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Everything You Know About Trade Promotion Management Is Wrong

Salesforce

Consumer goods is a $2 trillion global industry, and back of the napkin math tells us about 20% of the revenue ($400 billion) is spent on promotions. Get a head start on modern trade promotion management. The era of traditional trade promotion management is over. Evolve trade promotion management to omnichannel.

Promote 98
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How to Choose the Right Sales Enablement Certification

Highspot

Whether you’re looking for a new job or a promotion, certification shows employers that you’re serious about your profession. Get certified today and master engaging sellers with real-world techniques, aligning cross-functional teams, and creating strategic plans that drive business growth.

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How to Prepare for Small Business Week (2025)

Salesforce

You can network with other entrepreneurs, attend panel sessions, and interact with diverse business leaders, industry experts, and government officials. Take advantage of the national spotlight to launch new products, share your story, or run special promotions to attract new customers. Who are you excited to meet at the event?

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10 Ways to Segment Your Donors to Improve Fundraising Effectiveness

Hubspot

This segmentation is critical for strategic planning, forecasting, and managing fundraising performance. This may include: corporation, individual, family, organization, foundation, and government, among other entity distinctions. Do you have skills applying for government grants over foundation grants?

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How to Start a Music Marketing Agency: A Comprehensive Guide

Lead Fuze

Furthermore, we’ll discuss leveraging popular platforms like Songkick and Spotify for promotion as well as avoiding common mistakes in music marketing efforts. You’ll need to obtain the necessary business licenses from your local and state government. Let’s talk about the legal requirements first.

Promote 52
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Building a Career in Consulting — The Ultimate Guide

Hubspot

Management advice covers operations, strategy, finance, marketing, and governance. Most consultancies hold an “up or out” employee promotion policy, meaning you’re either promoted “up” to the next level, or you’re phased “out.” These promotions typically happen every 2-3 years.

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The Ultimate Guide to Branding in 2019

Hubspot

It helps your promotion pack that extra punch with added recognition and impact. Download our free guide to Defining Inspiring Mission and Vision Statements and learn the ins-and-outs of two of the most valuable strategic planning elements for businesses. Branding supports your marketing and advertising efforts.

Trust 101