Tue.Nov 12, 2024

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Dear SaaStr: What Are the Most Important SaaS Metrics in the Early Days?

SaaStr

Dear SaaStr: What Are the Most Important SaaS Metrics in the Early Days? In the early days, there are probably only 5 metrics that really matter : ARR ARR Growth Rate Burn Rate True Customer Happiness. Probably, measured as NPS (more here: I Was Wrong. NPS is A Great Core Metric. | SaaStr ) And once you have at least a little revenue ($1m-$2m ARR or so), net revenue retention / churn.

Growth 115
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2025 GTM forecast: Key shifts redefining the future of go-to-market strategy

Martech

As businesses prepare for 2025, go-to-market (GTM) strategies are undergoing major shifts driven by new technology, evolving customer demands and increased executive scrutiny. In interviews with hundreds of CEOs and CFOs, many shared strong — and often blunt — opinions on what’s working, what’s failing and what needs to change. This forecast highlights the key trends, challenges and opportunities reshaping GTM strategies for the coming year.

GTM 122
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Mastering the Art of Sales Conversations: How to Create Value, Be Consultative, and Establish Expertise

Iannarino

In the competitive world of B2B sales, the difference between winning and losing a deal often hinges on the effectiveness of your sales conversation.

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GTM 121: Listening to Your Customers Without Obeying with Crunchbase’s CRO Neal Patel

Sales Hacker

Nealesh Patel is the Chief Revenue Officer at Crunchbase, an AI-powered platform that helps over 80 million dealmakers discover and prioritize the right opportunities using best-in-class company data. With over 25 years of experience in the tech industry, Neal has a proven track record of executing progressive growth strategies, landing innovative partnerships, developing revenue streams, and building winning teams.

GTM 111
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Welcome to the Future of Hospitality: Smart Rooms Start Here

Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering

The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling

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Customer Value Proposition: How to Create One that Works in 6 Steps

Salesforce

A strong customer value proposition (CVP) is often the key to winning over potential buyers. But it’s more than a catchy tagline or jingle that gets stuck in their head. A CVP is a clear, concise statement that explains why they should choose your product or service. While every company needs a CVP, it can take time to get yours just right. It must show prospects that you really understand their pain points — and how your solution can solve them — all in a single statement.

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SaaS Optimization: A Guide To Achieve Financial Growth

G2

Learn how SaaS optimization strategies can enable you to understand software adoption rates, right-size contracts and cut down on unnecessary IT spends.

Growth 59

More Trending

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Please Do Not Play Without Permission

David Meerman Scott

In prime real estate at my local shopping mall, a Yamaha piano dealer is actively discouraging customers. On every piano is a sign reading: “ Please Do Not Play Without Permission ”.

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The Power of Consistent LinkedIn Content for Lead Generation: Why Consistency Matters

TaskDrive

Learn how consistent LinkedIn content can build trust, nurture leads, and drive engagement—with TaskDrive’s help to keep your brand top-of-mind. The post The Power of Consistent LinkedIn Content for Lead Generation: Why Consistency Matters appeared first on TaskDrive.

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When Deals Stall……

Partners in Excellence

When deals stall it’s a sign that something has to change! All of us have experienced stalled deals. It’s frustrating, we’re anxious for the customer to move forward in their buying process. We’re anxious to close the deal! Deals can stall for all sorts of reasons. Customers may lose their sense of urgency. Their attention may have been diverted to other priorities.

Pipeline 133
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The Power of Consistent LinkedIn Content for Lead Generation: Why Consistency Matters

TaskDrive

Learn how consistent LinkedIn content can build trust, nurture leads, and drive engagement—with TaskDrive’s help to keep your brand top-of-mind. The post The Power of Consistent LinkedIn Content for Lead Generation: Why Consistency Matters appeared first on TaskDrive.

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Automation, Evolved: Your New Playbook for Smarter Knowledge Work

Speaker: Frank Taliano

Documents are the backbone of enterprise operations, but they are also a common source of inefficiency. From buried insights to manual handoffs, document-based workflows can quietly stall decision-making and drain resources. For large, complex organizations, legacy systems and siloed processes create friction that AI is uniquely positioned to resolve.

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6 Strategies for Re-Engaging Unresponsive Prospects, According to Experts

Hubspot

Getting ghosted is an unfortunate fact of sales life nowadays. Every once in a while, the conversation with a prospect is going to die down and never pick back up — but you don't have to take those fizzle-outs lying down. There are some strategies you can leverage to give yourself a fighting chance at re-engaging a prospect who seems like a lost cause.

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Why your marketing team needs training, not just tech, in the age of AI

Martech

Automation, machine learning and analytics are taking center stage as AI reshapes the business landscape. But in the rush to adopt the latest tools, one thing is often overlooked — the people. For any AI-driven initiative to succeed, employees must be ready to work with new tools, adapt to fresh methods and embrace different ways of thinking. For CMOs, this is a call to action.

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Battery Ventures: Startups Are Actually Far More Overvalued Now Than in 2021

SaaStr

So Battery Ventures has a new detailed report on The Open Cloud you can dig into here. There’s a lot of great data in the report, but one analysis helped answered a question I’ve been wondering the past 12-18 months: Are start-up actually more overvalued today than at the peak of Cloud mania in 2021? The answer in my experience is actually Yes.

Start-ups 119
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Consumers are underwhelmed by AI experiences

Martech

Many consumers just aren’t that into AI-powered experiences. Only 29% believe that such experiences have met their expectations, according to a new study by marketing consultancy Lippincott. And 40% are skeptical about AI’s future role in improving their experiences with brands. Experience with AI. It’s not that consumers are out of the loop — 61% have tried AI-powered tools either as customers or in their professional lives, according to the study.

Trust 122
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Get Higher-Quality B2B Leads That Convert!

B2B marketers face a number of challenges, including: continuously generating great leads converting leads to active sales prospects finding vendors that deliver real results Aggregage has proven content syndication, webinar, online advertising and intent signal marketing programs that deliver higher-quality leads. More than 700 companies have already benefited from our programs.

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6 Ways to Transform Your Business with AI with Google Cloud’s VP & GM of Applied AI

SaaStr

A lot of SaaS companies have been experimenting with generative AI and LLMs over the last 12-18 months. And increasingly they’re asking, how are companies doing this in production at scale? Are they seeing the kind of ROI that we all feel could be there? As the leader of the Applied AI team at Google Cloud, Duncan Lennox sets out to answer these questions and shares six ways businesses are currently transforming their businesses at scale and with real ROI.

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The state of data collaboration: What’s next for marketers? by Lotame

Martech

Are digital marketers really prepared for a post-cookie world? According to Lotame’s latest report, fielded by Cint, The State of Data Collaboration: A Global Perspective , almost all (98%) are still struggling to fully harness their data, even as third-party cookies continue to vanish. This staggering percentage highlights a clear gap between the industry’s current state and its desired level of data readiness.

Territory 117
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GIFT-Eval: A Benchmark for General Time Series Forecasting Model Evaluation

Salesforce

TL;DR: Time series forecasting is becoming increasingly important across various domains, thus having high-quality, diverse benchmarks are crucial for fair evaluation across model families. Such benchmarks also help identify model strengths and limitations, driving progressive advancements in the field. GIFT-Eval is a new comprehensive benchmark designed for evaluating general time series forecasting models, particularly foundation models.