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The enterprise guide to elevating findability and ROI

Search Engine Land

Facebook, LinkedIn, TikTok, X, Pinterest): “I want to know” searches (through acquaintances and friends). Functioning as a source of business intelligence. Within this segment, our focus centers on these key areas: Demographic trends. Within this segment, our focus is directed toward these key aspects: Competitors.

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How to Set Sales Quotas for Effective Business Growth

Lead Fuze

A well-structured quota system not only motivates your reps but also aligns their efforts with your company’s overall objectives. Finally, you’ll gain insights on cross-checking territory assignments, compensation incentive programs, capacity staffing and understanding different types of quotes serving different functions.

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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

Growth hacking is how Slack went from 15,000 to half a million daily users in its first year. Growth hacking isn’t about deploying sleazy tricks. It’s about making calculated, data-driven moves for fast growth. It’s about making calculated, data-driven moves for fast growth. What is growth hacking?

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SEO meta-skills: How research on goal setting can make you a better SEO

Search Engine Land

The SEOs who can persistently execute against their plans, whether through their own work or the systems they build, are usually the ones with the most remarkable results. They often remarked that many campaigns falter not due to lack of effort but because of a failure to define objectives.

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The evolution of the marketing technologist: How martech roles have changed during the last 7 years

Martech

Marketing technologists are no longer considered “the outsider” among the broader marketing organization, but instead play a key role within the marketing organization. He accounts the exponential growth to the massive adoption of martech that is happening across organizations of all sizes.

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Outsourcing Strategic Account Management – What, are you crazy?!

Pointclear

At first glance, the idea of outsourcing strategic account management may seem absurd. After all, B2B companies usually define strategic accounts as their best customers and prospects based on criteria like potential for revenue, profit and growth. Is our strategic account target market 100% covered?

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Conversation Intelligence: A beginner’s guide for sales reps and managers

SalesLoft

Conversation Intelligence in your revenue team’s workflow can generate summaries that highlight key points, action items, and opportunities from their calls, making it easier to plan post-meeting follow-ups and next steps — especially useful when it comes to valuable deals and customer relationships.