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AI-powered martech news and releases: January 9

Martech

This new feature allows advertisers to generate SQL queries for their desired audience using natural language. Jellypod launched its AI podcast studio. Integral Ad Science launched its AI-driven Total Media Performance (TMP) solution. Creative Realities launched AdLogic CPM+TM, a campaign planning and management platform.

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How to Choose the Right Forecasting Technique [+ Expert Insight and Data]

Hubspot

For example, if you're launching an innovative product with no direct competitors, you might use: Delphi Method (gathering expert opinions systematically). Modern ML approaches include: Neural networks : Identifying hidden patterns in customer behavior. Market Research (customer surveys, focus groups).

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4 Ways New Data Cloud Features Help You Personalize Ads by Salesforce

Martech

Segment and activate quickly : You can now compress the weeks it takes to build out segments with legacy SQL-based tools into minutes. The new Data Cloud integrations allow you to launch ad campaigns that are more relevant(using first-party data) and efficient, through the power of automation.

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21 of The Top Product Announcements You Missed at SaaStr Annual

SaaStr

For major launches across Zendesk’s product offerings, check out www.zendesk.com/startups. Bandwidth’s nationwide network is built to support scale, provide deeper insights to help prevent user dissatisfaction, and by removing the middleman, SaaS companies enjoy direct-to-carrier pricing. Blissfully . ClientSuccess . com/matched.

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What Is a Salesforce Developer?

Salesforce

Recently, we launched our functions-as-a-service (FaaS) product, Salesforce Functions , which supports JavaScript and Java, with Python on the roadmap. Salesforce Object Query Language ( SOQL ) is a SQL-like query language for accessing data in the Salesforce multi-tenant database. You might just be launching your career.

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#BuildingBetter: How to Grow A Career in Tech

Highspot

What advice can you give for someone who is launching their career? After launching and leaving a startup, I decided that I liked being a leader and that I wanted to continue to do it. I encourage you to make horizontal moves, try something, and use your network to explore different roles or areas of interest.

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A Marketer’s Guide to Kaggle for Analytics and Data Science

ConversionXL

Kaggle launched in 2010. Similar to a social network, Kaggle shows you how the community has interacted with each piece of work, which can help you spot ideas and analyses that stand out. It’s also a good opportunity to interact and network with members of the Kaggle community who have overlapping interests. Kaggle has 3.5

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