Hubspot

APRIL 29, 2015

Presidential Primary in New Hampshire with a Nokia N95, and streamed in 3G, using Qik. Because Periscope will save your videos to the app if you choose, and they'll be available for viewing by your followers for 24 hours. Chat is a fun way to connect with your followers, and Meerkat takes full advantage.

Follow-up 71

Follow-up User Experience Networking Promote 71

Hubspot

JULY 16, 2015

Over the past several months, Hillary Clinton's team has been taking note of Taylor Swift's marketing tactics for her own presidential campaign promotions. Swift's been known to send surprise gifts to her social media followers, too. Oh, and they're both taking pages from the same marketing playbook. And it's working. June 16, 2015.

Campaign 78

Campaign Technique Represent Launch 78

ClickFunnels

OCTOBER 20, 2021

Note that this isn’t about coming up with a marketing word salad. For example: Southern New Hampshire University used to struggle to differentiate themselves from other similar institutions. You shouldn’t come up with answers, you should get out there and find the answers. How do they want to be seen by others?

Lead generation 264

Lead generation Education Niche Up-sell 264

ConversionXL

FEBRUARY 26, 2014

By tightening up the standards and criteria you use to find, deploy, and measure keywords, you can really begin to improve your conversion rates at every level of the funnel. In PPC, this typically means setting up Campaign location targeting by selecting specific locations to show ads or excluding specific locations.

Territory 111

Territory CTR Campaign Objectives and Key Results 111

Search Engine Land

NOVEMBER 29, 2022

I was following nearly mystical ritual-like designs in optimizing the pages and experimenting. I imagined I was virtually teleporting people who had a search need for “restaurants in springfield” or “doctors in bellevue” into our website where I would match them up with precisely what they wanted.

Territory 104

Territory Engineering Retail Manufacturing 104

Hubspot

OCTOBER 19, 2015

We were excited to see many of them posting awesome Instagram content -- shots of campus buildings, live-action photos of sports games, colorful graphics promoting school-sponsored campaigns -- on a regular basis. This is a perfect campaign for college kids, who love to put photos up on their dorm room walls. 2) Dartmouth College.

Angle 78

Angle Sports Campaign Promote 78

Hubspot

NOVEMBER 16, 2012

Lesson Number 1: If you’re going to run a Facebook ad campaign, you should at least set up and drive that traffic to a dedicated landing page where your visitors can convert. This lack of consistent visual messaging along the click path is confusing and ends up costing more money than it’s worth.

Technique 78

Technique Territory Campaign Start-ups 78