Search Engine Land

SEPTEMBER 5, 2023

Whether in-house or at an agency, if you’ve been in PPC account management, odds are you’ve been asked some version of that question at least once. A founder may include the estimate in a pitch deck for VC funding. A client point of contact may simply be assessing viability and options of a mandate handed down from management.

CTR 134

CTR Pitch Clients Campaign 134

Hubspot

APRIL 27, 2023

Successful AEs can go on to sales management, enterprise sales, or even executive roles, depending on the size of the company. Post-Sales Account Manager After the AE closes a deal, a post-sales account manager is responsible for managing that sales account and ensuring that the client is satisfied with the quality of the product or service.

Account management 76

Account management Commission Contract Sales 76

Heinz Marketing

MAY 2, 2022

We can fly our people to Vegas and our reps, they’re our success folks, our account managers, they’re visiting people on site. Organizations, our sales teams, our customer success folks, our account managers, our partner channels, we are selling and the purpose of enablement, yes. We’re good.

Pipeline 96

Pipeline Pitch Sales Account management 96

Heinz Marketing

JUNE 22, 2023

Case by Case Example Once again, let’s say you have a SaaS that you are trying to pitch to your accounts.

Finance 104

Finance Strategize Account management Engineering 104

Salesforce

APRIL 18, 2023

Atef Ghori, Territory Account Manager, Hitachi Vantara Dear Atef: Most reps I know are motivated by building relationships and bringing real-life solutions to customers, not crunching numbers or drafting emails. With generative AI, you can use text-based prompts in presentation tools to create tailored decks and pitches in minutes.

CRM 98

CRM Pitch Territory Presentation 98

Search Engine Land

JANUARY 26, 2024

Managing client transitions seamlessly As a search agency, you are always trying to win new business. This means countless pitches, opportunities, and work to show your capabilities. This is where a strong project and account management team can shine. New business is hard. Winning is great, but you never only win.

Clients 94

Clients Referrals Trust Pitch 94

Salesforce

NOVEMBER 29, 2023

Your partners will want to know what type of support you intend to provide, such as comprehensive training, access to sales and marketing tools, technical resources, a dedicated account manager, incentives, and rewards. Partners may need access to product specs, marketing assets, pitch decks, or more.

Manufacturing 111

Manufacturing Retail Territory Sales 111

Hubspot

APRIL 5, 2023

Outside sales representative positions include some travel time to meet with buyers and pitch products. Account managers work closely with customers to make sure they have a good experience and get the help they need. The average salary for an account manager is roughly $53,000 a year.

Cold Call 82

Cold Call Commission Inside sales Territory 82

Veloxy

DECEMBER 15, 2021

Here’s another hilarious cold calling meme that drives home the fact that “the pitch” is the last thing you should be considering when making a cold call. Maybe you were an account manager or an SDR. Unlike Boromir, you want to approach calls like Frodo, with sincerity, kindness, and service. Rookie Mistakes.

Cold Call 227

Cold Call Prospecting Follow-up Quota 227

Highspot

APRIL 4, 2019

We asked the experts themselves — Stuart Thompson, Kate Wilson, Cam Williams, and Alex Dumke of our Services and Account Management team — to share their insights on four things that make for an unforgettable customer experience. ” –Cam Willilams, Senior Manager, Account Management.

B2B 74

B2B Customers Pitch Account management 74

Iannarino

JUNE 21, 2021

In 2011, I was asked to help a client’s strategic account management team improve their results. Salespeople (still) using the legacy laggard approach pitch their product and services, relying on the first two levels of value. The lower the level of value you create, the more likely that you have a legacy approach.

Strategize 167

Strategize Clients Sales B2B 167

Hubspot

FEBRUARY 9, 2021

HubSpot Principal Channel Account Manager Coman Doyle suggests sales reps try to keep things simple in 2021. Using Cookie Cutter Sales Pitches. Doyle also stresses the importance of avoiding generic pitches. He says, "This might sound counterintuitive but don’t use a cookie-cutter ‘sales pitch’. The "Drop-In".

Cold Call 94

Cold Call Pitch Sales Niche 94

Sales Hacker

MAY 10, 2021

Insights gained from your customer support agents can improve the process of pitching, converting, and retaining leads. That information can help the salespeople make an improved pitch to the next client. This knowledge can help the sales team pitch more effectively and convert more leads. Reduce churn.

Cross-sell 62

Cross-sell Customers Referrals Pitch 62

Highspot

JUNE 30, 2020

The good news: Sales enablement can uplevel both of these motions, giving sellers the ability to maximize each prospect conversation while giving account managers, services, and customer success personnel the ability to more deeply engage existing customers with delightful experiences and valuable insights.

Sell 98

Sell Pitch Technology Technology 98

SalesLoft

JULY 10, 2023

Has tools to help sellers make the right pitch, find the right content, and share the right message with every account. Account managers and customer success teams need technology that: Makes adoption easy for the revenue team — customers aren’t upgrading a tool they aren’t using.

Cross-sell 40

Cross-sell Technology Technology Account management 40

APACSMA

FEBRUARY 8, 2021

Thiscan be done in different ways for examples quizzes and tests to check their knowledge on key concepts, Training Simulation which can in term of role plays, practicing elevator pitch with a video coaching tool. Companies should focus on assessments to encourage future learning.

Objection handling 98

Objection handling Sales Quota Pitch 98

ConversionXL

AUGUST 24, 2021

Showing your marketing executives that you’re interested in taking the lead on more tasks is a great way to prepare yourself for a marketing manager career. If there aren’t any new projects coming up, do some research and pitch your own ideas to head. This is where you make your pitch. Improve processes.

Promote 141

Promote Campaign Pitch Niche 141

Lead Fuze

MAY 26, 2023

Sales Pitches When pitching to potential clients, make sure you are addressing their specific pain points and offering tailored solutions. By working with an industry expert, you can fine-tune your sales pitches and marketing strategies to attract clients who are a good fit for your agency.

Referrals 52

Referrals Pitch Niche Clients 52

Search Engine Land

JUNE 14, 2023

For instance, get a sample pitch and ask what the management structure is. Agencies who ask client account managers to handle the publishing outreach are common – but not ideal for the publishers. Many agencies will eagerly cite them as part of their offering. Question 6: What's your setup for working with publishers?

Contract 91

Contract Cross-sell Territory Niche 91

Hubspot

MARCH 14, 2022

Project management , as a concept, can have a place in the context of most sales processes. When you break a sales process down, each step — from prospecting to qualification to pitching to closing — essentially qualifies as its own stage of a greater project. Project Management Across Teams.

Account management 61

Account management Sales Inside sales Pitch 61

Martech

JULY 25, 2023

The COVID pandemic brought all of that to a fever pitch, as projects needed to be completed by a workforce largely isolated in their home offices. Easier tracking of billable hours and human resource management. This feature can also help managers keep an eye on employee productivity levels.

Territory 78

Territory Contract Clients Follow-up 78

Salesforce

JULY 18, 2023

Kristen Handler , senior account manager, Red Argyle Dear Kristen: Convincing CFOs that your deal is a win doesn’t come down to persuasive language or sexy pitches. Take calculated risks to show confidence in your solution A strong sales pitch only goes so far. How do I get CFO buy-in so my deals close?

Finance 52

Finance Price Pitch Up-sell 52

Salesforce

JULY 18, 2023

Kristen Handler , senior account manager, Red Argyle Dear Kristen: Convincing CFOs that your deal is a win doesn’t come down to persuasive language or sexy pitches. Take calculated risks to show confidence in your solution A strong sales pitch only goes so far. How do I get CFO buy-in so my deals close?

Finance 52

Finance Price Pitch Up-sell 52

Highspot

JANUARY 19, 2022

Here are a few you might recognize: B2B or business-to-business sales : Designed for B2B-style businesses that target their sales pitch toward key business decision makers (typically C-suite level leadership or managers) who are responsible for purchasing products, services, and software for their company. The Brooks Group. Challenger.

Technique 92

Technique Negotiate Pitch Inside sales 92

Smarter With Gartner

AUGUST 24, 2021

To ensure success, anticipate how stakeholders across the buying group will react, and support and incentivize sales teams to pitch consumption-based licenses. CSOs must also clarify the roles and activities of business development reps (BDRs), account managers and customer success managers. Clarify sales roles.

Contract 59

Contract Commission B2B Account management 59

Openview

MAY 29, 2019

It’s easy to tout your brand’s reliability in a sales pitch, but in practice, that might not actually be the case. Account Management. Enterprise customers generally require account management that goes beyond the typical customer success paradigm of an SMB SaaS product.

Product 93

Product Customers Sell Contract 93

Lead Fuze

DECEMBER 2, 2021

One of our account managers once approached the director of sales about a position we had open for inbound sales. The account manager claimed that she would be better suited as an individual contributor on the team instead of being part of a service-oriented role. Plus the individual can grow their career.

Process 52

Process Commission Drivers/motivators Sales 52

Sales Hacker

MARCH 5, 2019

Account Executive/Inside Sales. Account Manager/CSM. Account Manager/CSM. Nathan always has a close to if not perfect 100% retention rate and also helped pitch one of the biggest deals in the company’s history. Talking with her is more of an education than a sales pitch.“. Let’s celebrate that!

Sales 108

Sales Teamwork Inside sales Pitch 108

SaaStr

JUNE 10, 2020

I bet right now all your whitepapers are about ROI calculators and similar pitches to leads. Don’t just leave it in the hands of Customer Success, Account Management, and Sales. If so, is it any good? When was it last updated? I bet you don’t even know. Whitepapers and static content.

Customers 97

Customers Pipeline Growth Pitch 97

Salesforce

JULY 6, 2023

Tyler builds the pitch from there. Behind the Cloud’ by Marc Benioff Recommended by Kristen Handler, senior account manager at Red Argyle What it’s about: This book tells “the untold story of how Salesforce.com went from idea to billion-dollar company.”

Quota 86

Quota Closing Education Sales 86

Hubspot

JUNE 8, 2021

There's the hustle to find leads, the hundreds of calls, and the high of delivering a flawless pitch. If you imagine jet-setting to new locations to pitch prospective clients, an outside sales rep role could be the career for you. Account Manager. This is where account managers come in. That can be true.

Commission 76

Commission Territory Finance Inside sales 76

Search Engine Land

MARCH 9, 2023

Google Pitches Media Buying “Dashboard” To Skeptical Ad Agencies 2008: Google’s Tim Armstrong outlined a provocative and much larger vision for the company that would incorporate it more centrally into major ad agencies’ media buying and planning processes. billion in 2009 from $13.5 billion in 2008, SEMPO said.

E-commerce 94

E-commerce Territory Engineering Networking 94

Highspot

JUNE 22, 2021

As you’re landing your pitch for change, it’s important to validate the value of your solution with data. A good buyer will try to poke holes in your sales pitch, searching for reasons not to buy. ” Quantify the Value of Change. Overcome Objections with Value Messaging.

Technique 82

Technique Negotiate Cross-sell Sales 82

Hubspot

MAY 26, 2023

You are greeted with a pitch from a pushy sales rep. Your phone rings and you decide to pick this one up instead of letting it go to voicemail. Odds are, if you don’t want what they’re selling, you’ll hang up immediately. Even if you do, the pushiness is a turnoff and you might buy the product elsewhere or through a different sales rep.

Objectives and Key Results 72

Objectives and Key Results Cold Call Technique Appointment 72

SalesHandy

MAY 28, 2021

Once you’ve got the lead on the other end of the call engaged with your pitch, it’s time to qualify them a level deeper. Most of the time – the objective is to get them to book time with your Account Managers. You might be part of a smaller team and are the SDR-cum-Account Manager. Ask Qualifying Questions.

Cold Call 98

Cold Call Closing Contact Follow-up 98

Martech

OCTOBER 7, 2021

The COVID pandemic brought all of that to a fever pitch, as projects needed to be completed by a workforce largely isolated in their home offices. Easier tracking of billable hours and human resource management. This feature can also help managers keep an eye on employee productivity levels.

Education 125

Education Territory Clients Follow-up 125

Sales Hacker

MAY 20, 2020

An account manager at our company once approached our director of sales regarding an inbound sales position we had opened up. She believed that her skills would be put to better use on the sales team instead of the account services team. . Create a Better Sales Experience for Your Leads.

Intrinsic 110

Intrinsic Clients Sales Drivers/motivators 110