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2024's Top Sales Training & Management Content

Anthony Cole Training

As 2024 comes to a close, were sharing our most read and favorite sales training and management content that helped sales teams thrive this year. Whether youre focused on leadership, skill development, or strategic planning, you can use these resources to help drive sales success in 2025.

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How to gear up email for a strong finish to 2024

Martech

This was a refreshing change from the air of pessimism that settled over the entire email marketplace in 2024. But even if you don’t rely on Q4 to hit your numbers, you’re likely getting ready to assemble your budget and strategic plan for 2025. You might be nervous if you will be asking for more money.

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Marketers must adapt to a changing world

Martech

As a result, marketing roles emphasizing strategic planning are being reduced or eliminated. Take our brief 2024 MarTech Replacement Survey Email: Business email address Sign me up! .” The pandemic and subsequent economic challenges forced many companies to focus on short-term survival rather than long-term growth.

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How to choose the right marketing AI tools for real business impact

Martech

” Companies need to take a thoughtful, strategic and responsible approach to using these tools to make a real business impact and maintain brand integrity. In 2024, 72% of companies reported using it weekly, up from 37% in 2023, according to the MarTech report Generative AI for Content Creation: A Marketer’s Guide.

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How To Craft Your Perfect Retail Tech Stack

Speaker: Jason Cottrell and Brian Walker

This session is your guide to boosting efficiency, enhancing customer experience, and driving profitability through strategic planning. 📅 June 20, 2024 at 9:30 am PT, 12:30 pm ET, and 5:30 pm GMT Explore a customer-centric approach to navigating digital transformation in retail.

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HubSpot’s February 2024 releases include advanced forecasting with AI, new integrations and more

Martech

HubSpot’s February 2024 releases are paving the way for a transformative leap in digital marketing, sales efficiency and customer service excellence. This level of precision is huge, enabling more effective business management and strategic planning. And they are just the tip of the iceberg. In your inbox.

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Ad costs are soaring and retailers are panicking — here’s the fix

Martech

Additionally, over 40% of consumers in 2024 leaned on third-party review sites such as Yelp to help them make purchasing decisions. Some platforms also offer industry benchmarking so brands can stay in tune with their competitors and use it as an opportunity to develop a more robust and strategic plan. Up to 36.8% Processing.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

We’ll explore how recent developments are impacting strategic planning and decision-making processes, as well as practical strategies to leverage these trends to the benefit of your organization. 📅 December 5, 2024 at 9:30am PT, 12:30pm ET, 5:30pm GT Use this publication’s webinars to earn professional development hours!