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Customer-Led Growth in a Downturn Economy

Heinz Marketing

By Payal Parikh , VP of Client Services at Heinz Marketing When the economy slumps, businesses have a tough time keeping up with growth and making profits. In this blog post, we’ll explore why customer-led growth is a game-changer for businesses in a downturn economy. But you know what? And guess what?

Growth 105
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How to Get Clients for Your Video Production Business

Lead Fuze

Whether you’re an independent filmmaker or a seasoned video production company, knowing how to get clients for video production is crucial to your success. This increasing trend signifies immense opportunities in the field of video production. How do production companies find clients?

Clients 52
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Executive Sales – Growth Through Leadership

The 5% Institute

In the fast-paced world of business, successful sales strategies and effective leadership are critical to driving growth and achieving organizational objectives. In this article, we will explore the key aspects of executive sales and how it contributes to the overall success of businesses.

Growth 52
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Mastering Sales Enablement Metrics: Identifying and Leveraging Metrics for Business Growth

Highspot

In this article, we’ll guide you on pinpointing the most significant metrics for your business, introducing you to the top eleven metrics you should be tracking now, and presenting 62 metrics spanning performance, proficiency, and productivity that will transform how you monitor your business initiatives and drive sales enablement success.

Growth 52
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Marketing AI: 11 Powerful Ways of Transforming Growth Roles

Lead Fuze

There are many reasons why sales and marketing AI works so well, and here are just some of them: Artificial intelligence tools used in these fields are based on longstanding marketing strategies and techniques, such as product recommendations and predictive lead scoring. 9 AI allows better communication between customers and businesses.

Growth 122
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Effective Strategies on How to Upsell a Product Successfully

Lead Fuze

Knowing how to upsell a product effectively is crucial for maximizing profits and customer satisfaction. The importance of customizing product options for better upsell opportunities cannot be overstated; hence we’ll look at implementing customization tools.

Product 52
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When and how to move beyond performance marketing to brand strategy

Martech

To build a sustainable business, companies should evolve their strategy by leveraging user data to refine positioning and extend their brand identity across channels. Learn how gradually shifting focus toward brand storytelling and relationship-building can lead to increased loyalty and organic growth over the long term.