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Retail media networks continue to grow: 2025 predictions

Martech

Orange Apron Media, Home Depot’s RMN, launched a self-service platform for advertisers last October called Orange Access. The store represents significant reach and opportunity to introduce ads at the point of customer purchase decision. Home Depot hosted its first-ever InFronts advertiser event last year.

Retail 120
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Scaling 6 Products to $100M+ ARR Each: Samsara’s CPO Kiren Sekar on Multi-Product Growth

SaaStr

Samsara achieved remarkable growth – from $1M ARR a year after launch to $100M ARR just 2.5 At Samsara, they formalized this with practices like “Transportation Tuesdays” where 20% of sales capacity focused on transportation verticals. years later. Now well above $1.3B

Product 103
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5 Interesting Learnings from Samsara at $500,000,000 in ARR

SaaStr

After 18 months building, things just took off when they launched, going from $0 in 2017 to an incredible $500m in ARR in 2021, in just 5 years. The largest 700 customers that pay $100k represent 44% of the MRR. Growing beyond its initial market for fleets of vehicles in Transportation has been key to growth. Wow Samsara !! $0-$500m

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Unriddled: "Not a Media Company" Facebook Launches a Quarterly Publication, Apple Fights Election Interference, and More Tech News You Need

Hubspot

Facebook Launches Grow : A Print Quarterly Publication for Business Leaders. According to the Grow website, a permanent online "home" for the publication (which Facebook won't call a magazine) will launch soon, and feature content like niche brand case studies, as well as profiles of business leaders that achieved seemingly impressive feats.

Launch 74
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7 Trends That Will Change Social Media in 2017

Hubspot

In addition to Facebook Live and Periscope, Instagram and Twitter launched their versions of live video streaming in November and December 2016, respectively. For example, Facebook Live is launching 360-degree capabilities , which would be a neat way to record a crowded event, a beautiful landscape, or a behind-the-scenes tour.

Launch 101
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Why we care about AR and VR: A guide for marketers

Martech

Apple’s ARKit was introduced back in June 2017, along with the launch of iOS 11. They allow users to be transported into a world where they can virtually interact with a product without having to spend any money on it. These two innovations represent an almost unprecedented customer experience. Apple ARKit.

Sports 140
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Unriddled: Apple Keeps Coming for Google News, a Live Video Push for Twitter, and More Tech News You Need

Hubspot

Apple Could Be Launching a Subscription News Service. Less than a month after Google announced its "Subscribe With Google" service for news publishers, Bloomberg is reporting that Apple could be launching its own subscription news service. Bloomberg reports that this new model could launch within the next year. Source: Apple.