How to Think About The Huge Expenses of Events and Tradeshows
SaaStr
JANUARY 11, 2022
Many leads need 2-3 touches, 2-3 contact points, before they close. It’s not that the show generated the lead, but it was the additional touch necessary to close. The post How to Think About The Huge Expenses of Events and Tradeshows appeared first on SaaStr. This is some of the magic in the math of the investment.
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