Remove Hospitality Remove Product Remove X-functional
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Why We Chose Salesforce vs. ServiceNow for Customer Service Management (CSM)

Salesforce

We have global customers in commercial and residential real estate, hospitality, unified communications, the marine space, government, and financial services. Our tiger team created a competitive matrix with the requirements for our new platform: Functionality. We took price out of the equation – functionality was our first priority.

Service 69
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Navigating the evolving martech landscape

Martech

You know, that landscape with more than 8,000 products. Have you ever been in a meeting and had someone turn to you and say, “What do you think about Product X?” Emergent channels, as well as changes and fragmentation in customer behavior, serve as catalysts for new product categories and products.

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How to Build a Product Launch Strategy

ConversionXL

An effective product launch strategy helps you generate awareness, build intrigue, and validate your product positioning. The best product launches take into account the product lifecycle—understanding where it fits into the bigger picture, and how to transition through each phase. But it’s not a linear journey.

Launch 96
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Lead Scoring: How to Find the Best Prospects in 4 Steps

Salesforce

Lead scoring can help teams be more productive and efficient with the hours they dedicate to qualifying leads and prospecting. For example, let’s say a sales rep for a medical software company has 100 leads in hospitals and they randomly go after all of them. The process quickly becomes time-consuming.

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The Playbook To Re-Igniting Growth with Predictable Revenue Co-Founder and CEO Aaron Ross (Video + Transcript)

SaaStr

First, you get product market fit, then you create predictable revenue, and then you scale. If you’re one or if you work for one, I need to decide, “Hey, we’re getting X from if channels, partners, inbound … ” Of course, inbound is such a group stuff, partners, inbound, outbound. Anyway, skipping a step.

Growth 109
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PODCAST 69: Structuring Your Organization Around Your Customer w/ Megan Bowen

Sales Hacker

She’s worked with companies across the food, medical, and hospitality industries to create top tier account management and sales functions all focused on building long-term relationships with clients and generating more revenue for the company. You should build this thing in the product.”. Megan, welcome to the show.

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Key Insights from Every Speaker of Elite Camp 2017

ConversionXL

Websites selling different things are different and even if they sell the same products, their target audience might be different. Organize growth into a cross-functional team. Do people care about this product? You can test in their office – It might be the first time they see somebody use their site/product.

UX 85