Hubspot

NOVEMBER 29, 2021

Businesses exist to make money. Here, we'll take a closer look at how to increase profit margin, go over what typical profit margins look like by industry, and see how you can gauge how solid yours is. And as you can assume, you can't do that if you have no idea what those points and processes are.

Profit margin 78

Profit margin Real Estate Non-Profits Transportation 78

Sales Hacker

JUNE 13, 2023

I hear this a lot from business leaders — and it’s always kind of sheepish: “Chris, how do we actually make a sales process?” Owners know what I mean. They have their hands in everything as they’re trying to get the business off the ground. sales reps who might be new to the business. And I get it.

Process 89

Process Cross-sell Sales Finance 89

Spiro Technologies

MARCH 29, 2024

How do you measure market share? Well, having gone to business school, what they teach in business school are all these case studies of publicly traded companies. When you work in small business, that is just not the case. What does it mean when you say you’re the manufacturer of business opportunities?

Manufacturing 45

Manufacturing Up-sell Healthcare Territory 45

Spiro Technologies

DECEMBER 30, 2022

On this podcast, I usually talk with company leaders about how they’re modernizing the business of making, moving, and selling products, and of course, having fun along the way. Adam Honig: Right, and what did you find when you were doing all of these CRM projects? I mean, what was that like? Welcome to the show Justin!

Manufacturing 52

Manufacturing CRM Start-ups Technology 52

Hubspot

FEBRUARY 9, 2017

What makes a good story? But what makes a story just that -- a shareable, captivating narrative -- is the experience it describes. It's the who, what, where, when, and how. It's the tale of what happened. As marketers, we love good stories. And that's where experiential marketing comes in.

B2C 78

B2C Service B2B Retail 78

ConversionXL

MAY 15, 2018

In fact, the whole concept of “unique value propositions” (UVPs) is — at least at first glance — really Marketing 101 material. Even extremely practical value proposition books and courses from seasoned and accomplished business experts usually limit the material to conceptual frameworks. So why keep talking about it?

Product 100

Product Objectives and Key Results E-commerce A/B testing 100

Sales Pop!

SEPTEMBER 16, 2022

The trucking industry is quickly developing, but let’s not forget that new risks and opportunities come with the latest technology. A trucking company can only insure specific amounts of courage, such as for Auto Physical Damage, Cargo, Auto Liability, etc. Commercial Insurance. So, what can you do?

Drivers/motivators 52

Drivers/motivators Objectives and Key Results Government Meeting 52