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10 Product Recommendation Techniques to Improve UX and Conversions

ConversionXL

Nowadays, employing such techniques is downright a prerequisite of doing business online successfully. To narrow the topic down, in this article, I’ll discuss the basic kinds of logics and recommendation techniques that work best in widgets on the main, product, cart, category, and 404 pages of eCommerce stores. Conclusion.

UX 115
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How to un-silo your organization and be more customer-centric

Martech

UX/UI is in charge of making life easier for customers. A VOC feedback loop should be a cross-functional collaboration owned by the customer success team and include people from product, marketing, sales, UX, data analytics, operations and leadership. Often, customer feedback and service data are not shared widely. Lead scoring.

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A Proven UX Research Process to Redesign Your Website

ConversionXL

You can throw away years of incremental gains in UX and site performance—unless you have a battle-tested process. I’m going to walk you step-by-step through our company’s UX research process for site redesigns—the role of each aspect, how long each should take, and what, generally, each entails. Website redesigns are a huge risk.

UX 131
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6 Customer Journey Mapping Examples: How UX Pros Do It

ConversionXL

Customer journey mapping is a widely used and impactful technique that can help you make better product, marketing, UX, and merchandising decisions. However, like other UX research techniques (including user personas ), there’s some vagueness and obscurity around how to actually create customer journey maps.

UX 130
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We Quantified the UX of 5 Bike Websites. Here’s What We Learned.

ConversionXL

Your design team likely thinks your website is number one compared to your competitors, but a quantified UX benchmark might tell you differently. This article outlines a UX benchmark study we conducted in partnership with Jeff Sauro and his team over at MeasuringU. How Do We Do UX Benchmarking? Check it out here. Appearance.

UX 110
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Website Information Architecture: How to Optimize for UX

ConversionXL

Here are research and testing techniques that UX professionals use to determine the best information architecture, workflows, menu structure, or website navigation paths. The tool of choice for a lot of UX professionals. The post Website Information Architecture: How to Optimize for UX appeared first on CXL. Card sorting.

UX 114
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How to Build a Cloud-Based SaaS Application in 5 Steps

Sales Pop!

This technique is used commonly with mobile apps and cloud services, such as OneDrive and iCloud. Step 3: UI and UX. Pearl Lemon Web uses UI and UX design to make their software products stand out and it has yielded great results.

UX 246