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Why account-based expansion is B2B’s next growth lever

Martech

This strategy, often overshadowed by acquisition-focused ABM, is emerging as a powerful engine for long-term success. The 40/40/20 rule: How GTM efficiency shapes SaaS success Let’s take a closer look at efficiency. However, if your GTM isn’t optimized, that 40% can drive growth or become a costly obstacle.

Growth 137
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The Sales Leadership Framework Behind Multiple $100MM ARR Orgs

Sales Hacker

Hello and welcome to The GTM Newsletter – read by over 52,000 revenue professionals weekly to stay up-to-date and scale their companies and careers. We teamed up with him to break down the framework he uses to turn sales teams into predictable, high-performing revenue engines – let’s get into it.

GTM 112
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ZoomInfo Just Changed Its Ticker to $GTM – Here’s Why That Matters

Sales Hacker

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies. The market also took notice. ZoomInfo shares jumped 7.4%

GTM 68
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GTM 149: Inside Meta’s $10B Sales Playbook with Rick Kelley

Sales Hacker

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Rick Kelley is the former VP of Metas Global Business Group, where he led a $10B+ revenue organization and played a pivotal role in building out Metas go-to-market teams across North America and EMEA.

GTM 83
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GTM 141: Timeless Growth Tips From a $7.4B Oracle Exit and Scaling Carta to $450M in Revenue | Jeff Perry

Sales Hacker

Prior to Carta, Jeff led SMB Sales at DocuSign, and started his career at Oracle, where he rose from Strategic Account Manager to VP of Sales over a decade. Why and when to build a solutions engineering team. Balancing empathy and accountability as a sales leader. The post GTM 141: Timeless Growth Tips From a $7.4B

GTM 65
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GTM 134: When to Hire Your First Sales Reps (And How to Get It Right) with Joe DiMento

Sales Hacker

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Joe DiMento is the Head of Go-To-Market & Industry Partnerships at Bain Capital Ventures. If you’re hiring for sales or marketing roles, reach out to Pursuit at pursuitsalessolutions.com/gtm or message a GTMfund team member.

GTM 89
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Build Demand While You Fly the Ship

Sales Hacker

Hello and welcome to The GTM Newsletter – read by over 52,000 revenue professionals weekly to stay up-to-date and scale their companies and careers. This report is jam packed with data and insights that are incredibly valuable for GTM leaders.

GTM 104