Cerebral Selling

AUGUST 12, 2023

In my wildest dreams, I never imagined I’d end up in sales. Fortunately, we ended up growing that company to 700 employees and $100M over seven years before being acquired. Since leaving my post as a research scientist, I’ve been a part of four great start-ups in sales leadership roles. Sales is no different.

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Objectives and Key Results Pitch Sales Gaming 187

Martech

OCTOBER 23, 2023

The trial will last 10 weeks and include testimonies from key figures like Alphabet and Google CEO Sundar Pichai. But it’s equally likely the trial will result in no changes and Google will be free to continue operating however it wants. We’ll keep updating this article with the latest developments from this landmark trial.

Trust 81

Trust Objectives and Key Results Engineering Negotiate 81

Adaptive Business Services

DECEMBER 18, 2019

You’ve built up your book of business, your marketing is a fine-tuned lead generating machine, but are your pitches closing as many deals as they should be? In this guide we’ll explore simple yet effective “hacks” to increase your pitch acceptance rate, close more deals and grow your book of business. #1 Make yours count.

Pitch 62

Pitch Objectives and Key Results Follow-up B2B 62

Veloxy

JUNE 22, 2023

So how do YOU create a sales messaging strategy that resonates with your target audience and drives results? The more you know about your potential customers and their pain points, the better equipped you will be to create sales messages that resonate and drive results.

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Objectives and Key Results Drivers/motivators Sales Technique 130

The 5% Institute

JANUARY 10, 2022

As per our article in Entrepreneur ; many Sales Professionals and Business Owners rely too heavy on using the exact wording in a sales script, which ends up hurting your sales. The first step of our cold called script, is to ensure you do your research up front so that you’re reaching people who would benefit from your product or service.

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Cold Call Objectives and Key Results Pitch Clients 144

Salesforce

NOVEMBER 20, 2023

This isn’t just a quick pitch, however. The most successful sales calls include tailored presentations and focus on building trust with prospects by addressing their unique pain points. As celebrated entrepreneur Siva Devaki noted, “Sales is not about selling, but about building trust and educating.”

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Objectives and Key Results Pitch X-functional Sales 69

The 5% Institute

NOVEMBER 3, 2021

As per our article in Entrepreneur ; many Sales Professionals and Business Owners rely too heavy on using the exact wording in a sales script, which ends up hurting your sales. The first step of our cold calling process, is to ensure you do your research up front so that you’re reaching people who would benefit from your product or service.

Cold Call 145

Cold Call Process Objectives and Key Results Pitch 145

Lead Fuze

JUNE 30, 2023

This post will delve into key aspects that define successful salespeople. We’ll also explore effective follow-up strategies using advanced tools like HubSpot, along with other beneficial resources for sellers. We’ll discuss the importance of persistence and thorough research in achieving your sales goals.

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Objectives and Key Results Objection handling Technique Pitch 52

The 5% Institute

DECEMBER 5, 2021

As per our article in Entrepreneur ; many Sales Professionals and Business Owners rely too heavy on using the exact wording in a sales script, which ends up hurting your sales. To learn more about how to identify your key decision makers, read the related article below for more information. Cold Call Sales Training Step #1 – Research.

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Cold Call Objectives and Key Results Pitch Sales 133

Salesforce

JANUARY 24, 2024

Far from just a sales pitch, cold calling is about exploration and connection. But that’s not the only reason to pick up the phone. Building rapport: A well-executed cold call can quickly build a connection, showcase your expertise, and lay the foundation for trust. It frees me up mentally to keep “smiling and dialing.”

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Cold Call Prospecting Objectives and Key Results Sports 69

The 5% Institute

OCTOBER 20, 2022

Generally, when selling finance products, you’re selling the invisible; an intangible outcome products and results that’ll benefit them financially. IBM initially came up with a concept called BANT; it’s an excellent acronym to help guide you when qualifying your potential clients. BANT stands for: Budget. Time frame.

Finance 138

Finance Product Sell Objectives and Key Results 138

The 5% Institute

NOVEMBER 18, 2020

As per our article in Entrepreneur ; many Sales Professionals and Business Owners rely too heavy on using the exact wording in a sales script, which ends up hurting your sales. The first step towards warm calling, is to ensure you do your research up front so that you’re reaching people who would benefit from your product or service.

Cold Call 145

Cold Call Objectives and Key Results Pitch Trust 145

ClickFunnels

DECEMBER 27, 2022

Then, as you scroll down, you see this statement that we use to pique curiosity, provide social proof, and reiterate that this is a FREE ebook: Below it you’ll find the body copy that starts with Russel pitching the #1 benefit of this ebook – you can learn what you need to know quickly and then implement it in your business.

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Objectives and Key Results Launch Profit margin Price 130

The 5% Institute

JULY 25, 2023

In the fast-paced and competitive world of sales, success is not a matter of chance; it’s the result of a well-crafted prospecting plan. Setting Clear Goals and Objectives Defining Your Sales Targets Establish concrete sales targets based on your company’s objectives.

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Prospecting Objectives and Key Results Cold Call Referrals 52

Veloxy

JANUARY 23, 2024

Key Takeaways Field marketing is an immersive strategy focused on in-person experiences to enhance brand visibility and influence purchasing decisions, using personalized interactions and localized campaigns to resonate with specific audiences. Grab a warm coffee or tea and let’s get started!

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Objectives and Key Results Territory Campaign Promote 130

Lead Fuze

OCTOBER 20, 2023

How do I get the best results from cold calling? Plan Your Calls Carefully To start with, timing your calls right is key in reaching potential customers at a time when they are most receptive to your pitch. So, it’s not just about overcoming sales objections but also creating a personal connection with potential customers.

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Cold Call Technique Objectives and Key Results Pitch 52

Highspot

JANUARY 29, 2024

Maintaining composure, offering informed advice, and demonstrating empathy during negotiations positions sellers as trusted advisors. This established trust extends beyond the immediate transaction, transforming sellers into reliable partners capable of providing ongoing assistance and expertise even after the initial deal is concluded.

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Negotiate Closing Objectives and Key Results Technique 52

Gong.io

SEPTEMBER 26, 2022

We’ll also cover the best practices for your remote team to follow. The traditional sales model of meeting prospects in-person and delivering pitches is slowly dying. They might be browsing their feeds or texting during a sales pitch, which means they may miss crucial details. This can result in inconsistent messaging.

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Objectives and Key Results Pitch Pipeline Sales 108

Gong.io

NOVEMBER 30, 2022

Yet you still hear them pitch the latest product feature on their sales calls. Because there are a few key benefits to using this framework. They’re not even selling proven results. Moreover, conceptual selling turns sales reps into great listeners who act as trusted consultants. Enter concept selling. Let’s take a look.

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Sell Objectives and Key Results Pitch Consult 62

The 5% Institute

OCTOBER 31, 2021

If you’re having positive results one day, and mediocre results on another; this doesn’t give you the certainty you need to plan your life accordingly. By knowing this, you can keep what works, and simply stop doing that isn’t getting you positive and consistent direct sales results. It covers the following steps: Rapport.

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Objectives and Key Results Real Estate Technique Clients 145

Salesforce

OCTOBER 10, 2023

It’s no different in sales — only instead of game rules, you use a sales cycle to make sure you’re following the right steps at the right time. A sales cycle is the collection of sequential stages sales reps follow when converting a prospect into a customer. A well-defined sales cycle has two key benefits.

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Objectives and Key Results Negotiate Sales Technique 110

Hubspot

JANUARY 9, 2024

20 Tips for D2D Sales From getting hands-on experience to building trust, we share 20 D2D sales tips based on data and expert advice. Slow down to speed up Before working for a Fortune 500 company, Jim Norton (AOL’s former EVP Global Head of Media Sales) worked “an old-school sales job.” And use them again. Jim’s final advice?

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Objectives and Key Results Sales Trust Up-sell 72

PandaDoc

DECEMBER 19, 2022

And poorly managed prospecting lists will result in seller fatigue. The more detailed and accurate your ICP is, the more resultative your sales will be. Consider using an automation SaaS and hiring external assistants who can enrich your prospecting list and add up the missing data.

Prospecting 98

Prospecting B2B Objectives and Key Results Referrals 98

The 5% Institute

MAY 6, 2021

In this article, we’ll explore how to sell any product, by focusing on these eight key selling tips. IBM came up with an acronym called BANT ; which is widely used by their team to qualify people early. By meeting with the right people up front, you’ll save not only a lot of wasted time, but you’ll also shorten your sales cycle.

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Sell Product Objectives and Key Results Presentation 145

The 5% Institute

OCTOBER 24, 2021

If you’re leaving the opportunity to win the client completely at the end of your sales conversation – you’re potentially following an older methodology. These will teach you key tips and techniques to close more consistently. This is a low resistance, open ended question that also opens up the opportunity for more conversation.

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Objectives and Key Results Consult Technique Closing 144

ClickFunnels

JUNE 24, 2021

Follow us on Instagram! There are two other key differences between sales prospecting and lead generation: Sales prospecting is done manually, lead generation is automated. You would forget to follow up with both prospects and new leads, miss appointments with them, mix them up with someone else, etc.

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Prospecting Process Cold Call Customer Relationship Management 215

Sales Hacker

JULY 26, 2023

Trust me: I’m an AE who’s embraced the change. Bonus: 7 ChatGPT Prompts for Selling to the C-Suite Table of contents What AI can do for AEs Introduction to ChatGPT Easy guide: How to set up and use ChatGPT 5 things you should use ChatGPT for right now (with prompts!) Pro tip: Prompts are key to getting the output you need.

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Objectives and Key Results Pitch Cold Call Sales 75

The 5% Institute

AUGUST 3, 2023

In this comprehensive guide, we will delve into the top 10 sales closing techniques that successful sales professionals employ to achieve remarkable results. The key is to instil a sense of scarcity, prompting the prospect to act immediately to avoid the perceived loss of a valuable opportunity.

Technique 52

Technique Closing Objectives and Key Results Sales 52

Lead Fuze

MAY 27, 2023

Moreover, we’ll delve into crucial aspects such as legalities and financial setup, developing an online presence with a professional website, finding relevant influencers who align with client objectives, managing compensation and collaboration effectively, and continuously improving based on feedback from clients and influencers alike.

Niche 52

Niche Objectives and Key Results Legal Pitch 52

Veloxy

SEPTEMBER 30, 2021

It’s acting as your customer’s go-to trusted advisor by delivering a value-added, consultative, and personalized experience. This is the golden key to cold calling! Yet… 82% of buyers have reported that they accepted a meeting with a cold-calling salesperson as a result of their initial call.

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Cold Call Objectives and Key Results Real Estate Up-sell 211

Lead Fuze

JULY 5, 2023

In this post, we will delve into key aspects of creating highly effective sales scripts. Finally, we’ll touch upon how well-written scripts can speed up training times by serving as references for new hires. Uncovering what motivates them and how your offering can bring tangible benefits is the key to success.

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Objectives and Key Results B2C Lead generation Sales 52

Lead Fuze

OCTOBER 20, 2023

Ever found yourself staring at a blank screen, trying to craft the perfect pitch? This guide will help unravel this complex process by revealing key insights on crafting effective problem statements, integrating social media marketing strategies within proposals and personalizing each one according to client needs.

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Objectives and Key Results Clients Pitch Trust 52

Hubspot

AUGUST 21, 2023

You'll be more likely to gain traction if they already know, like, and trust you. The following sentence could easily be a question to open a loop or a short elevator pitch to establish trust and authority. If no one else in the space does it like you, say so and provide social proof to back it up.

Clients 69

Clients Objectives and Key Results Prospecting Sales 69

Gong.io

JULY 22, 2022

Getting involved early on is the key to winning a sales call. It could be the key to landing a major deal. Here’s the best video on the Internet you’ll find on selling with social proof: If we see others succeeding, we’re more likely to want to follow in their footsteps. Sales Call Planning Tip #1: Review account history.

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Objectives and Key Results Sales Pitch Presentation 118

The 5% Institute

JANUARY 1, 2020

As per our article in Entrepreneur ; many Sales Professionals and Business Owners rely too heavy on using the exact wording in a sales script, which ends up hurting your sales. To learn more about how to identify your key decision makers, read the related article below for more information. How To Cold Call Tip #2 – Warm Them Up!

Cold Call 98

Cold Call Objectives and Key Results Pitch Clients 98

Highspot

JULY 6, 2023

In this guide, we’ll explore the key sales skills that will equip your reps with confidence and boost sales. These skills facilitate customer relationship building, identifying and understanding customer needs, fostering trust, and ultimately driving revenue growth. Why are Sales Skills Important?

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Objectives and Key Results Negotiate Objection handling Pitch 52

Highspot

JANUARY 18, 2024

Lengthy sales pitches often fall short. Imagine trying to select a pair of socks on Amazon and then scale that up to choosing between complex business solutions. They want solutions that are effective, efficient, and deliver tangible results quickly. Customers crave fast, clear, and hassle-free buying experiences.

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Sell Real Estate Customers Healthcare 52