Hubspot

MARCH 28, 2012

As a marketer, it's your job to make sure you're constantly adding fresh contacts to your email marketing campaigns so you can keep your numbers moving up and to the right. If you're having trouble coming up with new offers, this blog post provides suggestions for ways to simply and quickly create lead-gen content.

Promote 78

Promote Angle Contact Campaign 78

Hubspot

JANUARY 9, 2012

If a piece of content is consistently doing well, you don't even have to update it to squeeze more leads from it. Just leverage its success by linking to new lead generation content you've created that you want to promote. Maybe your evergreen content is performing well right now as a lead generation mechanism.

Angle 54

Angle Lead generation Niche Networking 54

Heinz Marketing

OCTOBER 21, 2019

So it’s really the definition of the value you bring and brand marketing and the tactics for brand marketing and brand awareness building, are those belong in kind of the bucket of marketing and those are what can be kind of in conflict some might say with your term lead generation. Lindsay: Yes, thank you.

Pipeline 47

Pipeline Sports Sales B2B 47

Hubspot

MARCH 22, 2012

Performing this research will let you find a unique angle to the story that relates to your business, industry, or audience's pain point. The story was picked up by multiple local news networks and spread via Twitter, racking up 331 "likes" and 51 comments on their Facebook page alone. What do you do to stay agile on social media?

Angle 74

Angle Follow-up Service Start-ups 74

Hubspot

APRIL 18, 2012

Are they active on Twitter, Facebook, or other social networks? Spending the time to clearly identify your business' buyer personas is well worth it, as this information will also be helpful as you create content to fuel your efforts in other marketing channels such as social media , email marketing , and lead nurturing.

A/B testing 75

A/B testing Angle Up-sell Campaign 75

ConversionXL

MAY 27, 2022

Each marketing campaign should have one specific message based on a single idea. Our advantages were almost all network-driven. So you want to have a different angle, a new angle, something that you’re about.”. Webinars as a demand generation tactic have benefited greatly from this. What is your value offer

Referrals 115

Referrals Drivers/motivators Angle Trust 115

Hubspot

SEPTEMBER 17, 2018

It’s central to your outreach and campaign efforts … especially your social strategy. Brand videos are typically created as a part of a larger advertising campaign , showcasing the company’s high-level vision, mission, or products and services. Place this at a 45-degree angle to the left or right of the subject. Brand Videos.

Angle 101

Angle Objectives and Key Results X-functional CTR 101

Hubspot

JULY 10, 2018

Lead generation for B2B is not about chasing a “secret method” that results in a ton of leads. Instead, building the best lead generation strategy for your business is more about understanding tried-and-tested channels, and finding the most effective combination of tactics for your unique goals. Facebook Lead Ad.

Campaign 99

Campaign B2B Lead generation CTR 99

Sales Hacker

SEPTEMBER 7, 2021

A private membership that connects you with a network of thousands of like-minded peers, 13 different schools as part of Pavilion University, mentorship, coaching, and even mastermind groups. Marketing being told to provide lead generation through email campaigns, etc. Go to outreach.io/onoutreach

Trust 93

Trust Cold Call CRM Start-ups 93

Hubspot

JULY 12, 2012

According to a survey from Corporate Visions via MarketingProfs , 37% of B2B marketers cite content that's neither provocative nor engaging as a barrier to successful demand generation campaigns. Find a Relatable Angle. Taking a similar angle in your content can help make a dull concept a little more interesting, too.

Angle 78

Angle Entertainment Networking B2B 78

Hubspot

JANUARY 9, 2013

Even now, when I launch a new marketing offer, I create an accompanying visual -- whether it's an infographic or just a picture to post on Facebook -- in PowerPoint to pair the campaign with visual content. The best part of this visual is that you can repurpose it for your entire campaign surrounding that offer.

Represent 78

Represent Promote Presentation Angle 78

Hubspot

DECEMBER 17, 2019

Create a hashtag for the campaign or the offer and utilize it in your posts. Blog about the piece of content multiple times, targeting a new angle or keyword each time to avoid redundancy. Set up Google Ads campaign for search, with multiple ad groups targeting different keywords and angles.

Promote 68

Promote Angle Launch Follow-up 68