adaptive-fluency 
Partners in Excellence
DECEMBER 8, 2023
It’s the importance of “Adaptive Fluency.” Sadly, so much of the direction we seem to be going, in sales, marketing, leadership, seems to be taking us away from being adaptively fluent. It requires us to adapt in the moment, not be stuck in our scripts. All the elements of collaborative conversations.
Martech
FEBRUARY 19, 2024
Strategic CMOs develop skills rubrics spanning martech fluency, data analysis, creative direction and more. It builds adaptive teams ready to capitalize on incremental and disruptive technology shifts. Roster-wide tech fluency unlocks first-mover opportunities while protecting against obsolescence.
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Search Engine Land
APRIL 30, 2024
Example 3: Binge-watch your way to fluency For a language learning service, standing out in a crowded market requires a unique approach. Lingopie’s ad, “Bingewatch your way to Fluency,” perfectly promotes its offering. This exercise is adapted from Magnetic RSAs, my course on crafting effective responsive search ads.
Salesforce
JANUARY 26, 2022
The pandemic showed organizations around the world a necessary tool to thrive: adaptability. From updating how and where we work to adapting to new organizational values, cultures, and outlooks, disruption is a constant. With this comes an openness to more technology, more changes, more adaptations.
Highspot
JANUARY 14, 2024
In turn, businesses have to adapt and innovate in virtual selling. With only 33% of salespeople effective in virtual environments , training in virtual sales skills, emphasizing digital communication and platform proficiency, is crucial to adapting to customer needs in a virtual setting. What Is Virtual Selling?
Heinz Marketing
AUGUST 16, 2022
The tools change, but fluency in some of the key areas is crucial to navigating that. Marketers, in my experience, have an easier time adapting to change than other departments. So, when we need to adapt to change, we also need to help others do the same. The realm of change management is everywhere in business.
Sales Hacker
NOVEMBER 17, 2022
Use specific examples and numbers to demonstrate your accomplishments, and include any additional relevant skills or language fluency. Related: Leadership and Adaptability in a Remote Sales World. Use specific examples and numbers to demonstrate your accomplishments, and include any additional relevant skills or language fluency.
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