Sat.May 20, 2023 - Fri.May 26, 2023

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The Problem with Prospecting Metrics

Iannarino

No sales leader will dispute that prospecting is critically important to generating new deals and net new revenue. Many sales leaders and sales managers worry their teams are not doing enough prospecting to achieve their sales goals and sales objectives.

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How to convince leadership why they can’t ignore SEO

Search Engine Land

Well, it’s 2023, and we’re still trying to convince businesses that SEO isn’t just a fancy acronym for “some extra options.” It’s like trying to teach an old dog new tricks, except the dog is a business and the trick is “not being invisible in the search engine results.” Some things never change. It’s not the company leadership’s fault.

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Sales Reps Really Do Have to Close 4x-5x What They Take Home, and More: Iconiq’s Sales Compensation Guide

SaaStr

So leading growth stage VC Iconiq has published its latest and very detailed Definitive Guide to Sales Compensation here. It’s very detailed and oriented more toward growth-stage scale-ups — but it’s excellent. Everyone should have a read. I didn’t so much learn from it as confirm — confirm things I’ve seen, known, and put into practice, and seen it confirmed across many SaaS startups.

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Why Sales Leaders Must Prioritize Sales Effectiveness

Iannarino

Many sales leaders believe that they will achieve their sales goals by increasing the number of new opportunities their sales team creates. The reason they demand more opportunities is because they know their sales reps will lose deals. However, demanding more coverage in the pipeline is a sign that the sales force has a low average win rate.

Sales 278
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Welcome to the Future of Hospitality: Smart Rooms Start Here

Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering

The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling

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How to build a customer journey orchestration strategy

Martech

Customer journey orchestration (CJO) uses different tools to provide seamless experiences for customers and increase revenue. Because customer journey orchestration casts a broad net across the entire customer lifecycle it’s essential to have a strategy for your technology. “When we talk about customer orchestration, we’re talking about much more than just a buyer’s journey,” said Carlos Hidalgo, CEO of martech consultancy Digital Exhaust, at The MarTech Conference.

Customers 132
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I Would Sell More and Increase Sales If Only I Would.

Anthony Cole Training

In this blog post, we present a question that may force you to look yourself in the mirror and ask, "What can I do better as a salesperson to increase my sales in 2023 and beyond?

Sell 285

More Trending

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8 Advanced Selling Techniques to Master in 2023 (+ Expert Insights)

Iannarino

Are you tired of using the same old sales techniques that fail to close deals and bring in new clients?

Technique 278
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Acquisitions — If You Do Sell, Try to Make Sure It’s At a Local Maximum

SaaStr

Have a strong M&A offer? Not sure what to do? Look at this pic or a similar one Do you want it? If so, say No If not? Probably just say Yes pic.twitter.com/K483lKnyzd — Jason ✨Be Kind✨ Lemkin  (@jasonlk) April 21, 2021 So I wrote a version of this post years ago, about when to think about selling your startup, if you do get an attractive offer.

Sell 144
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The Biggest Lever in Sales

Membrain

What is the biggest lever in sales? The one thing you can upgrade to have the greatest impact on your win rates, deal size, sales cycles, and overall performance?

Sales 137
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What is Sales Enablement? Definitions and Best Practices

Sales Pop!

Sales enablement is a process that helps businesses equip their sales teams with the resources, tools, and information they need to improve their performance and close more deals. In today’s competitive market, sales enablement has become an essential strategy for any business that wants to stay ahead of the competition. What is Sales Enablement?

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Automation, Evolved: Your New Playbook for Smarter Knowledge Work

Speaker: Frank Taliano

Documents are the backbone of enterprise operations, but they are also a common source of inefficiency. From buried insights to manual handoffs, document-based workflows can quietly stall decision-making and drain resources. For large, complex organizations, legacy systems and siloed processes create friction that AI is uniquely positioned to resolve.

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How to Capture Mindshare

Iannarino

In recent posts here, I have suggested that success in sales is going to require professional expertise. As the uncertainty in our environment increases, buyers and decision-makers are hesitant to make changes that would improve their results, worrying they might make things worse.

Sales 277
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Discovering And Qualifying Is Not Just For Sellers

Partners in Excellence

Discovery and qualifying are critical to sellers. We use discovery to understand the customer’s needs, problems, requirements. We use discovery to understand the capabilities they seek in looking at solutions. We use discovery to understand their budgets, the alternatives they are considering, their knowledge of and interest in us, how they will make the decision, and when.

Education 133
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The Art and Science of Complex Sales Podcast

Membrain

In the latest episode of the Art and Science of Complex Sales podcast, Paul Fuller interviews Jacco Van Der Kooij , the founder and Managing Partner of Winning by Design. They delve into the various aspects of successful SaaS sales teams and businesses.

Sales 132
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5 Interesting Learnings from Monday.com at $640,000,000 in ARR

SaaStr

So it’s tougher out there for many of us, but many Cloud and SaaS leaders are still growing at epic rates, even if not quite at the torrid rates of 2021. SaaStr favorite Monday.com is one of them. It’s crossed $640,000,000 in ARR, growing a stunning 50%! Wow. 5 Interesting Learnings: #1. $50k+ Customers (Their “Enterprise” Customers) Are Growing the Fastest, at 75%.

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Get Higher-Quality B2B Leads That Convert!

B2B marketers face a number of challenges, including: continuously generating great leads converting leads to active sales prospects finding vendors that deliver real results Aggregage has proven content syndication, webinar, online advertising and intent signal marketing programs that deliver higher-quality leads. More than 700 companies have already benefited from our programs.

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Things That Are Not Your Fault But Are Your Responsibility

Iannarino

Something that helps you to be a good leader is to believe everything is your fault. A few days ago, there was a LinkedIn post about a CEO who fired 100 salespeople because they failed to hit their targets. My question was, “Why were the 100 salespeople allowed to fail?” This is evidence that the CEO and the sales management were checked out.

Sales 265
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Sales Velocity: The Complete Guide to Growing Revenue Faster

Veloxy

Mastering sales velocity is essentail for driving revenue growth in today’s competitive business landscape. It’s the most important metric to a Chief Pipeline Officer. What is it? Sales velocity measures the SPEED at which deals move through your sales pipeline, resulting in shorter sales cycles, higher conversion rates, and increased revenue generation.

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Revolutionize Your Employee Training Programs With AI

Sales Pop!

The key to any successful business lies in having an effective and efficient employee training program. Without one, employees would not be able to develop the skills needed for their positions, resulting in decreased performance and productivity. Luckily, there is now a way to revolutionize your employee training programs with artificial intelligence (AI).

Education 130
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ChatGPT As A Seller! See ChatGPT Pitch!

Partners in Excellence

Warning: There is no redeeming value to this post. Call it Friday musing or Fun and Games with AI. It does provide a warning for many of us blindly jumping on the ChatGPT bandwagon, it does make many very obvious errors and struggles to understand them. I continue to discover new things to challenge ChatGPT with. I’m working on an interactive self study program for sellers to actually use ChatGPT in developing their own business acumen skills.

Pitch 127
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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Soft Skills Training for Sales Team: 7 Top Skills (+ Programs to Train Them)

Iannarino

“You can’t learn to be good at sales, it’s just something you’re naturally good at.

Sales 260
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5 critical leadership skills every marketing ops pro needs

Martech

Marketing operations can be chaotic, and mastering leadership skills in such a dynamic environment can be an uphill battle. While the web is overflowing with leadership listicles, these suggestions must be taken further to determine what skills are needed and why. It’s time to move beyond advice like “become a better communicator” and use language that makes this actionable for everyone.

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What’s Really Different in SaaS in 2023

SaaStr

I can be slow sometimes, but it’s taken me a while to understand what’s >different< in SaaS in 2023 Budgets are tighter, but SaaS is still growing, folks are still buying more software than ever Here’s what’s different: 2023 is the first time SaaS itself got harder since 2005 SaaS has never been truly easy outside of a window from mid-2020 to late 2021 But every year, it got easier and easier.

Sales 126
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Finding The Pain

Partners in Excellence

For decades, sellers have been instructed to “find the pain!” We’ve been trained, almost like doctors, to diagnose our customers’ pains; “Does it hurt here? What about when I do this? How often do you experience it? Is it most severe after a poor earnings report? Once we and the customers have diagnosed the pain, we prescribe a solution.

Customers 127
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The Intersection of AI and Sales: Personalization Without Compromise

Speaker: Jesse Hunter and Brynn Chadwick

Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.

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Why Deals Get Stuck in the Sales Pipeline and What to Do About it

Understanding the Sales Force

My wife chose some beautiful new shrubs and flowers and I was digging the holes to plant them in the garden. The largest shrub required the largest hole and it was to be placed in an area of the garden that I knew was quite rocky. Sure enough, after just three shovel fulls of dirt, I hit rock and it was bigger than both my shovel and the hole. I was stuck.

Pipeline 125
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Why Your Sales Team Needs Deep Discovery and Multiple Champions to Win Right Now

Force Management

Recently, we’ve all been living in a constant state of economic uncertainty. 2023 market trends show a leveling off of growth and consumer confidence is steadily declining across global markets.

Growth 124
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3 steps to make AI work for you

Martech

I’m amazed at how fast ChatGPT has progressed from “It’s the coolest thing ever” to “It’s going to take our jobs” to “We have to tweak it because it doesn’t have enough information” to “It’s ‘Terminator Genisys’ all over again.” Dig deeper: Three things ChatGPT needs which only you can provide Many marketers are using ChatGPT to write subject lines.

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Connections Or Connection?

Partners in Excellence

Daily, I get connection requests from all sorts of people. There are those that promise to bring us 100s of qualified leads if we connect, then buy. There are those that say we have common businesses and interests, but nothing in their profile shows me where that commonality is–and they have never bothered to look at my profile. And there are a lot of genuine connection requests with intriguing people.

Trust 126
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Maximizing Profit and Productivity: The New Era of AI-Powered Accounting

Speaker: Yohan Lobo and Dennis Street

In the accounting world, staying ahead means embracing the tools that allow you to work smarter, not harder. Outdated processes and disconnected systems can hold your organization back, but the right technologies can help you streamline operations, boost productivity, and improve client delivery. Dive into the strategies and innovations transforming accounting practices.

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Google Search of today won’t exist in 10 years, says DeepMind co-founder

Search Engine Land

Google will look much different in 2033 – where conversation is the interface rather than the search box. That’s according to Mustafa Suleyman , cofounder of DeepMind (which Google bought in 2014 ), in an interview on the No Priors Podcast. Why we care. ChatGPT , the new Bing and Google’s new Search Generative Experience are all huge signals of a major shift in search.

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6 B2B Sales Strategies to Stay Ahead and Win More Customers

G2

Personalizing your B2B sales strategy connects you with your customers and drives better sales. It helps you stand out from the crowd and earn better customer loyalty.

B2B 119
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Who’s Doing Well This Week: Dynatrace, HubSpot, Atlassian, Monday and More

SaaStr

So I wanted to do a little weekly look at who in SaaS and Cloud is doing well. These are tougher times for almost everyone than the Go Go Days of 2021. Budgets are being scrutinized, and even the best are growing more slowly in many cases. But many are still doing well — as Cloud and SaaS spend continues to hit record levels. So a quick look at who’s doing well this week: #1.

Growth 117
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The Illusion Of A Shortcut

Partners in Excellence

It seems to be human nature to constantly search for shortcuts–or hacks. I’m constantly looking for shortcuts. I explore, “How can I get this done in less time? How can I create this outcome with less work?” A favorite book from years ago was Tim Ferris, “The 4 Day Workweek,” was filled with ideas and shortcuts for all sorts of things.

Process 119
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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.