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U.S. search ad revenues hit record $88.8 billion in 2023

Search Engine Land

That figure represents a $4.4 Search continues to own the largest market share of advertising – 39.5%, but that is down from 40.2% in 2021 and 42.2% Search continues to own the largest market share of advertising – 39.5%, but that is down from 40.2% in 2021 and 42.2% billion increase over 2022.

Represent 112
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Google search antitrust trial updates: Everything you need to know (so far)

Search Engine Land

Justice Department claims Google, which owns a 90% market share in search, paid massive sums to companies like Apple to make it the default search engine on products like the iPhone. Google credits its 90% market share to being a superior platform (Sept. Google ‘hid and destroyed evidence’ (Sept.

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Highspot’s Customer Growth Surges as Companies Turn to Enablement to Drive Sales Productivity

Highspot

Over the last year, Highspot connected more than 12 million salespeople, channel partners, services reps and customers in digital sales experiences, representing a 50 percent increase in platform usage from the previous year. SEATTLE, Nov. Companies are under pressure to not only protect the bottom line, but to achieve more with less.

Growth 98
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3 key trends impacting search marketing today

Search Engine Land

The browser market share in the United States looks is as follows: Chrome: 49% Safari: 35% Edge: 8.5% By the end of 2024, third-party cookies will be effectively retired, as Chrome, Safari and Firefox represent almost 90% market share of web traffic in the United States. Firefox: 3.5%

Campaign 105
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This day in search marketing history: March 11

Search Engine Land

In 2008, display advertising represented about 32% of total US online advertising (roughly $6.7 Google Search Console rich results report updated 2021: Google tweaked some of the job posting structured data requirements and also how it checked the validity of FAQ and Q&A structured data. The deal was first announced April 13, 2007.

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This day in search marketing history: January 26

Search Engine Land

Google’s Topics API: Advertisers share concerns about topic diversity and other potential challenges 2022: Search marketers applauded Google’s proposed user privacy measures, but also highlighted its shortcomings – particularly the number of topics in the initial design. 2021: How are local service ads impacting Google Ads accounts?

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The 2020 State of Conversion Optimization Report

ConversionXL

With the recent launch of GA4 , it’s clear that Google will continue to go after the market-share of popular paid analytics and testing tools—it’s difficult to compete against one of the world’s biggest brands and the price of free. Optimizely and VWO earned the exact same number of mentions.).