Mon.Aug 08, 2022

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How to Practice a Value-Based Selling Approach

Iannarino

If you want to create and win new opportunities, you must ensure you practice some form of a value-based selling approach. Those who don't understand what clients perceive as value in the sales conversation will have a difficult time succeeding in B2B sales. A client that finds the salesperson unable to create value will likely dismiss them after a single meeting, continuing their search for someone more helpful.

Sell 263
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5 Strategies for Leading Sales Teams Through Times of Uncertainty

Cerebral Selling

Since March 2020, the world has been in a state of constant change and uncertainty. We’ve seen the splintering of society with the pandemic, politics, issues of social injustice, the great resignation, and now, inflation and recession. For salespeople, the pendulum has swung – from pandemic-driven job losses all the way to labor shortages that fueled a candidate-centric recruiting market, back to the current climate of fiscal tightening and unfortunate layoffs.

Sales 199
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Can My Car Uncover Sales Qualification Criteria Better Than Most Salespeople?

Understanding the Sales Force

If your car was manufactured in the last few years, you probably have a rear camera that helps you see your surroundings when you need to back up, back into a parking space, or drive backwards on the interstate at 65 MPH. Okay, maybe not the last one. Somehow, my Genesis GV80 always knows to display its rear and overhead cameras when I'm pulling into the garage.

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Will in-person events continue to be impacted as COVID constantly reinvents itself?

Martech

Since the pandemic started we’ve been tracking how COVID-19 in its many and various manifestations has affected the way marketers attend conferences and other in-person business events through our Event Participation Index. And, as you’d expect, overall comfort with attending in-person events began to grow once vaccines and boosters made the virus seem less threatening.

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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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Dear SaaStr: How Long Does It Take the Average SaaS Startup to “Exit”?

SaaStr

Dear SaaStr: How Long Does It Take the Average SaaS Startup to “Exit”? I took a look a little while back at how long it took the average SaaS company that was sold for $1B+ to get that acquisition. The answer? 11.7 years on average, with a median of 10.0 years (maybe the better metric): The fastest of the bunch was Divvy’s $2b+ acquisition by Bill 5 years after funding.

B2B 105
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Study: Marketing automation teams mired in execution, neglecting strategic priorities

Martech

A recent study of senior Marketo managers reveals their marketing automation teams are small, highly productive and focus predominantly on executing campaigns. Nearly 75% of respondents said they execute more than 30 campaigns in a year, and 74% said they manage a team of 0-3 employees. The focus on executing campaigns means strategic priorities, like having and measuring impact, are at risk of being neglected, according to the study.

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6 Tips to Create a Winning Cannabis Customer Experience

Sales Pop!

Cannabis customers come in all shapes and sizes. Some are first-time users; others are long-time enthusiasts. Some seek relief from a medical condition, while others just want to relax and have a good time. However, regardless of their reasons for using cannabis, all customers expect a positive experience when patronizing a dispensary or online store.

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Marketers say biggest challenge is getting cross-department alignment

Martech

Nearly a quarter (23%) of marketers say their biggest challenge is getting internal alignment on go-to-market initiatives across departments, according to a survey conducted by MarTech in partnership with Highspot. . The report will be released during tomorrow’s webinar, “What Marketers Must Know to Rise Above Economic and Buyer Uncertainty”: free registration here.

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The Future of Work with Connie Steele

criteria for success

Happy Monday, Let's Talk Sales listeners! This week's guest is Connie Steele. Connie is the principal and co-founder of Flywheel Associates, helping clients put strategy into action to move their businesses forward. She’s the author of Building the Business of You: A System to Align Passion & Growth Potential Through Your Own Career Mash-Up. . She is also a founding member of the Asian American Authors Book Club and the creator and host of the Strategic Momentum podcast. .

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Personalize Your Prospecting

Sales Pop!

How to Personalize Your Prospecting. In today’s world, we’re always looking for the next easy way out. Shortcut culture has invaded, and not always for the better. Automation has become a great tool in many regards, and technology has definitely been a huge factor and great resource in the sales world, but it can’t compensate for the human to human connection, especially when it comes to prospecting.

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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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You *know* your exec team desperately needs an offsite. We’ve got the easiest (and best, and cheapest) solution

SaaStr

There’s still time to plan the Best. Offsite. Ever. It’s been a challenging couple of years and we’re still adapting to the new normal. With so much remote-first, CXOs have to be much more thoughtful about when and how we gather, particularly with your execs. . Back in ye-olde-days (i.e. 2019) we could mostly count on camaraderie to build organically in the office.

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3 Secrets to Speeding Up Your Buying Cycle (Insights from Sending 570K Proposals)

Sales Hacker

It’s time we take an honest look at the relationship that strong proposals have on a buyer’s decision-making process. After analyzing nearly 570,000 proposals sent in 2021 (from companies of all sizes), PandaDoc has learned what works, and what doesn’t, in composing a winning proposal. Quincy Berg (Enterprise AE at PandaDoc) and Roberto Carrero (Enterprise AE at Sapper Consulting) dive into 3 key features to wow your customers and win their business (a proposal is much more than just capturing t

Consult 79
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“Frictionless” Experience

Partners in Excellence

I read an article, “ In Search Of The Frictionless Organization.” While some of the basic ideas about creating great customer experience by “eliminating friction,” are very good, I think the concept of eliminating friction demonstrates a huge misunderstanding of friction and how important it is. First, what is friction? In science, friction is “the force resisting the relative motion of solid surfaces, fluid layers, and material elements sliding against each other.&

Contact 79
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New Perspectives: How to Change Your Mindset and Boost Your Sales

Sales Hacker

What’s holding you back? Yep….you are! It’s time to get out of your own way! Step into your maximum potential more consistently. Get unstuck and out of a rut, back on track to thrive through the end of 2022, and beyond, into 2023. Guests: Larry Long Jr., – CEO (Chief Energy Officer) & Keynote Speaker/Emcee at LLJR Enterprises. Richard Harris – Founder of The Harris Consulting Group.

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5 Inspiring B2B Marketing Campaigns to Take Yours to the Next Level

Your next big B2B marketing idea starts here. Get inspired with these five successful B2B marketing campaigns. Ready to generate more leads, interest, and revenue with your B2B marketing? In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your con

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Designing a Product Your Customer Can’t Live Without With Brex Co-founder and Co-CEO, Henrique Dubugras and Mutiny Founder and CEO, Jaleh Rezaei (Video)

SaaStr

How do you create a product that becomes essential to your customers’ lives? In a special SaaStr Annual session, Brex CEO & Co-Founder Henrique Dubugras and Mutiny CEO & Co-Founder Jaleh Rezaei reveal the secrets to building a successful SaaS business based on a product that customers need and love. Their first piece of advice for SaaS founders?

Product 71
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Three Simple Things You Can Do to Create a High-Impact 30-Second Commercial?

Sandler Training

Here are three simple things you can do, starting today, that will immediately upgrade your 30-second commercial. The post Three Simple Things You Can Do to Create a High-Impact 30-Second Commercial? appeared first on Sandler Training.

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Why is the business development representative the most important position in your company?

Predictable Revenue

Learn what a business development representative (BDR) does, their role in outbound sales, and how they compare to sales development reps (SDRs). The post Why is the business development representative the most important position in your company? appeared first on Predictable Revenue.

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Sales Podcast: Moving from Extraction to Collaboration Based Selling

Closing Bigger

This podcast was inspired by a sales troll on TikTok. I posted a TikTok video on “Why sales is not like dating.” The response was 99.5% positive but there’s always one guy out there. His response was “Sales is like dating …. value-based selling is weak.” This got me to think of this analogy and why it’s so popular and also how sales and expectations of salespeople have changed significantly.

Sell 52
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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5 Important Ways to Get Back On Top of Your Finances

Sales Pop!

Finances are a challenge for everyone. No matter how much you consider yourself to be a pro when it comes to managing money, there will always be unexpected costs and surprises that keep popping up. But don’t worry! If you’re feeling like you’ve got all your ducks in a row but find that you’re still struggling to manage your money more effectively, I’m going to present five important ways that can help you get back on top of your finances. 1.

Finance 52
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Chez Spendesk, les taux de réponse atteignent des sommets

SalesLoft

La plateforme de gestion des dépenses Spendesk a intégré Salesloft en 2017 pour simplifier et accélérer sa prospection. Dans un contexte de croissance exponentielle de son équipe de vente, elle s’est appuyée sur Salesloft afin d’accélérer l’onboarding de ses représentants commerciaux, stimuler la productivité et augmenter les taux de réponse. .

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Sales Pipeline Radio, Episode 321: Q & A with Omi Bell @iamshellybell

Heinz Marketing

By Matt Heinz , President of Heinz Marketing. If you’re not already subscribed to Sales Pipeline Radio , or listening live every Thursday at 11:30 a.m Pacific on LinkedIn (also on demand) you can find the transcription and recording here on the blog every Monday morning. The show is less than 30 minutes, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals.

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What is Social Selling? The Ultimate Guide

Gong.io

58.4% of the world’s population is on social media, with the average time spent on these platforms reaching 2 hours and 27 minutes daily. That’s a big chunk of all your daily attention span spent on social every single day. So, of course, in 2022, most companies are already on social media pushing their products and services. But this creates an overly crowded market that exhausts potential buyers with product placements, ads, and DMs.

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2 Retail Sectors That Are Completely Changing the Game: FMCG & Q-Commerce

Speaker: Joe Heather, Deliverect GM (UK&I) & Noah Hayes, Deliverect GM (US&CA)

Fast-Moving Consumer Goods (FMCG) and Quick Commerce (Q-commerce) are two vibrant sectors that have undergone significant transformations with the advancements in digital technology. With growing internet penetration and the proliferation of smartphones, consumers' purchasing habits have unsurprisingly evolved. They now demand quick, convenient, and seamless shopping experiences, which both FMCG and Q-commerce sectors strive to provide.

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How to create proposals and quotes in Salesforce

PandaDoc

Without a doubt, quotes and sales proposals are an essential part of business operations, and many firms rely on Salesforce proposals. Sales teams need to move fast in order to secure opportunities and send compelling details to prospects. Unfortunately, creating effective business proposals is often a race against time — especially for metrics- and productivity-driven teams.

CRM 52