Hubspot

APRIL 8, 2013

An 85-person agency, Digital Relevance (formerly Slingshot SEO) was named the fastest growing private company in central Indiana by the Indianapolis Business Journal in 2012. Step 5: "Create a pricing and service package model that allows you to provide retainer-based services.". Paul Roetzer, CEO and Founder, PR 20/20. Start small.

Clients 69

Clients Non-Profits Price Healthcare 69

Hubspot

MARCH 8, 2012

It’s what your customers perceive about you, and how you make them feel. But Apple sells a lot of them at twice the price because of the way Apple positions its brand in the market. Don’t claim to solve generic problems; your customers have specific problems. Find a way to connect to your customers on a deeper level.

Campaign 78

Campaign Up-sell Start-ups Service 78

Hubspot

JUNE 9, 2011

Some would say he's the Indiana Jones of online reputation management. From a customer's perspective, it's easier than ever to make your opinions about a product known. Are you trying to increase your stock price? He's the co-author of a book called Radically Transparent. An online reputation management horror story.

Angle 57

Angle Launch Campaign Follow-up 57

SaaStr

JULY 26, 2019

Prior to founding Zylo, Eric was the VP of Sales @ Sprout Social leading the revenue operations for over 11,000 customers. How does Eric think about the importance of quantity vs quality of logos when acquiring your first few customers? What would he have done differently with the benefit of hindsight? He’s not at Zylo.

Contract 54

Contract Start-ups Up-sell Growth 54

Sales Hacker

OCTOBER 7, 2021

In working with Anita, sales Professionals learn to level up their performance and create customers for life using their humanity as a powerful differentiator. I realized, though, that if I couldn’t be who I am and do what I KNEW was right by my customer, I had to go. What is one a-ha moment you’ve had in your sales career?

Sales 130

Sales Start-ups Up-sell Cross-sell 130

SaaStr

AUGUST 20, 2019

I think others in the room, all of us are well-informed to remember that those who are closest to the work and the customers actually are the ones who often have the greatest insights. We had a great easy-to-use pricing model. We were signing up hundreds of new paying customers every month with five sales reps.

Growth 51

Growth X-functional Start-ups Conversion 51

Salesforce

MARCH 6, 2024

There’s no better feeling than closing a deal after a tough price negotiation. In this article, we’ll show you how to perfect that skill — complete with 12 price negotiation tactics used by reps across industries. What you’ll learn: What is price negotiation? Why are price negotiations important?

Negotiate 91

Negotiate Price Territory E-commerce 91

Salesforce

MARCH 12, 2024

One of the easiest ways to keep tabs on your competitors is to watch their prices. Making regular price adjustments to match or undercut similar offerings in the same market is a common tactic used by companies of all types and sizes. It’s called competition based pricing. But this is not just about getting ahead.

Price 52

Price Profit margin Territory E-commerce 52

Salesforce

FEBRUARY 29, 2024

If my years in sales have taught me one thing, it’s to never assume I know what’s really keeping a customer up at night. Customers are diverse, and their pain points are more varied than you’d think. To overcome these obstacles, customers come to sales professionals for solutions.

Customers 52

Customers Territory E-commerce Pharmaceutical 52

Salesforce

MARCH 12, 2024

And analyzing how quickly customers move through the sales pipeline — or where they stall — can identify things that are working well and areas that need improvement. If you find roadblocks, you can examine each phase of the customer journey to identify barriers and strategize ways to improve. 1/4 = 0.25

Territory 64

Territory E-commerce Pipeline Sales 64

Salesforce

MARCH 11, 2024

Benefits of account-based selling How account-based selling works 4 account-based selling best practices Getting personal: Customizing your ABS strategy Metrics that matter in account-based selling Tee up for success See how Sales Programs from Sales Cloud helps reps win more — and win bigger — within the flow of work.

Sell 59

Sell Cross-sell Territory CRM 59

Salesforce

MARCH 7, 2024

To successfully negotiate a contract in today’s sales climate, you need to prioritize relationship building over persuasion, practice active listening, and empathize with your customers’ challenges. Be sure to include key details such as pricing, delivery terms, warranties, and legal protections you’ve agreed on.

Contract 59

Contract Negotiate Objectives and Key Results Legal 59