Hubspot

MARCH 18, 2019

At some point, most company leaders have looked at their list of best clients and thought, "It would be really bad if we lost any of these accounts." The answer: Key account management. In this comprehensive guide to key account management, you'll learn: The definition of key account management.

Account management 100

Account management Objectives and Key Results Cross-sell Non-Profits 100

Openview

SEPTEMBER 17, 2018

A CEB Gartner study completely contradicts what has been conventional wisdom in SaaS, that strong customer service is a critical part of a sales team’s ability to not just retain clients but grow and accelerate account revenue. To do this, build detailed customer profiles for all company accounts.

Cross-sell 84

Cross-sell Sell Account management Sales 84

SalesPop

MAY 7, 2021

One place where project management really comes into account management is bringing a broadly stated goal into realistic terms. They can use account planning and project management to figure out just how realistic that goal is. Numerous parts of project management will be part of this tool.

Account management 98

Account management Drivers/motivators Pipeline CRM 98

RAIN Group

APRIL 10, 2024

Whether you call it cross-selling, upselling, or growing accounts , maximizing revenue from existing clients often represents an untapped revenue growth opportunity.

Cross-sell 52

Cross-sell Clients Sell Represent 52

The 5% Institute

APRIL 2, 2020

In the world of business and sales, there are so many terms and definitions – so what is account management? And what are the benefits of account management? In this article, you’ll learn what is account management, as well as what are the benefits of having account management in place.

Account management 52

Account management Cross-sell Consult Clients 52

The 5% Institute

AUGUST 15, 2023

In the fast-paced world of business, establishing and nurturing strong client relationships is crucial for sustained growth and success. In this article, we will delve into the depths of strategic account management, exploring its key concepts, benefits, implementation strategies, and how it contributes to the overall success of businesses.

Account management 52

Account management Strategize Objectives and Key Results Cross-sell 52

The 5% Institute

AUGUST 7, 2023

In today’s dynamic business landscape, possessing a comprehensive set of skills is crucial for any successful account manager. The role of an account manager goes beyond mere customer service – it involves nurturing client relationships, driving revenue growth, and enhancing a company’s reputation.

Account management 52

Account management Negotiate X-functional Cross-sell 52

Veloxy

AUGUST 17, 2022

Price: $49/month for Salesforce users, corporate plans available Automations: Non-selling activities, lead prioritization, lead capture Veloxy has several features to help you automate Salesforce, no matter how long you’ve been using the CRM platform. Apptoto is also for clients and anybody else that finds room on your calendar.

Appointment 147

Appointment Territory Cross-sell Contract 147

PandaDoc

APRIL 21, 2023

Key accounts are the 20% of accounts that generate 80% of your company revenue. Before attempting to develop a key account management strategy, you must know how to identify these key accounts. Accurate identification will help you avoid rashly categorizing tail accounts as having strategic value.

Account management 52

Account management Objectives and Key Results Strategize Cross-sell 52

Sales Hacker

JULY 3, 2020

There are six key questions you need to consider to get to the core of how your services can help your prospective clients’ businesses. We’ll look at each one, and identify how you can use it to successfully sell to multiple decision makers across departments. The company I work for primarily sells to marketing teams.

Cross-sell 128

Cross-sell Closing Service Prospecting 128

Heinz Marketing

MAY 20, 2022

In fact, letting the client know that we uncovered this goldmine can serve as the impetus for them to expand their business with us! With PLG, marketers use tools to leverage data that shows how employees at customer accounts are interacting with their product. Account Management. Account Executives and/or BDRs.

Cross-sell 115

Cross-sell Customers Growth Contract 115

Sales Hacker

FEBRUARY 1, 2021

For key accounts, the account manager should have a clear understanding of the client’s needs and how well their company is satisfying those needs. This is all good business practice and should be anticipated by selling organisations. But frequently, account teams are unaware of how customers manage suppliers.

Customers 99

Customers Contract Cross-sell Account management 99

SalesPop

MARCH 19, 2021

An extremely important aspect of account management is the strategic aspect, the plans of dealing with various accounts. I recently discovered through research just how much of an impact real account planning can have on company success. Account Planning Basics. Planning Specifics.

Cross-sell 98

Cross-sell Objectives and Key Results Account management CRM 98

Salesforce

MAY 9, 2024

In today’s highly competitive consumer goods (CG) industry, success often hinges on the strength of your relationships with key accounts. Effective key account management isn’t just a tactic, it’s a vital strategy for achieving profitable growth. But what sets your key account managers (KAMs) apart from your competitors’?

Account management 52

Account management Finance Promote Cross-sell 52

Veloxy

NOVEMBER 29, 2021

Yet, how it can shape selling for your company can be revolutionary for you. When using predictive sales software like Veloxy, salespeople can drill down into the necessary dashboards and reports to see the upcoming buyer signal notifications and guided selling recommendations. Pipeline Management. Lead Scoring.

Inside sales 162

Inside sales Sales Outside Sales Cross-sell 162

SaaStr

JULY 1, 2024

It sounds great to be able to sell to more people and sell bigger deals, but are you ready? You want to ensure you have cross-functional alignment and that this isn’t another squirrel you’re chasing. Do you have a core portion of your team equipped to sell upmarket? When Should You Move Upmarket? Look at your team.

Cross-sell 120

Cross-sell Price Account management Up-sell 120

SaaStr

JANUARY 30, 2023

” They learned that many company founders were HR leaders who needed help managing complicated local labor laws. Building revenue operations to support sales Deel had onboarded nearly 100 clients, reports showed good traction, and it was time to leverage this opportunity. Make sure clients love you. Go global early.

Cross-sell 109

Cross-sell Account management Clients Growth 109

Sales Hacker

MAY 10, 2021

For your brand to stand out, you have to provide an exceptional experience to your clients. If you have products to sell online , you need the two teams to work together for revenue and margin growth. That information can help the salespeople make an improved pitch to the next client. Opportunity to upsell and cross-sell.

Cross-sell 78

Cross-sell Customers Referrals Pitch 78

SaaStr

JANUARY 31, 2022

Adding C-level engagements and cross-departmental selling will lengthen your sales cycle but it will provide you with customers who stick and an increased average transaction size. You need to have the people already in place when you’re looking to hire for senior account management. Accountability to review.

Territory 98

Territory Cross-sell Quota Networking 98

Hubspot

JUNE 8, 2021

Inside sales reps need a number of skills to land clients from afar. If you imagine jet-setting to new locations to pitch prospective clients, an outside sales rep role could be the career for you. Nearly half of their time is spent selling remotely (i.e. Account Manager. This is where account managers come in.

Commission 95

Commission Territory Finance Inside sales 95

Sales Hacker

DECEMBER 22, 2020

million with about 10, and today we’re sitting with 13 people, and we just crossed 2 million in revenue. We carve ourselves up into many teams when we attach ourselves to a client. Sam Jacobs: What are the most common mistakes or pitfalls that you see your clients making before they hire you? We can cross-sell.

Cross-sell 101

Cross-sell Clients Growth Up-sell 101

Sales Hacker

JUNE 2, 2021

Client story: financial services company wants to expand globally. Here’s a client story of ours: The company’s biggest competition was not external; it was actually between their internal lines of business. Participants: marketing, product marketing, product management, sales, HR and sales enablement. Translators and Travelers.

Sales 117

Sales Pipeline Cross-sell Sports 117

Hubspot

APRIL 2, 2021

Supply-side platforms (SSP) where publishers sell their ad inventory. The ad exchange marketplace where advertisers and publishers buy or sell ad inventory through real-time bidding (RTB). Nobody knows exactly what the impact will look like yet," he added, "but we, in the industry, are crossing our fingers and hoping for the best.".

Objectives and Key Results 101

Objectives and Key Results Cross-sell Negotiate Campaign 101

Gong.io

AUGUST 3, 2022

For individual clients, we can ask, “What was it that the customer wanted to achieve originally? Customer success and account managers collaborate here to keep the buyer satisfied and to identify opportunities for expansion (through cross-sell and upsell conversations). Upsells and cross-sells .

Customers 87

Customers Cross-sell Contract Price 87

Sales Hacker

SEPTEMBER 24, 2018

To put things in context, sales engagement platforms are the selling world’s version of the cell phone and email when it comes to sheer transformative power. This set of tasks severely reduced the sales team’s available time for fully engaging potential clients. The scenario at this company is by no means an outlier.

Cross-sell 92

Cross-sell Sales CRM Quota 92

Hubspot

APRIL 2, 2018

It might be because another rep is handing off the deal, there’s been a territory change, or the deal has closed and an account manager is taking over. If a prospect sends an email saying, “ I’m not sure I can sell this internally, ” reply with, “ I can help with that -- I’ll give you a call and we can discuss. ”

Prospecting 101

Prospecting X-functional Contract Cross-sell 101

Veloxy

FEBRUARY 22, 2023

Field sales, also known as outside sales , is a method of selling that involves sales representatives who engage with potential customers in person, typically outside of an office setting. Closing deals : Field sales reps negotiate pricing and terms, and ultimately close deals with clients. Schedule your free workshop NOW!

Represent 130

Represent Objectives and Key Results Sales Inside sales 130

SBI

JULY 1, 2020

This requires an in-depth understanding of how the client’s business operates and the alignment of your products and services to their goals and metrics. Furthermore, a thorough understanding of the challenges your client faces is especially important as economies continue to reopen and enter the recovery phase.

Strategize 72

Strategize Cross-sell Strategic partnership Clients 72

Sales Hacker

NOVEMBER 16, 2021

It offers time-saving alerts, workflow tools, and a cross-platform reporting dashboard. Key features: Agency management options. Reports from multiple clients. Dedicated account manager and marketing expert. Advanced features for enterprise growth and multiple account management. Zendesk Sell.

Lead generation 124

Lead generation Price Campaign Contact 124

SBI

AUGUST 17, 2021

Remote Selling has become an important focus for every sales organization. Digital sales technologies, by default, are what enables remote selling. Q: What are your customers doing to adapt to - or leverage - the trend towards distributed sales teams and remote selling? So those are the metrics we advise customers to measure.

Sell 64

Sell Cross-sell Account management CRM 64

Partners in Excellence

JUNE 30, 2022

If we have a PLG strategy, we may have a few users/seats, but we want to maximize the penetration of our products across the potential population of users within the account. For example, if we sell a technology sales people can use, we want every sales person in the company using it. And, of course, there is cross sell.

Growth 71

Growth Cross-sell Strategize Account management 71

SalesLoft

MAY 31, 2016

Sales pods are collections of cross-functional roles, each dependently intertwined to achieve a specific and scalable goal within a sales organization. To reach that end goal, should your sales pods be cross-functional? Or the goal could be attainment-focused based on customer percentage, such as selling into 30% of 100 key accounts.

Strategize 52

Strategize Teamwork Cross-sell Objectives and Key Results 52

Cience

DECEMBER 1, 2020

That’s clear from the amount of time and money businesses spend to acquire new clients. Customer retention means keeping the clients you already have. So, how do you go about holding onto your precious clients? Most CRMs can notify account managers when it’s time to reach out; some can even generate outreach templates.

CRM 96

CRM Technique Customers Campaign 96

ConversionXL

MARCH 20, 2019

Choosing the right account-based marketing software can be a messy process. Some companies sell relevant software but not explicitly for ABM. Whether you need certain tools depends on the scale of your program or your target accounts. Demandbase’s costs place it in the 96th percentile for “Marketing Account Management” software.

Real Estate 117

Real Estate Contact Campaign B2B 117

SaaStr

JANUARY 10, 2020

When you start out, you might have your Sales team also onboarding the customer and managing their day-to-day experience and reaching out at scale and handling renewals and so on and so on. But to scale, you need them to focus on selling—which means you need specialists for every task. Cross-Functional Pods For The Win.

Manufacturing 68

Manufacturing Cross-sell Sports Service 68

SaaStr

JULY 7, 2023

Humans selling to humans is a much more effective practice for that pathway to 140% NRR. This concept of retention being the new acquisition means utilizing your existing client base and making them your brand’s biggest advocates. Drive a culture of collaboration with cross-functional teams to support customer marketing programs.

Referrals 97

Referrals Gaming Non-Profits Campaign 97

Search Engine Land

JUNE 14, 2023

For instance, if you’re selling high-end clothing, you should think twice before giving an affiliate agency carte blanche to work with a range of coupon sites. If you’re seriously considering working with an agency that focuses on affiliate, ask for case studies and testimonials from cross-channel agency partners.

Contract 83

Contract Cross-sell Territory Niche 83