Remove Entertainment Remove Pitch Remove Service Remove User Experience
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Why prioritizing UX always leads to better content creation (and how to do it)

Martech

Too many businesses seem to forget or ignore the importance of the user experience (UX). If you don’t consider the emotional reaction to a product, service or feature, you’ll turn clients away in a flash. Great UX can transform your content beyond bland facts and thinly-veiled pitches.

UX 76
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10 Reasons We Are Seeing More Unicorn Companies Than Ever Before

Gong.io

Software as a service (SaaS) companies, which represent more than a third of all unicorns , lead the trend. ServiceTitan builds software for field service businesses — HVAC, plumbing, electrical, etc. 20 years ago, ServiceTitan would have had to travel to each service shop, make their pitch, and manually install the software.

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This day in search marketing history: January 26

Search Engine Land

LinkedIn’s self-service PPC ad offering launched in beta in July 2008 under the name LinkedIn DirectAds. Major Entertainment Groups Accuse Google, Bing Of Directing Users To Illegal Content 2012: The groups proposed a “Code of Practice” for how search engines could better encourage consumers to locate legal content on the web.

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The Ultimate Guide to Website Development (for Marketers)

Hubspot

You might be a business owner hiring a freelance developer to build your website, a marketer pitching a vision to your development team, or a student learning about development as a career. In fact, it’s become a portal and primary method of research, connection, education, and entertainment in the world. billion global internet users.

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B2C Sales: A Comparison With B2B and How to Do Them Right

Hubspot

A consumer can be defined as an individual customer purchasing a good or service for private use — outside the context of business arrangements. B2C businesses sell goods and services for individual use or consumption. B2C businesses sell goods and services for individual use or consumption. In that case, it would be B2C.

B2C 62
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How to ‘un-ruin’ the internet: The ultimate guide for SEOs

Search Engine Land

Give up on ever making money, sharing your work with others, or promoting your products or services. Marketers, journalists, and users – it’s time for us to have a crucial conversation about the web, why it broke, and how we can fix it. These examples aren’t concerned about people making money or promoting services.

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9 Product Demo Examples that Stand Out & Convert

ConversionXL

Speak to how you can help—how can your product or service can help them overcome their challenges? It also puts users at ease. His pitch is delivered as such, focusing on how Kajabi helps, with no hard-selling. This is when you build your business case for why your solution meets their needs. Tell them what you told them.

Product 122