Anthony Cole Training
JULY 21, 2023
Excerpt from Objective Management Group’s recent webinar on The Data Behind Sales Managers of Elite Teams. The second chapter of this guide addresses a fundamental question: how often should sales managers coach their teams? Through a deep analysis of sales evaluations and coaching frequencies, we uncover the impact of consistent coaching on various aspects of sales performance.
Iannarino
JULY 21, 2023
A recent LinkedIn post included a screenshot of a Google calendar invitation for a “Very Important Meeting ” at Shopify. Under the attendee list was the estimated cost of the meeting, $2,115. The estimate was based on the pay rate of an hour of each person’s time. One challenge of our confirmation bias is that we look at what we want to be true, even if it is false.
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G2
JULY 21, 2023
The world of recruitment has undergone a significant transformation in recent years thanks to the rapid advancements in artificial intelligence (AI) technology.
Martech
JULY 21, 2023
HubSpot has been rolling out new generative AI features. The company has introduced two AI-powered tools, Content Assistant and ChatSpot, to “help customers save time while creating better connections with their audiences.” Here we take a deeper dive into Content Assistant and explain how to get the most out of ChatSpot. Content Assistant streamlines content creation for marketing and sales teams.
Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering
The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling
Sales Gravy
JULY 21, 2023
Great Sales Messaging Isn't Rocket Science On this episode of the Sales Gravy Podcast, Jim Karrh, Ph.D. and Jeb Blount discuss the essentials of sales messaging, how poor communication skills damage your brand, the stories we tell ourselves and our prospective customers, and what the advent of automation tools like Chat GPT means for salespeople. You’ll learn how to translate marketing messages into effective sales conversations, whether in person, virtually, or over the phone.
Martech
JULY 21, 2023
While many consumers are skeptical about generative AI’s effect on society, they expect marketers to lead the way in pioneering the technology. Consumers are more comfortable seeing genAI magic take off in marketing than in any other sector, a new Gartner study finds. A full 38% of consumers interviewed in June and July said they were very or somewhat comfortable with generative AI technology used in marketing.
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
SaaStr
JULY 21, 2023
Vendr has its latest SaaS trends report out here and one metric I find very helpful is the State of Discounting. Vendr has its latest data here, showing the average discount across its customer base of about 10% — and coming down: The trends are interesting, and perhaps the opposite of what I would have expected — discounting peaked in the Go-Go Times of 2020, and then have come down since mid-2022.
Search Engine Land
JULY 21, 2023
ChatGPT has a massive database of words and phrases that we can leverage for SEO with the right prompts. This article will show you how to use ChatGPT to uncover keyword variations people use when searching or describing a page topic. These words and phrases are often not found using traditional keyword tools, so this could be your new secret keyword weapon.
SaaStr
JULY 21, 2023
So one of the parts of sales that will drive you a bit nuts as a founder is FUD and Counter-FUD. What’s FUD, if you haven’t heard the term before? Fear, Uncertainty, and Doubt. Winning a deal vs. a competitor by getting the prospect to worry about the competitor. Often by stretching the truth a bit, or even a lot. I remember back in the day DocuSign got really aggressive on this in competing with us.
Search Engine Land
JULY 21, 2023
Google has updated its Misrepresentation policy with detailed information on how marketers can build trust. The document advises what steps and precautions brands should take to make sure their products and offers are eligible to be served in Search. Why we care. The updated policy provides specific criteria for brands. This level of detail will also prove useful for anyone struggling with a misrepresentation suspension or warning.
Speaker: Frank Taliano
Documents are the backbone of enterprise operations, but they are also a common source of inefficiency. From buried insights to manual handoffs, document-based workflows can quietly stall decision-making and drain resources. For large, complex organizations, legacy systems and siloed processes create friction that AI is uniquely positioned to resolve.
Sales Hacker
JULY 21, 2023
Writing this from the Centurion lounge at SFO – If you’re anything like me, you’ve likely clocked some serious hours in here over the years. Currently riding high on some frantic pre-flight productivity. Thanks to Michael Downing and team for hosting GTMfund at a fantastic event at The Stanford Research Institute yesterday bringing together emerging VC managers and the broader LP community.
Search Engine Land
JULY 21, 2023
User intent is the foundational piece of strategic SEO efforts. It’s the tool that can help your brands move beyond chasing consumers to delighting them with your content. This article what exactly user intent is, why it plays such a pivotal role in search, and how you can incorporate it into your SEO strategy. Understanding user intent In the context of SEO, user intent refers to the goal or objective a user has when they type a query into a search engine.
Lead Fuze
JULY 21, 2023
Gaining proficiency in readying for a sales talk is an essential expertise that can make you stand out from the other contenders. From understanding your target market to brushing up on key sales principles, there are many aspects to consider in your calculated preparation. This blog post will guide you through the process of preparing for a sales interview.
SalesLoft
JULY 21, 2023
What does it take to be a good sales leader? That’s a complicated question with a lot of nuance at play. But believe us when we say there’s an answer that you can apply to your mentorship practices to help improve every different type of seller on your team. And the answer is coaching. Coaching is built on a mixture of data, interpersonal skills, and solid leadership.
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Lead Fuze
JULY 21, 2023
Mastering the art of lead selling can revolutionize your business. Grasping the nuances of selling leads can be essential for salespeople, recruiters and entrepreneurs to boost income and broaden their clientele. In this comprehensive guide, we’ll delve into various aspects of lead generation and sale. We’ll explore the different types of leads – immediate prospects and mailing list leads – each with their unique characteristics that make them appealing to businesses.
TaskDrive
JULY 21, 2023
In today’s competitive business landscape, lead generation has become a critical aspect of success. However, finding and nurturing leads can be a time-consuming and resource-intensive process. This is where outsourced lead generation comes into play. In this comprehensive guide, we will explore the ins and outs of outsourcing lead generation to maximize ROI, market research, Read more The post All About Outsourced Lead Generation:Boosting ROI with Qualified Leads appeared first on TaskDriv
The 5% Institute
JULY 21, 2023
Dealing with objections is an essential skill for anyone in sales, negotiation, or even everyday conversations. When faced with objections, it’s crucial to respond effectively and persuasively to convince others of your viewpoint or proposition. In this article, we will explore powerful objection handling techniques that can help you navigate challenging situations, turning doubts into opportunities. 1.
The Digital Technology
JULY 21, 2023
Are you a startup enthusiast? If yes, you have arrived at the right place. Here we will leap into the exciting world of entrepreneurship. As we know, crucial aspects associated with startups need to be addressed.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
The 5% Institute
JULY 21, 2023
Setting goals is an essential part of personal and professional development. However, merely defining objectives is not enough; you need a structured approach to ensure success. This article will guide you through the concept of SMARTER goals and provide practical examples to help you achieve your aspirations effectively. What are SMARTER Goals? Before diving into the examples, it’s crucial to understand what SMARTER goals entail.
Partners in Excellence
JULY 21, 2023
I, and so many others, write constantly about how buying is changing and how sellers (sales and marketing) must change to respond to these changes. We read about how email is failing, phone calls, social, and virtually every other engagement platform. We have continuing debates about “Is cold calling dead?” “Is outbound dead?” We look for new channels or methods of engagement.
The 5% Institute
JULY 21, 2023
Creating a captivating presentation is an art that can significantly impact how well your message resonates with the audience. Whether you’re a seasoned presenter or a novice looking to enhance your skills, this article will provide you with a range of engaging presentation ideas that are sure to make your next talk a memorable one. From storytelling techniques to interactive visuals, we’ll explore various engaging presentation ideas and strategies to keep your audience hooked from t
Search Engine Land
JULY 21, 2023
Last year something odd happened. I was working on a project for a client and needed some expert insight from a sports science expert. I put out a request on Response Source, a popular platform where journalists and PRs seek out expert comments to add to their stories and campaigns (a bit like a premium version of HARO). The idea is that this is a win-win for both parties.
Speaker: Jesse Hunter and Brynn Chadwick
Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.
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