RingDNA

MARCH 26, 2025

75% of B2B buyers and 84% of C-level or VP-level executives use social media, including LinkedIn, to make purchasing decisions.” This means that you should take care to present yourself as professionally as possible. In B2B sales, it often takes north of six contacts to close deals. Source: Gartner ​.

Closing 62

Closing B2B Sell Referrals 62

Highspot

FEBRUARY 20, 2025

77% of B2B buyers found their most recent purchase very complex or difficult, emphasizing the need for in-depth product knowledge. Product training techniques like gamification keep teams motivated. Key Takeaways Product training is essential for anyone responsible for taking a product to market.

Product 52

Product GTM Objectives and Key Results Cross-sell 52

Hubspot

JUNE 16, 2025

This is especially true in complex B2B sales like SaaS, ABM, and enterprise software. That being said, Wickett notes that industry knowledge can make a huge difference for more complex B2B SaaS solutions in industries like cybersecurity or enterprise software. “We Peditto emphasizes engagement: “Be active and engaged!

Objectives and Key Results 50

Objectives and Key Results Pitch Sales Follow-up 50

RingDNA

JULY 1, 2025

A sales playbook contains all the best practices, sequences and conversational techniques that reps need to follow to be successful. Conversational Roadmaps present a new, flexible call structure that doesn’t lock you into an inauthentic script, but still has the assurance of proven selling points. What is a Sales Playbook?

Cross-sell 62

Cross-sell Inside sales Sales Follow-up 62

RingDNA

MARCH 18, 2025

B2B deals can be complicated, multistep interactions, and conversation intelligence integrates with other communication sources (such as texting and video calls) to give you the full picture. He uses real-time intelligence to have Moments notify them when they’re talking too much and remind them of reflective listening techniques.

Conversion 62

Conversion Objectives and Key Results Sales CRM 62

Highspot

JUNE 24, 2025

And when B2B organizations invest in a unified sales enablement platform that offers intuitive AI role-play technology, like Highspot, they can save hours on sales training and development. ” Coaching prompts: Was the cold-calling technique and pitch benefit-focused and conversational?

Objectives and Key Results 52

Objectives and Key Results Objection handling Negotiate Sales 52

PandaDoc

JUNE 2, 2025

In B2B sales, the best deals are won by sales reps who can challenge assumptions, reframe conversations, and bring unexpected insights to the table. The method was developed by Matthew Dixon and Brent Adamson in The Challenger Sale and emerged from a multi-year study of thousands of B2B sales professionals. Solution selling.

Process 52

Process Objectives and Key Results Sales Angle 52

Martech

MAY 8, 2025

Users can access a pre-built tool library for tasks like webpage analysis, presentation creation and keyword research. Algolia launched Smart Groups, which let merchandisers and content managers control product and content presentation in search and category pages.

Launch 85

Launch A/B testing Campaign Angle 85

Martech

FEBRUARY 11, 2025

Ill also include a B2B email example where I combined multiple biases with an appeal to four types of buyers a challenging task but one that delivered impressive results. Email design techniques like white space around essential information or graphics that point to a call to action draw attention to these key areas and help the reader act.

A/B testing 121

A/B testing Trust Campaign Clients 121

The 5% Institute

NOVEMBER 15, 2021

In this article, you’ll learn eight powerful and effective successful sales techniques, that you can implement and start using right away. These successful sales techniques are centred around consultative selling. Read on to learn how these eight successful sales techniques will help you win more clients in a non-pushy way.

Technique 143

Technique Closing Sales Clients 143

The 5% Institute

AUGUST 2, 2022

In this article, you’ll learn exactly how to build sales, by following these proven and effective sales techniques. These techniques are centred around consultative selling. This means that you’ll take a question based, and solution approach rather than purely presenting up front or using any old school and gimmicky techniques.

Technique 140

Technique Sales Clients Up-sell 140

The 5% Institute

DECEMBER 2, 2021

In this article, you’ll learn exactly how to improve your sales win rate, by following these proven and effective sales techniques. These techniques are centred around consultative selling. How To Improve Your Sales Win Rate – 8 x Techniques. Improve Your Sales Win Rate Technique #1 – Rapport.

Technique 144

Technique Sales Clients Closing 144

Sales Hacker

DECEMBER 9, 2019

Are you looking for B2B sales techniques that actually work? There are powerful sales techniques being used by smart salespeople to consistently win the deal — and though they could be applied in any industry, many people aren’t even aware of them. But first… It’s About Sales Techniques, not Methodologies.

Technique 112

Technique B2B Negotiate Cross-sell 112

Lead Fuze

JANUARY 6, 2022

Compelling storytelling is an incredibly powerful way to boost your B2B sales and leads. The Importance of B2B Storytelling. Successful B2B marketing strategies are about connecting with people on an emotional/psychological level. This trust, in turn, boosts your B2B sales and leads. Stories help you do just that.

Technique 105

Technique B2B B2C Sales 105

Partners in Excellence

APRIL 22, 2019

Thousands of posts and books, give the latest insights, techniques, principles to “help” sales people. ” “Using this tool/technique will increase your results by [insert whatever preposterous multiplier you want]… ” … and the claims go on and on. How do we break out of this conundrum?

Technique 112

Technique Objection handling Sales Quota 112

The 5% Institute

AUGUST 8, 2021

In this article, you’ll learn our six proven and effective sales tips for B2B cold calling. B2B cold calling can be an effective way to get in touch with your ideal clients, because it allows you to cut through all the noise and get in direct contact with the potential decision maker. B2B Cold Calling – Tips For Sales Effectiveness.

Cold Call 145

Cold Call B2B Technique Sales 145

Iannarino

JUNE 24, 2021

The Gist: Advice to “do whatever it takes to win the deal” is presented without the necessary guardrails. Of all the ways you can improve your sales results, few will have a greater impact than adopting and practicing a modern approach to B2B sales. Improve Your Approach. Increase Your Activity.

Sales 330

Sales Cross-sell Clients B2B 330

Martech

AUGUST 24, 2022

Nearly all (86%) B2B buyers want to be sold to virtually, according to a new survey. Buyers like the on-line experience because they hate traditional sales techniques. Getting hassled after a presentation (31%). Read next: The B2B sales process is more effective now than pre-COVID. B2B buyers want B2C experiences.

B2B 122

B2B Sell B2C Manufacturing 122

Martech

OCTOBER 27, 2023

.” It will also be disruptive for some of the solutions that present alternatives to cookie-based identity resolution. ” Another challenge for B2B. We asked Chris Golec, founder of Channel99 (and formerly CEO of Demandbase) if this move by Google presented fresh problems. ” Why we care. Get MarTech!

Presentation 124

Presentation Niche B2B Technique 124

Outreach

FEBRUARY 26, 2019

What is B2B Sales? Business-to-business (B2B) describes a relationship, situation, or marketplace between one business entity and another. A B2B company is one whose target customers are other businesses. Common examples of B2B relationships include: Organizations that provide professional services (e.g.

Technique 71

Technique B2B Process Manufacturing 71

Martech

MARCH 1, 2024

Customer retention is becoming more of a priority for B2B marketers lately. Luckily, B2B retention marketing differs significantly from consumer retention efforts that rely heavily on discounts and perks. But, at last, B2B marketers are beginning to grasp the importance of retention marketing for profit growth.

B2B 134

B2B Cross-sell Pharmaceutical Account management 134

The 5% Institute

APRIL 7, 2021

At The 5% Institute is to teach, empower, and serve Sales Professionals and Business Owners around the world – which is why we created a premium B2B sales course. The 5% Sales Blueprint ; our B2B sales course, is a 100% online delivered sales training program, completely designed with the end user in mind. Our Mission.

B2B 126

B2B Closing Real Estate Sales 126

Heinz Marketing

SEPTEMBER 26, 2023

By Sheena McKinney , Business Operations & Marketing Assistant at Heinz Marketing In the world of B2B sales and marketing, first impressions matter more than ever. ” Let’s dive into the principles and strategies behind the art of the cold open in B2B communication. Use your cold open to humanize your message.”

B2B 133

B2B A/B testing Technique Pitch 133

Heinz Marketing

FEBRUARY 26, 2022

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the web each week. Everyone has the ability to be a powerful speaker, however it comes down to how they communicate their ideas if this can be presented effectively.

B2B 114

B2B Pipeline Technique Presentation 114

Heinz Marketing

APRIL 12, 2022

The rise of Account-Based Marketing (ABM) in the B2B world has shed light on techniques rooted in human behavior, more specifically in this case, client behavior. In B2B situations, another layer of research is required to know your target customer account and their collective biases in an organization’s purchasing decision.

B2B 112

B2B B2C Technique Clients 112

Anthony Cole Training

FEBRUARY 14, 2012

Sales Presentation (7). Sales Presentations (17). sales techniques (47). They dont know that they should have an agreement at time of presentation. They dont know how to set up an agreement for a decision at time of presentation. Sales Jobs (5). sales leadership development (4). sales management (49). Selling (45).

Objectives and Key Results 182

Objectives and Key Results Presentation Drivers/motivators Up-sell 182

Heinz Marketing

MAY 31, 2023

By Karla Sanders , Engagement Manager at Heinz Marketing In the fast-paced world of B2B marketing, businesses often face difficult times characterized by slowing win rates and longer buying cycles. These challenges can be particularly daunting, but they also present opportunities for growth and innovation.

B2B 114

B2B Objectives and Key Results Drivers/motivators Sales 114

Hubspot

JANUARY 28, 2019

For example, some people default to the "loop, swoop, and pull" method when they tie their shoes, while others swear by the "bunny ears" technique. When it comes to presentation design, for instance, there's no shortage of avenues you can take. 21 Good Examples of PowerPoint Presentation Design. PowerPoint Design Ideas.

Presentation 101

Presentation Healthcare Follow-up Start-ups 101

PandaDoc

JULY 1, 2020

With these proven techniques, yes you can. Only 30% of B2B companies have a formal referral program in place, yet 65% of those with referral programs believe that referrals are very important to their company’s sales success. This prospecting technique takes a lot of time and effort but is totally worth it. Be relentless.

Technique 98

Technique Prospecting Growth Referrals 98

ConversionXL

AUGUST 21, 2019

Most B2B leads don’t become customers. Additionally, most B2B marketers aren’t nurturing lead-magnet downloaders properly. I downloaded 25+ B2B lead magnets and discovered an array of shortcomings: Sending one or no follow-up emails, even when I opted-in to learn more. But Salesforce revealed that less than 0.5% Or at all.

B2B 131

B2B Objectives and Key Results Prospecting Presentation 131

Veloxy

NOVEMBER 15, 2022

Account based selling is a B2B concept that has gained a lot of interest in recent times, but implementing it can feel rather daunting. Studies show that at least 94% of B2B teams have adopted account based selling in a bid to deliver improved buying experiences that lead to increased conversions and loyalty. It doesn’t have to.

Sell 246

Sell Objectives and Key Results SQL B2B 246

Anthony Cole Training

JANUARY 16, 2012

Sales Presentation (7). Sales Presentations (17). sales techniques (47). Learn How to Drive Consistent Sales Results from Your B2B Sales Team. Tags: qualifying prospects , sales coaching , open ended sales questions , sales techniques , managing sales teams. Sales Jobs (5). sales leadership development (4).

Objectives and Key Results 211

Objectives and Key Results Drivers/motivators Sales Up-sell 211

The 5% Institute

FEBRUARY 24, 2020

If you’re selling B2B – also known as business to business; something that’ll be foundational to your success in your industry, is the presence of your B2B sales process. But what exactly is a B2B sales process? The B2B Sales Process – Explained Step By Step. What Is A B2B Sales Process? Think of it as a system.

B2B 98

B2B Process Objectives and Key Results Objection handling 98

Heinz Marketing

FEBRUARY 12, 2022

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the web each week. Thank you, Jonathan Gottschall, for presenting your research. . How B2B Marketers Can Define, Communicate And Activate Organizational Purpose.

B2B 97

B2B Cold Call Technique Presentation 97

Anthony Cole Training

APRIL 11, 2011

Sales Presentation (7). Sales Presentations (17). sales techniques (47). I was there last week to present to a wonderful group that was attending EcSells "6 Pillars of Sales Productivity" Workshop. My topic was "Upgrading Your Sales Force" and I was presenting to 40 sales managers and sales leaders. Sales Jobs (5).

Objectives and Key Results 217

Objectives and Key Results Drivers/motivators Sales Represent 217

Outreach

MAY 14, 2019

What is B2B Sales? Business-to-business (B2B) describes a commercial relationship between business entities. Building on that definition, B2B sales is the process by which B2B companies engage decision makers at other companies to sell products or services. How Are B2B and B2C Sales Different? Sales Process.

B2C 91

B2C B2B E-commerce Real Estate 91

Highspot

JANUARY 19, 2022

Clicking mindlessly through an agonizingly slow video presentation or sitting in a hot, stuffy conference room with dozens of other people listening to a presenter drone on about things you already know. The trick is knowing what training program and techniques to use. Top 6 sales training techniques. The Brooks Group.

Technique 92

Technique Negotiate Pitch Inside sales 92