Veloxy

FEBRUARY 15, 2022

Before Covid, field sales was synonymous with hitting the road, meeting customers in person, and regularly making significant commissions. Fortune 500 and Inc 5000 companies have found continued success with new field sales strategies and technology, and a new number one key performance indicator (hint: it’s not quota).

Territory 244

Territory Inside sales Outside Sales Pharmaceutical 244

ConversionXL

JUNE 2, 2022

Some see it as a sales tactic, while others view it as a content marketing strategy. Because every business adapts ABM to suit their own growth model, the definition changes to fit. In this article, you’ll learn how to define your ABM strategy so you can target the right accounts and increase your revenue. Coordinated.

Customers 98

Customers Objectives and Key Results Strategize Growth 98

Heinz Marketing

JULY 8, 2019

Pacific you can find the transcription and recording here on the blog every Monday morning. The show is less than 30 minutes long, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals. We cover a wide range of topics, with a focus on sales development and inside sales priorities.

Pipeline 61

Pipeline Sales Pitch Angle 61

ConversionXL

OCTOBER 4, 2021

If you’ve been in business for any amount of time, you may well have heard the phrase, “the money is in the list.”. If you want to build a successful business, a strong email marketing strategy is one of the best ways to do it. Customer journeys are rarely linear. It’s also true. And more relevant than ever.

Customers 136

Customers Objectives and Key Results A/B testing Campaign 136

SaaStr

AUGUST 5, 2019

The SaaS business model has risen to popularity for many reasons – it’s fast-paced, creates residual revenue streams, and well, the multiples are strong. However, while many are flocking to reap the benefits of the SaaS model, truly understanding how it works sustaining success over time is not as easy as some make it look.

Gaming 66

Gaming Customers Construction Contract 66

Hubspot

AUGUST 21, 2023

To have a successful product launch, you need to craft a thoughtful, actionable, effective go-to-market (GTM) strategy framework. To make the process easier to navigate, I’m going to walk you through everything you need to know to build a killer go-to-market strategy in this article. What is a Go-to-Market Strategy?

Go To Market 69

Go To Market Process GTM Launch 69

Capterra Sales & Marketing Software

OCTOBER 22, 2021

It’s not just about technology; it’s about people and processes as well as data, analytics, and strategy. Digital marketing is changing more than just the way your customers interact with your brand—it’s changing how you market too. This shooting-in-the-dark marketing strategy doesn’t work anymore.

Technology 94

Technology Technology Cold Call Campaign 94

ConversionXL

JULY 21, 2022

How did Outreach grow in just a few years to 50,000 monthly active users , $10 million in new bookings, and net revenue retention (NRR) of more than 140%? They even employ a dedicated “System Implementation Manager” whose sole responsibility is to drive adoption and get 70% of customers using the product daily. Customer-centricity.

Growth 120

Growth Objectives and Key Results Promote Price 120

Hubspot

AUGUST 8, 2019

While metrics are important in every aspect of any business, they’re especially critical in sales. That’s why successful companies obsessively measure everything about their go-to-market model, sales strategy, and salespeople. Let's review some of the most important metrics for your business to keep track of. Call-backs.

X-functional 95

X-functional Quota Cross-sell Contract 95

ConversionXL

NOVEMBER 15, 2018

You regularly run A/B tests on the design of a pop-up. You have a process, implement it correctly, find statistically significant winners, and roll out winning versions sitewide. Your tests answer every question except one: Is the winning version still better than never having shown a pop-up? What are hold-out groups?

A/B testing 101

A/B testing Non-Profits Campaign Retail 101

SaaStr

APRIL 3, 2020

321: Anthony Kennada is the CMO @ Front, the startup that provides your team with better email so they can treat every customer like your only customer. As for Anthony, prior to Front Anthony was the founding CMO at Gainsight where he and his team are credited with creating the Customer Success category.

Growth 69

Growth Start-ups B2B Campaign 69

SaaStr

SEPTEMBER 13, 2020

374: ZoomInfo founder and CEO Henry Schuck shares how he built a business from scratch and grew it into one of the most successful IPOs of the 21st century—and what it was really like…the good, the bad, and most of all, the ugly. This episode is an excerpt from a session at SaaStr Annual @ Home.

Non-Profits 61

Non-Profits Strategize Trust Growth 61

SBI

NOVEMBER 7, 2019

Seismic Acquires Percolate to Create Exceptional Content Experiences at Every Point in the Customer Journey. With this acquisition, Seismic strengthens its ability for marketers to deliver personalized and compelling content throughout the entire customer journey and across all channels. Doug Winter, Seismic co-founder and CEO.

Customers 20

Customers Tradeshows Technology Technology 20

SaaStr

OCTOBER 22, 2019

businesses, 57% of all U.S. jobs and more than half of all non-farming GDP, small business is big business. I am here not to talk about produce, but to talk about small businesses and why they’re such an important part of our economy and how we can all be a part of that. A lot of us, those are all small businesses.

Government 40

Government Technology Technology User Experience 40

SaaStr

AUGUST 19, 2020

I currently serve on the board of directors at Gap and earlier this year, I decided to take my operator experience and perspective to pursue a career as a full-time investor. Portag3 Ventures Partner Chris O’Neill discusses leadership and teamwork lessons he’s picked up in his career through a hobby and a metaphor of sailing.

E-commerce 96

E-commerce Price Start-ups Growth 96

SaaStr

JULY 10, 2020

I currently serve on the board of directors at Gap, and earlier this year, I decided to take my operator experience and perspective to pursue a career as a full-time investor. 351: Chris O’Neill (Google, Evernote) shares his lessons from previous downturns and how to chart a new course for growth in today’s changing market.

E-commerce 72

E-commerce Price Start-ups Growth 72