SaaStr Podcast 457 (and Video): Building Your Ideal Customer Profile: Target Your Product, Sales and Marketing Effectively
SaaStr
JUNE 19, 2021
The ideal customer is no mythical being. Unlike unicorns and leprechauns, your target customer exists out there in the real world. You can only identify these ultra-valuable customers once you have crafted your ideal customer profile. What is an Ideal Customer Profile, and Why Should You Care?
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