The Vertical SaaS Gold Rush: Why Non-Tech B2B Is Growing 250%+ Faster
SaaStr
JULY 4, 2025
TL;DR: While most public SaaS companies are growing at 8-10%, the companies crushing it are those selling outside the tech bubble – restaurants, construction, logistics, and e-commerce. Lower Competition = Higher Prices In horizontal markets, you’re competing with 47 project management tools.
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