Search Engine Land

OCTOBER 10, 2023

Facebook, LinkedIn, TikTok, X, Pinterest): “I want to know” searches (through acquaintances and friends). Functioning as a source of business intelligence. Demand growth rate. Annual growth trends. Here, we aim to streamline potential strategic options and select the implementation strategy.

Objectives and Key Results 109

Objectives and Key Results X-functional Intrinsic Construction 109

Heinz Marketing

JANUARY 9, 2024

If you are continuously asking yourself why it is taking so long to get X thing to market (be it a campaign, asset, or some other resource), it is very likely a process problem. What exactly the change is will depend largely on your scale, strategic needs, and team culture. Why are things taking so long?

X-functional 94

X-functional Government Strategize Start-ups 94

Martech

MARCH 21, 2023

As marketers, we need to get more out of our current tech stack, whether through consolidation or more strategic use of existing tools. If you’re not an expert in your company’s tech stack, you won’t know how to use existing tools to boost results or maximize new functionality that could replace apps you no longer need.

X-functional 90

X-functional Negotiate Contract Technology 90

Martech

JUNE 21, 2023

A: Not very strategically. I was working in engineering for a high tech company and realized that growth within that company, in an engineering role, was not going to be available to me. Editor’s note: Golden Seeds invests in women-led ventures and offers women entrepreneurs strategic business advice.]

X-functional 99

X-functional Technology Technology Construction 99

Martech

OCTOBER 20, 2022

He accounts the exponential growth to the massive adoption of martech that is happening across organizations of all sizes. They provide technical and strategic support for marketing software tools, workflows and processes. With this in mind, he arranged the four marketing technologist roles along an X and Y axis.

X-functional 92

X-functional Objectives and Key Results Technology Technology 92

Pointclear

NOVEMBER 7, 2011

At first glance, the idea of outsourcing strategic account management may seem absurd. After all, B2B companies usually define strategic accounts as their best customers and prospects based on criteria like potential for revenue, profit and growth. Is our strategic account target market 100% covered?

Account management 72

Account management Strategize X-functional Objectives and Key Results 72

Search Engine Land

NOVEMBER 2, 2023

The dopaminergic pathways, integral to motivation and reward, function optimally when goals are precisely defined. The better approach is to get as specific as possible about how much growth can be produced and, specifically, what needs to be done to achieve it. If a task is too easy, it doesn't stimulate growth.

Objectives and Key Results 106

Objectives and Key Results Drivers/motivators X-functional Clients 106

Martech

APRIL 8, 2022

But, as businesses digitized their customer experiences, marketing operations became strategic advisors to not only the CMO but also key cross-functional partners in product, IT, customer service, etc. I chose to portray the X-axis as a range of skills from technology to arts orientation.

X-functional 109

X-functional Technology Technology Strategize 109

SaaStr

JANUARY 24, 2022

Anita Kutlesa is a senior financial executive with nearly two decades of expertise driving performance through cash management, process improvement and strategic planning in start-up, high growth and restructuring environments. If you hire well, you should be able to see the strategic value of your CFO within a matter of months.

Finance 128

Finance Contract X-functional Start-ups 128

SaaStr

JULY 13, 2023

Startups come in all shapes and sizes on various stages of a timeline, yet it’s not surprising how many have the same questions and concerns about how to scale from x to y to z, the right time to hire and fire, and how to keep a team motivated during hard times. One audience member shared how they raised a series B before growth stalled out.

X-functional 72

X-functional Closing Growth Contract 72

SaaStr

DECEMBER 13, 2023

People mislead because they’re afraid of being bludgeoned, or they don’t have a functional relationship with the Board, so it’s seen as something to survive. Does it mean bringing in X% of new business to hit that number? Bludgeoning is an abuse of metrics used as a tool of oppression, not understanding or enlightenment. #2:

X-functional 118

X-functional Trust Presentation Drivers/motivators 118

SaaStr

NOVEMBER 20, 2020

First, at a strategic level, the founder/CEO has to see the future, a positive future, that is 100x bigger than today. There are two reasons to kill your competition, one strategic, one tactical. But in a rich workflow, high functionality space, the market can really generally only support 2 leaders, and maybe 1 follower.

Real Estate 133

Real Estate X-functional Contract Healthcare 133

ConversionXL

JUNE 19, 2018

Hana Abaza: Thriving on Change, Driving Growth and Lessons Learned at Shopify. Chris Out: How to Build a Top 1% Growth Team 3 times faster than your Competition? The growth system is broken: product, marketing and sales are siloed. Growth hacking is not only top of the funnel. That’s a problem. Monthly check-ins.

A/B testing 103

A/B testing Cross-sell X-functional Growth 103

ConversionXL

JUNE 25, 2021

We’ll also share when to transition to the growth stage in the product lifecycle so you can drive conversions and revenue off your momentum. Growth: A sharp increase in users and sales. A product launch lives primarily in the introduction phase (merging into growth once it generates enough demand).

Launch 96

Launch Product Non-Profits GTM 96

Sales Hacker

DECEMBER 1, 2020

Building and leveraging a differentiated brand as a growth amplifier [22:29]. He talks about the journey of a marketer leading the entire revenue function on the path to CEO. You’re at the table, you’re managing revenue anyway, you’re a significant contributor to the growth of the company. Sam’s Corner [29:46].

Growth 63

Growth Contract Pipeline B2B 63

Lead Fuze

SEPTEMBER 2, 2023

In today’s highly competitive digital landscape where every click counts and conversions are king; understanding how best to utilize these two key aspects of online growth can give your business a significant edge over competitors. So let’s dive right in! and implementing them within Bing setup can yield positive outcomes too.

Click Through Rate 52

Click Through Rate Lead generation CTR Campaign 52

SalesLoft

SEPTEMBER 12, 2023

With CI as an always-on part of your sales process, you can expect to see it uncover new opportunities and accelerate revenue growth for you in no time. Identify signals and risks: Patterns and X-Ray tracking of keywords are crucial buying signals. And that goes for your workflow as a sales leader, too.

Conversion 52

Conversion Objectives and Key Results X-functional Technology 52

SalesLoft

SEPTEMBER 12, 2023

With CI as an always-on part of your sales process, you can expect to see it uncover new opportunities and accelerate revenue growth for you in no time. Identify signals and risks: Patterns and X-Ray tracking of keywords are crucial buying signals. And that goes for your workflow as a sales leader, too.

Conversion 52

Conversion Objectives and Key Results X-functional Technology 52

ConversionXL

NOVEMBER 9, 2022

Table of contents How to use data visualization to accelerate growth Collaborate with partners on data Help sales reps communicate with leads and other departments Share critical information with customers Before you start visualization 6 examples of advanced data visualization 1. How to use data visualization to accelerate growth.

Objectives and Key Results 110

Objectives and Key Results Represent Presentation Promote 110

Salesmate

OCTOBER 28, 2020

Accurate forecasting can help a sales team function more efficiently and achieve as well as excel sales expectations. A company’s success can be measured by how well the sales team meets the sales forecasts and contributes to revenue growth. Lead Value = Sale value x Lead-to-sale conversion rate. Current industry conditions.

Territory 96

Territory X-functional Pipeline Appointment 96

ConversionXL

JUNE 2, 2020

We have feature X that they don’t.”. Your competitor has feature X, you need feature X. Odds are, you’ll eventually need to move upmarket as you need margins to fuel your growth and hire better people. Only category connoisseurs could highlight some functional differences between the shoes.

A/B testing 162

A/B testing X-functional Price Gaming 162

SaaStr

DECEMBER 28, 2022

Roughly, once you (x) have an established brand, and (y) have a marketing engine that is working, and (z) most importantly, once demand gen has finally become somewhat routine … you’ll need a CMO. Or maybe 12-24 months after you have the core marketing functions all built out, and working. You need a VP of Demand Gen!

X-functional 26

X-functional Growth Follow-up Strategize 26

PandaDoc

OCTOBER 3, 2023

Machine learning and artificial intelligence can handle them: analyze tons of data and make strategic predictions, cover multiple communication channels, provide valuable advice, and automate most of your routine tasks. How to overcome these challenges, you ask? For example, AI could cut lead qualification costs by 20% through automation.

Process 52

Process Objectives and Key Results X-functional Sales 52

Lead Fuze

JANUARY 2, 2024

But don’t let the term ‘strategy’ intimidate you; think of it like plotting out a treasure map where X marks the spot for achieving greater visibility and connection with customers who are already searching for what you have up your sleeve. This isn’t guesswork; it’s strategic empathy at play here.

Sales 52

Sales Strategize Niche Lead generation 52

Hubspot

OCTOBER 2, 2017

Buyer personas describe business pain, job function, and other firmographic data that sum up who a prospect is and what they care about. What is it like to work in X industry? ". " A 50-year-old man in a tie will behave differently than a millennial in a T-shirt and will quite naturally respond differently to the questions you ask.

X-functional 101

X-functional Sports Prospecting Follow-up 101

SaaStr

JULY 10, 2021

Nikos : At this growth speed though, do you always have the time to nurture an individual? A lot of time in their mindset they want to do copy/paste from what they did in the previous company, “That worked for me at company X, it’s going to work like that in WalkMe.” Nikos : What about functions? crosstalk].

Finance 101

Finance X-functional Start-ups Trust 101

Sales Hacker

JUNE 20, 2019

3) Sales Ops has grown from tactical to strategic. There’s a person at your company that can… Make or break your growth round. I was responsible for onboarding hundreds of salespeople, training the entire BDR, AE, CS, and Support functions. They come after a VP Sales, but before Sales Enablement.

Quota 70

Quota X-functional Strategize Contract 70

Sales Hacker

MARCH 2, 2020

The New Strategic Selling. No one rises to the top of their game without intentional growth and learning. It uses the formula PPVVC=S (Pain x Power x Vision x Value x Control = Sale) to help salespeople accurately gauge the probability of closing a deal. Sales Models and Fundamentals. The Transparency Sale.

Sales 141

Sales Technique Objectives and Key Results Non-Profits 141

Hubspot

DECEMBER 10, 2019

In fact, the company I currently lead, Spotted Media, used these tactics below to acquire our first set of customers before we even had a fully functioning web site. Vendor] is helping [Client A] and [Client B] media teams achieve a [point #3] that is [X%] more efficient through [point #4]. Create an ideal customer profile.

Customers 74

Customers Manufacturing X-functional Strategic planning 74

Hubspot

JUNE 5, 2018

Whether you’re at a networking event, a party, a conference, or an office function, walking up to a stranger and introducing yourself can be terrifying. But even though I’ve always been strategic about my in-person opening lines, I only recently began applying the same level of thought to my online messages -- a common sales email mistake.

X-functional 101

X-functional Territory Prospecting Contact 101

SaaStr

AUGUST 12, 2020

When you start growing above 50 employees, and certainly get to 100, things change, you now have teams, which means you have functional leaders. Rather than having this feeling of disconnected functional areas, everyone in the company knows what to work on. So, sales in my view is best run on a quarterly plan.

Finance 109

Finance X-functional Launch Objectives and Key Results 109

ConversionXL

APRIL 3, 2018

CXL Live is our flagship conference about growth and optimization. Amazon built its growth on top of these 4 pillars: Customer Centricity. Hana Abaza – Thriving on Change, Driving Growth and Lessons Learned at Shopify. Ed Fry – Customer Data Operations: Unleashing your hidden growth engine. Fastest fish wins.

A/B testing 106

A/B testing Objectives and Key Results Growth X-functional 106

ConversionXL

JANUARY 24, 2017

The future seems to belong to those moving far past myopic CRO practices and into the strategic and universal realms. More and more, people are using experimentation as a way to optimise not just sales – but also pricing, functionality, and product. Just read this (terribly lacking) Wikipedia page for CRO. Image Source.

Conversion 87

Conversion UX A/B testing SQL 87

ConversionXL

AUGUST 31, 2017

Because of the ability to select factors instead of just blindly adding them all in allows for this functionality on far smaller sites than other similar tools (Adobe Target Premium/1:1/Touch Clarity, X+1). They are quick to respond and provide valuable strategic insights.” Pricing for Conductrics is available on request.

A/B testing 129

A/B testing E-commerce X-functional UX 129

SaaStr

AUGUST 26, 2022

Yes, Zoom and Shopify and folks that were huge COVID beneficiaries had a bit of a hit, but even those have resumed their growth path. Jason Lemkin: Then there are different types of growth, late growth and growth. So crossover completely frozen, late growth semi-frozen. X this year. It could come back.

Quota 82

Quota Growth Product Closing 82

SaaStr

JULY 24, 2019

This is pretty simple, but when I look at this industry, a lot of times what I see is organizations crafting pricing packages that would enable, for example, an enterprise-wide license, where an organization pays you X amount of money, and they have unlimited seats, unlimited usage. We’ve added a technical account manager function.

X-functional 54

X-functional Engineering Clients Start-ups 54

ConversionXL

AUGUST 4, 2020

During this stage, you want to meet the people doing the main activities in each function, not the managers. . It’s time to get together with heads of departments to get answers to more strategic questions. cross-functional teams) or working practices (e.g., Meet them at their desk or usual place of work. What’s missing?

A/B testing 117

A/B testing Objectives and Key Results Education SQL 117