Mon.Mar 17, 2025

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The 3-2-1 Backup Strategy: Your Blueprint for Data Protection Success

G2

Data loss, no matter the cause, is a threat to organizations. The 3-2-1 backup strategy helps you protect your data and ensure its safe recovery faster while minimizing downtime.

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RevOps vs FinOps: Understanding the key differences and why they matter

PandaDoc

At first glance, revenue operations (RevOps) and financial operations (FinOps) may seem like completely different functionsone focused on driving revenue and the other on managing finances. But in reality, RevOps and FinOps overlap, and they both exist to make businesses run smoother and operate more efficiently. While RevOps ensures that sales, marketing, and customer success teams are aligned to drive revenue growth, FinOps brings financial accountability and cost efficiency to cloud spending,

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I Tried The Best Marketing Analytics Tools: Here’s My Review

G2

Ive been working in content marketing for several years now, experimenting with everything from content strategy to email campaigns and social media. Each area has its own challenges, but one thing remains constant across all of them: data is everything.

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Redpoint: 31% of All VC Money Last Year Went Into Just 20 Deals

SaaStr

So we’ve all watched the mega VC rounds for OpenAI, Databricks, Anthropic etc as VCs deploy billions into the AI winners at scale. But just how much of venture capital overall is going to … the top names? Far more than ever, per Redpoint’s latest data. In 2024, 31% of all VC capital went into just 20 deals. A record. From 2020-2022, the top 20 deals were just 6%-8% of all VC capital.

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Welcome to the Future of Hospitality: Smart Rooms Start Here

Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering

The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling

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The 7 Best Free Online Fax Services I Tried (2025)

G2

I searched for the best free online fax servicesno scams, no fees. Heres what actually works when you need to send a fax for free without a fax machine.

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5 email marketing tech essentials for 2025 success

Martech

Now is not the time to be an email marketing Luddite. From BIMI to AI scheduling, how we reach customers is changing rapidly. The more you use these tools to your advantage, the more of an impact youll make with your subscribers. Ive seen these tech advances revolutionize email marketing strategies. Heres what every agency and marketer should know to smash their 2025 KPIs. 1.

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How more tools and tactics hurt marketing performance

Martech

Marketers love shiny new tools, platforms and tactics, each promising greater efficiency, deeper insights or a competitive edge. But more doesn’t always mean better. In some cases, adding too much can backfire. This is the efficiency paradox: the tipping point at which more tools and tactics stop driving results and instead create friction, wasted effort and diminishing returns.

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Dear SaaStr: I Have No Co-Founder. What Should I Do?

SaaStr

Dear SaaStr: I Have No Co-Founder. What Should I Do? Thats okayplenty of successful startups have been built by solo founders. Im investing in fact at SaaStr Fund in a solo founder right now. But Ill be honest: its harder. Most of us need someone to share the burden, especially in the early days when youre doing everything yourself. Without a co-founder, youll need to be strategic about how you build your team and find ways to replicate the benefits a co-founder would bring.

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More consumers using genAI tools to research purchases: Adobe

Martech

Adobes first report on traffic from generative AI interfaces found a surge in traffic to U.S. retail sites over the holiday season, and the trend persisted into 2025. Between Nov. 1, 2024, and Dec. 31, 2024, traffic from generative AI sources increased by 1,300% compared to the year prior (up 1,950% YoY on Cyber Monday). Adobe found this trend continued beyond the holiday season.

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How to Navigate a New Era of Agentic Customer Engagement 

Salesforce

Marketing is in the middle of a tectonic shift from the past decade of robust tech stacking to the adoption and efficiencies of AI. Your marketing teams can finally shift their focus from complex technology integrations and data management to what truly matters: creating meaningful content and campaigns. Welcome to the age of agentic customer engagement.

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Automation, Evolved: Your New Playbook for Smarter Knowledge Work

Speaker: Frank Taliano

Documents are the backbone of enterprise operations, but they are also a common source of inefficiency. From buried insights to manual handoffs, document-based workflows can quietly stall decision-making and drain resources. For large, complex organizations, legacy systems and siloed processes create friction that AI is uniquely positioned to resolve.

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How are marketers using ChatGPT’s Operator function?

Martech

In MarTechs MarTechBot explains it all feature, we pose a question about marketing to our very own MarTechBot , which is trained on the MarTech website archives and has access to the broader internet. Q: How are marketers using ChatGPT’s Operator function? Marketers are increasingly leveraging the Operator function available from ChatGPT to enhance their workflows and improve efficiency in various aspects of their marketing efforts.

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20 Digital Marketing Courses for Startups

Salesforce

A strong online presence is more important now than ever before for startups or small and medium-sized businesses (SMBs). And digital marketing is what builds that presence. We all know that marketing can be a full-time job and can be daunting especially for new entrepreneurs. To help you get started, weve compiled a list of six free digital marketing courses that are tailored to the unique needs of startups.

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Will The Only Humans Left In Customer Support and Customer Success Be The Ones Selling You Something?

SaaStr

2025 is year that AI takes over all of support and customer success that isnt sales. This is how the 2 related but different categories are segmenting out. A lot of support is questions and problems from existing customers. Almost all of this is going to AI, as much as possible. And this trend is accelerating. Many are already seeing 40% or more of tickets resolved by AI in Intercom, Zendesk, Gorgias, Dialpad, Talkdesk, etc.

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Your Marketing Channels Are Going to Get Disrupted by AI. Here’s How You Can Prepare.

Salesforce

How do you expect todays marketing channels to change with AI agents? Agents will be a boon for our industry. They will perform actions for companies and individuals that simplify many of the tasks that we do today by clicking and browsing on our own. They will also change the way consumers and brands engage. What will that mean for marketing? One thing is certain: your marketing channel strategy is going to be disrupted in a big way.

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Get Higher-Quality B2B Leads That Convert!

B2B marketers face a number of challenges, including: continuously generating great leads converting leads to active sales prospects finding vendors that deliver real results Aggregage has proven content syndication, webinar, online advertising and intent signal marketing programs that deliver higher-quality leads. More than 700 companies have already benefited from our programs.

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I Tried Three Generative AI CRMs: Here Are My Thoughts

Hubspot

AI is becoming a core part of CRM systems. Considering the time-saving benefits, its unsurprising that generative AI CRMs can be incredibly valuable in helping businesses grow. Ive already written an article on CRMs with AI , but I wanted to take my curiosity about AI and CRM one step further. So, in this article, Im focusing specifically on three generative AI CRMs, how generative AI can improve the sales process, and much more.

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