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Why we care about AR and VR: A guide for marketers

Martech

This data overlay can range from simple elements such as the lines displayed in a car’s rear-view camera while reversing to more complex product presentations for B2B clients. And all of this without the hassle of hiring a tour guide or looking everything up online. VR in the sports industry. AR in tourism.

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How to Introduce Yourself in an Email: 7 Email Examples to Copy

Lead Fuze

In a sales introduction, it’s best if your first sentence is about who makes up their target audience and what they need. If it doesn’t seem interesting enough, your recipient might delete the emails without ever opening them up to read their content and never give you a chance at making an impression on that individual!

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Why The Sales World Sucks at Earning Referral Business and How You Can Change The Game

Sales Hacker

But it’s important to understand… This machine isn’t an automated email sequence or follow-up process. Please note the most effective way to present this is on a very warm and welcoming printed marketing piece or an online survey that you can take them through one-on-one. RELATED: What Happened to Relationship Selling?

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Bankers, Car Salesmen & Reality TV Interns: What 27 Marketing Execs Did in Their First Jobs

Hubspot

Many of them were once sitting in a rickety folding chair on the lawn of their alma mater, wearing an itchy cap and gown, and wondering what on earth they were going to do when they grew up. I was a Sales Planner, which entailed trafficking and reporting on ad campaigns including banners, emails, and pop-ups (remember those?).

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22 Companies With Really Catchy Slogans & Brand Taglines

Hubspot

So if you're looking to get a little slogan inspiration of your own, take a look at some of our favorite company slogans from both past and present. Ever heard the marketing advice, "Sell the sizzle, not the steak"? It means sell the benefits, not the features -- which applies perfectly to slogans. What Is a Slogan?

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22 Companies With Really Catchy Slogans & Brand Taglines

Hubspot

So if you're looking to get a little slogan inspiration of your own, take a look at some of our favorite company slogans from both past and present. Ever heard the marketing advice, "Sell the sizzle, not the steak"? It means sell the benefits, not the features -- which applies perfectly to slogans. What Is a Slogan?

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SaaStr Podcast #385 with Balsa Founder & CEO Paul Rosania

SaaStr

When engaging with bottoms up sales models, where does Paul identify the tipping points of going from bottoms up to top down? * If you would like to find out more about the show and the guests presented, you can follow us on Twitter here: Jason Lemkin. And how often those improvements end up landing successfully.

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