article thumbnail

Walmart launches Roblox metaverse experiences

Martech

Walmart’s virtual hubs on the site will invite users to explore, play virtual games, listen to music and see other entertainment, as well as collect virtual merchandise, known as “verch.”. Electric Island DJ experience at Walmart Land on Roblox. Why we care. There, users will see performances by YUNGBLUD, Madison Beer and Kane Brown.

Launch 114
article thumbnail

From Print to Digital: The History of Content Marketing

Lead Fuze

This early example shows how valuable content could help generate sales by offering something useful or entertaining alongside promotional material. ” The advent of electric lighting later made nighttime reading feasible, further increasing demand for printed materials. Remember, you’re writing for humans first.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Increase Profit Margin: 5 Strategies for Any Business

Hubspot

Reduce operating expenses with strategic cuts and automation. Strategically raise prices. Increasing prices means boosting revenue on every sale you make — so if you can strategically and successfully raise prices without alienating too many customers, you can boost your profit margin automatically. Electrical Equipment: 7.63%.

article thumbnail

Utilizing Predictive Analytics: Guide to Business Success

Lead Fuze

Predictive analytics uses historical data to make strategic decisions – just like using last year’s sales numbers to plan this year’s strategy. It’s used in various sectors including finance, entertainment, marketing, manufacturing, healthcare – and the list goes on.

article thumbnail

10 of the Most Memorable Marketing Campaigns of 2012

Hubspot

Samsung was strategic in the making and marketing of this video. Autodesk creates 3D design, engineering, and entertainment software, and their biggest challenge is figuring out how to get people to use their trial more. General Electric: Experts. But General Electric is definitely an exception. million views.

article thumbnail

Bankers, Car Salesmen & Reality TV Interns: What 27 Marketing Execs Did in Their First Jobs

Hubspot

Not all current marketing executives knew they wanted to go into marketing -- in fact, many of them started in sales, consulting, human resources, entertainment, software engineering, government, and a myriad of other fields. First Job: Application Engineer at Philadelphia Electric Company. "My What did they do there? Follow @szaney.

article thumbnail

10 Clio Winning Campaigns That Marketers Can Learn From

Hubspot

Campaigns that are nominated can fall within mediums including Branded Entertainment, Design, Digital/Mobile, Product/Service, and Branded Content. This Wendy's Twitch stream event, which one a Gold Clio, is a fascinating and innovative way of spreading brand awareness while entertaining your prospective customers. Get the joke?