Salesmate

SEPTEMBER 8, 2021

Other parts of marketing include public relations, product pricing, product distribution, sales strategy, market research, consumer testing, media campaign design and even community events. A sound marketing strategy incorporates advertising as a tool, but advertising is not intrinsically a strategy. CEO, Omnisend.

Intrinsic 110

Intrinsic Promote Construction Campaign 110

Hubspot

JUNE 13, 2014

So in 1888, they set two audacious goals: 1) Monopolize diamond prices. While they stockpiled diamonds and sold them strategically to control price, De Beers Chairman Sir Ernest Oppenheimer cultivated a network of wholesalers all over the world. De Beers knew their product wasn''t intrinsically valuable (like gold and silver is).

Intrinsic 78

Intrinsic Campaign Advertising/ Marketing Education 78

Hubspot

NOVEMBER 6, 2014

Don’t ask someone to buy your product or set up an hour-long demo call when they visit your site for the first time. Make a smaller request instead; for example, asking to set up a quick 15-minute call to discuss something indirectly related to your product or service, like a consulting session. What This Means For Marketers.

Intrinsic 78

Intrinsic Drivers/motivators Consult Negotiate 78

The Lost Book of Sales

FEBRUARY 1, 2021

As a securities investor, you can watch all sorts of business propositions in the form of security prices thrown at you all the time. At best, they are merely the beginning of a proper calculation of intrinsic valuation, not the end. to determine an approximate value per share to compare to market prices.

Intrinsic 105

Intrinsic Price Construction Trust 105

Pointclear

OCTOBER 14, 2011

” They can tell you what is wrong with your product, but they cannot make a great one. The richest vein for tech startups is creating the product that you want to use—that’s what Steve and Woz did. ” “Value” is different from “price.” Experts are clueless. Jump to the next curve.

Intrinsic 68

Intrinsic Price Drivers/motivators Legal 68

Salesmate

SEPTEMBER 8, 2021

Other parts of marketing include public relations, product pricing, product distribution, sales strategy, market research, consumer testing, media campaign design and even community events. A sound marketing strategy incorporates advertising as a tool, but advertising is not intrinsically a strategy. CEO, Omnisend.

Intrinsic 86

Intrinsic Promote Construction Campaign 86

SaaStr

JUNE 1, 2021

You will fail if you: 1) try to build a suite of products out of the gate, 2) focus solely on SMBs, or 3) have an MBA. Turns out a founding team of six MBAs creating a full suite of products sold solely to SMBs can become a multi-million dollar public company in nine years – and continue growing rapidly ($77.6 A SaaStr Classic!!

Up-sell 116

Up-sell Price Start-ups Cross-sell 116

ConversionXL

MAY 5, 2016

Scarcity is the phenomenon where, when a product or service is limited in availability (or perceived as being limited), it becomes more attractive. This makes sense in a traditional economic way, where less supply and more demand drives up prices. And they make wonderful use of limited time product. What Is Scarcity?

Extrinsic 80

Extrinsic Sports Sales Intrinsic 80

Hubspot

JULY 2, 2015

While it's likely that no one will complain about these perks (they're awesome, after all), many companies are shifting their focus to prioritize intrinsic motivators such as peer-to-peer recognition and frequent feedback as a way to improve employee engagement. Atlassian is a software company that makes products like JIRA and HipChat.

Intrinsic 78

Intrinsic Teamwork Trust Drivers/motivators 78

ConversionXL

APRIL 13, 2017

Jonathan Price wrote on the same Quora thread that he believes growth marketing to differ from regular marketing because it “is technology-centric and it blurs the boundary between marketing and product development.” A growth team, however, is largely overlapped with product, engineering, and design as well.

Growth 99

Growth Engineering Intrinsic A/B testing 99

Hubspot

DECEMBER 4, 2023

Demand Forecasting vs. Sales Forecasting Demand forecasting and sales forecasting connect intrinsically, with a unified goal of helping businesses make informed decisions. While retailers can put some products on backorder, it’s tough to print receipts if you’re out of thermal tape. However, they remain two separate strategies.

Intrinsic 72

Intrinsic Sales Retail Pipeline 72

Highspot

MARCH 9, 2022

Set inspirational SMART goals and spark intrinsic motivation in their sales reps to achieve those goals. It can if you have a team of true self-starters that are intrinsically motivated to improve their performance and take charge in decision-making. Sales Managers. As a result, there’s a risk that growth will slow or stop altogether.

Intrinsic 95

Intrinsic Technique Cross-sell Sales 95

Hubspot

AUGUST 16, 2017

In business, a slogan or tagline is "a catchphrase or small group of words that are combined in a special way to identify a product or company," according to Entrepreneur.com's small business encyclopedia. Both formats grab consumers' attention more readily than the name a company or product might. What Is a Slogan?

Electricity 101

Electricity Campaign Launch Gambling 101

SalesLoft

OCTOBER 30, 2018

Product complexity & price: This is a special subset of job complexity for SDRs. Generally speaking, engaging customers to discuss expensive, complex products requires a greater level of skill and commands higher OTE. This is a small price to pay. What is the net-net?

Quota 52

Quota Intrinsic Commission Sales 52

Hubspot

AUGUST 16, 2017

In business, a slogan or tagline is "a catchphrase or small group of words that are combined in a special way to identify a product or company," according to Entrepreneur.com's small business encyclopedia. Both formats grab consumers' attention more readily than the name a company or product might. What Is a Slogan?

Electricity 78

Electricity Campaign Launch Gambling 78

SaaStr

JUNE 10, 2021

I was previously the CEO of MySQL, an open source product you may know. And I’m here to talk about SaaS products and how they can be delivered, and how you build a sustainable business for your own SaaS company as you serve customers. Software is not the product of itself, software is embedded in everything we have.

Customers 65

Customers Price Contract Objectives and Key Results 65

SBI

AUGUST 10, 2021

The challenge is understanding the rapidly evolving market of sales technologies in which mergers and new rounds of funding fuel product innovation and constantly change the options sales leaders can consider. For example, advanced sales enablement tech can make enablement far more efficient, as well as more cost-effective. Learn More.

Intrinsic 40

Intrinsic Sales Technology Technology 40

SaaStr

OCTOBER 8, 2019

After all it’s likely they know the product the best, and they can use customer feedback to measure market fit. Most founders, CEOs, they build the product themselves or at least are heavily involved. Well, typically, you have people writing in, they’re already pretty bought into the product.

Sales 59

Sales Intrinsic Growth Up-sell 59

SaaStr

AUGUST 27, 2019

This is generally the first zero to $1 million in ARR, with the founder trying to find product market fit and getting those very first customers. Michaela Lehr: So mine says to learn ballpark contract value and figure out the pricing that the market can bear. Jessica Lin : I see lots of nodding heads probably the cobras of new logos.

Territory 62

Territory Cross-sell Contract Drivers/motivators 62

Heinz Marketing

JULY 30, 2018

This episode is entitled, “ Your Marketing Stairway to Heaven: Led Zeppelin’s B2B lessons with Chandar Pattabhiram “ Chandar manages all aspects of marketing including, demand gen, corporate, product, and industry marketing as well as lead the company’s global marketing strategy.

Pipeline 44

Pipeline Mechanical Engineering B2C Cross-sell 44

ConversionXL

JANUARY 5, 2016

How to Use It: If buying and using your product is a mental task, incentivizing behavior can work, but you must run tests to quickly find the point where incentives begin to backfire. If buying and using your product is a physical task, incentivizing behavior will work well and you can offer high incentives without fear of backfire.

Technique 90

Technique Conversion Extrinsic Intrinsic 90

SaaStr

JANUARY 31, 2020

How does being a developer-first product fundamentally change the go-to-market? How does Eugenio approach the issue of agency when selling to CIOs but having devs use the product? What have been Eugenio’s biggest lessons in what it takes to make a freemium product successful? Who has done this best over the last few years?

Price 86

Price Engineering Trust Product 86

Martech

JANUARY 27, 2025

and is among the most downloaded productivity apps in the Play Store. That’s when the price of an asset increases rapidly and becomes detached from its intrinsic value. DeepSeek is also different from ChatGPT and company in that it shows its reasoning while working on something.

Intrinsic 120

Intrinsic Technology Technology Start-ups 120

SaaStr

MAY 8, 2025

What we’re seeing now is early-stage investments (seed and Series A) being treated as loss-leading products designed primarily to secure the right to invest in later, more lucrative rounds. These funds can afford to pay premium prices for early deals, knowing they’ll make up the difference in later rounds.

Intrinsic 74

Intrinsic Growth Represent Market share 74