Lead Fuze

DECEMBER 15, 2023

Let’s journey back to the 1700s, where Benjamin Franklin used a form of content marketing to promote his printing business. This early example shows how valuable content could help generate sales by offering something useful or entertaining alongside promotional material.

Electricity 52

Electricity Promote Engineering Entertainment 52

Hubspot

JULY 23, 2019

And, if you do end up joining a hot new social channel early on, you may have more time to pick up on what promotional really content works there. In this example, one of its journalists struggles to walk up the stairs to the sounds of MGMT's "Electric Feel": Brands like Guess have also started to experiment with TikTok.

Entertainment 101

Entertainment Launch Gaming Sports 101

Lead Fuze

JUNE 29, 2023

Case study – Capital One’s reimbursement strategy Capital One goes beyond customer service by reimbursing venture cardholders for TSA PreCheck fees. It’s about forging lasting connections, not just selling products or services. Personalized service fosters long-term loyalty. The result? Just ask them.

Repeat business 52

Repeat business Campaign Real Estate Clients 52

Hubspot

DECEMBER 17, 2012

For a company whose products or services aren't directly related to sporting goods, P&G generated more coverage for this campaign than a lot of other companies like Nike whose products relate directly to the Olympics. and created materials to compare and contrast their services with those of overseas companies.

Campaign 78

Campaign Electricity Launch Gambling 78

Martech

JANUARY 20, 2022

These activities include audience polling, chat, Q&A, along with elements intended to entertain the audience like group yoga, bartending, DJ/music events, and virtual swag and meals delivered to the attendee’s location. That means offering access to information about products and services online is essential in this environment.

Objectives and Key Results 140

Objectives and Key Results Networking Presentation Entertainment 140

Hubspot

SEPTEMBER 23, 2020

In 2020, the way we work, shop and entertain ourselves has been completely up-ended. Many of us are doing two types of livestreaming these days: online meetings or webinars with colleagues, and livestreams related to promoting our products or services. This post is written by Kerry Shearer, "The Livestream Expert".

Transportation 100

Transportation Electricity Follow-up Angle 100

Hubspot

DECEMBER 11, 2019

This means that brands that market themselves on Snapchat accounts would need to do promotion on social media or other areas outside of the Snapchat platform to let people know that they're actively posting there. Currently, Snapchat allows you to advertise by publishing promoted Stories in the Discover feed.

Entertainment 95

Entertainment Promote Networking Follow-up 95