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GTM 153: Building Technical Growth Machines & Signal-Based Selling with Austin Hughes

Sales Hacker

Austin Hughes: So way back when, so I joined RAMP back in 2020. Sophie Buonassisi: And with that mindset around product, how did you end up validating high impact programs before investing real resources into it? Now, when I actually meet somebody in a conversation. And, two, we just started putting meetings on the board.

GTM
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3 high-impact tactics to drive email engagement

Martech

The playbook that worked in 2020 is collecting dust in 2025. Let’s unpack three high-impact tactics that drive true engagement and explain what to leave behind in your archive folder. Those actions signal intent and they’re your best opportunities to meet subscribers with relevant content. ” intro?

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Your subscribers are tired and distracted, so give them less and they’ll love you more

Martech

Some trends, like the increase in work-from-home flexibility and virtual meetings, let many marketers reclaim time by eliminating commutes, business travel and casual office chitchat. Before 2020, I would’ve listed email newsletters as my go-to source for staying updated on topics I cared about. Email marketers should take note.

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Best Virtual Sales Conferences and Events in 2020

Sales Hacker

With a pandemic on our hands, most sales conferences scheduled for the early part of 2020 have either been rescheduled or, if you’re lucky, made virtual. The Best Virtual Sales Conferences & Events in 2020. DATE: April 16–17, 2020. DATE: May 4–7, 2020. SiriusDecisions Summit 2020. DATE: May 4–6, 2020.

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Why 2020 May Actually Be a Great Year for Hiring Sales Reps

Sales Hacker

In order to drive growth, I’ve got to have conversations, meetings held, and opportunities created.”. I spoke to Nick and several of our other partners to find the answer to some simple, yet highly impactful, questions: Why are they still hiring? If hiring just isn’t on the table right now, know that it eventually will be again.

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26 Best Sales Conferences and Can’t-Miss Sales Events of 2020

Sales Hacker

Here are the 26 sales events in 2020 (organized by the season of the year) that we’re most excited about. Best 26 Sales Conferences in 2020. SaaStr Annual 2020. SiriusDecisions 2020 Summit. Sales Assembly Annual 2020. Seismic Shift 2020. G2’s Reach 2020. Less is more in 2020. We’ll wait!

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2020: Outreach’s Year in Review

Outreach

In 2020, that’s exactly what we did. In 2020, Outreach…. The Forrester Wave™: Sales Engagement, Q3 2020 report was the first major research report ever released in the sales engagement category. Here are some of the awards Outreach won in 2020: Forbes Cloud 100 G2’s 2020 Best Product for Sales Inc.’s

CRM