SaaStr

JULY 14, 2025

Your SaaStr sponsorship isn’t just advertising—it’s a strategic endorsement from the industry’s most respected platform. Start dominating where industry leaders gather, evaluate solutions, and make purchasing decisions.

Relationship building

SaaStr

JULY 7, 2025

Documented Performance: 675% ROI on their total event investment $2.7M in influenced pipeline generated from SaaStr leads $400K investment including booth, travel, and staff costs Superior lead quality compared to other industry events “The concentration of qualified decision makers at SaaStr is unmatched. ROI, $47 cost per qualified lead (vs.

Pipeline

Martech

FEBRUARY 24, 2025

Dig deeper: Will AI agents conduct the martech orchestra in 2025? Solution providers and system integrators could become more vital as the complexity of AI-based systems demands specialized knowledge, strategic consulting and ongoing operational support. Yes, AI can do remarkable things, but it still needs human expertise.

Objectives and Key Results

Martech

JUNE 9, 2025

In this new environment, long-term success for SaaS vendors depends not just on product quality, but on how deeply their platforms are embedded into clients’ daily operations and strategic goals. Limited strategic alignment: When vendors aren’t involved in evolving needs, their products risk becoming misaligned and dispensable.

Strategic partnership

Martech

DECEMBER 27, 2024

Here are some of the ways marketers will adjust and leverage customer experience to achieve these goals in 2025. Creating a cohesive, purposeful experience across channels is critical to build trust, reinforce brand recognition and stand out in a crowded market, said Karissa Sachs, VP of marketing for staffing consultancy Cella.

Customers

RingDNA

MARCH 18, 2025

Considering the prediction that AI will power 95% of customer interactions by 2025 , there’s no time like the present to invest in this invaluable sales ai software. Schedule a consultation with one of our specialists here. We’ll spend the rest of this post looking at how this can be achieved. Ready to see how the Revenue.io

Conversion

RingDNA

MARCH 26, 2025

LinkedIn is no longer a nice to have in 2025, whether you’re a CEO shaping your company’s vision, a COO optimizing processes, or an SDR hustling to hit quota. For operational leaders, it’s a goldmine for finding potential partners, vendors, or consultants. CEOs & COOs: Need to build strategic partnerships? It’s that simple.

Closing

SaaStr

JUNE 12, 2025

” What Survives : Complex, consultative sales where human judgment and relationship-building matter. Think enterprise security, custom integrations, and multi-year strategic partnerships. ” The SaaStr Truth : If you’re still doing subjective pipeline reviews in 2025, you’re flying blind.

Legal

Highspot

JULY 9, 2025

Highspot’s State of Sales Enablement Report 2025 found B2B businesses with well-integrated GTM tech stacks are 42% more likely to increase sales productivity and 20% more likely to boost their deal win rates. Did you know?

GTM

SaaStr

JUNE 23, 2025

The Great SDR Downsizing: 36% of B2B Companies Cut Sales Development Teams in 2025 Based on data from Emergence Capital’s “Beyond Benchmarks” report surveying 560+ venture-backed B2B software companies The whispers have been growing louder in SaaS corridors: “Is this the end of the SDR?”

B2B

SaaStr

MAY 23, 2025

When SaaStr Fund made the first investment in RevenueCat back in 2018, nobody could have predicted that this “simple API for managing in-app subscriptions” would become the infrastructure powering 33% of all mobile subscription apps and reach a $500M valuation in 2025.

Launch

Iannarino

MARCH 6, 2025

The future is one of consultative , insight-driven sales approaches that create real value for their clients. We recognize that our prospective clients are trying to make a rare, strategic, decision they need to get right on their first attempt. We recognize that transactional selling is dead in B2B sales. cta_one]]

Strategize

Martech

JULY 14, 2025

The first half of 2025 has made one thing unmistakably clear: B2B go-to-market teams are overwhelmed by tools, but starved for strategy. He founded Smoke Signals, a consultancy that designs and operates signal-based GTM systems for high-ticket B2B companies. ” He argues that marketing leaders need a return to strategic ownership.

GTM

SaaStr

JULY 23, 2025

We’ve been tracking B2B growth metrics for over a decade, and what happened in the vibe coding space between November 2024 and July 2025 breaks every model we’ve seen. But strategic positioning matters enormously. Loveable : $0 → $100M ARR in 8 months. Not 8 quarters.

Government

Sales Hacker

FEBRUARY 11, 2025

Scott Barker: If you find the people with the pain and you can get access to that data, you’re not even selling anymore, you’re consulting and solving problems. And of course, close deals faster 2025 is the year of inbox zero for me. And then are, this is amazing strategic intent. I’m like, Oh, great.

GTM

SaaStr

JUNE 19, 2025

Inside Snowflake’s Board Meetings: How AI is Reshaping Enterprise Data and the Future of B2B Partnerships We had a lot of fun at SaaStr AI Summit 2025 with a rare look inside Snowflake’s boardroom! Strategic Partnerships Need Internal Champions : Real partnerships only exist when someone’s career depends on your success.

Strategic partnership

SaaStr

APRIL 1, 2025

Sam Blond and Jason Lemkin joined together for a live SaaStr Workshop Wednesday looking at what has and what hasn’t changed in 2025 in GTM in general and in the age of AI. 2025 And The Rise of the Mech AE (Account Executive) 2. ” AI tools won’t change this fundamental cultural dynamic.

GTM

SaaStr

MARCH 28, 2025

CFOs, VP Finance and Finance Leaders: Be Our VIP Guest at the 2nd Annual CFO Summit at 2025 SaaStrAnnual on May 13 with top speakers from: Andreessen Horowitz Emergence Capital OpenAI SnapLogic and more! Agentic AI is not just streamlining workflowsits transforming finance into a lean, intelligent, and deeply strategic function.

Finance

Martech

JUNE 24, 2025

Agents unleashed: Beyond human limitations “Agentic AI” is the buzzword echoing through corporations, boardrooms and Gartner reports alike, crowned as the trend for 2025. Gartner, in its February 2025 GenAI research, aptly dubs these “goal-based agents” – digital strategists relentlessly pursuing specific objectives.

Objectives and Key Results

Hubspot

MARCH 21, 2025

A partner organization forms a strategic relationship with a business to create mutual benefits. According to a 2025 IDC analyst brief on the HubSpot ecosystem, nearly one-third of solutions-partner revenue now comes from more technical services like integrations or data migrations. What is a partner? industry benchmark).

Commission

Sales Hacker

DECEMBER 6, 2024

Unlike the rapid expansion in Sales or Product, Customer Success hiring is stable and strategic, rooted in the need to drive retention and expansion revenue. Its a balanced, selective growth trajectory. While they both come with their advantages, they also come with their challenges. In customer success, domain expertise is paramount.

GTM

SaaStr

JUNE 27, 2025

ARR in a single year: Starting point (June 2024): ~$300M ARR (primarily GitHub Copilot) Today (June 2025): ~$1.6B The Professional Services Gold Rush: High-value knowledge workers (doctors, lawyers, consultants) are early adopters willing to pay premium prices for AI that actually understands their work.

Non-Profits

Salesforce

MARCH 31, 2025

They take center stage at National Small Business Week from May 4-10, 2025. The SBA also co-hosts a two-day virtual summit with Service Corps of Retired Executives ( SCORE ), a nonprofit organization that offers free business mentorship and consulting services. Having answers to questions like these can help you strategize better.

A/B testing

Martech

FEBRUARY 19, 2024

By maximizing existing content assets, securing customer validation and participating strategically in events buyers already attend, marketing can raise awareness and shape decisions early. In 2025, it’s expected that 375 billion emails will be sent a day per Statista. Spoiler: I’m still stateside. What makes them feel seen?

B2B

Martech

FEBRUARY 16, 2024

By maximizing existing content assets, securing customer validation and participating strategically in events buyers already attend, marketing can raise awareness and shape decisions early. In 2025, it’s expected that 375 billion emails will be sent a day per Statista. Spoiler: I’m still stateside. What makes them feel seen?

B2B

Martech

FEBRUARY 12, 2024

By maximizing existing content assets, securing customer validation, and participating strategically in events buyers already attend, marketing can raise awareness and shape decisions early. In 2025, it’s expected that 375 billion emails will be sent a day per Statista. Spoiler: I’m still stateside. What makes them feel seen?

B2B

Heinz Marketing

SEPTEMBER 10, 2020

By Lauren Dichter , Marketing Consultant at Heinz Marketing. as senior leaders elevate digital as a strategic priority, they can look to B2C companies and industries for inspiration.” We’re in month 8 of the pandemic and there’s one thing we know for sure: we miss having fun and being close to our loved ones!

B2B

Salesforce

DECEMBER 18, 2024

Imagine this: its 2025, and youre sitting in your office, reviewing your latest quarterly results. AI is no longer just a tool; its your strategic partner, turning mountains of data into clear, actionable insights. It starts to become more consultative, says Kishan. A vision for the future Remember that 2025 scene we imaged?

Retail

PandaDoc

AUGUST 22, 2024

Businesses worldwide seek to overcome the limitations of on-premise software and plan to transfer over 60% of their workflows to the cloud by 2025. Understand the SaaS sales process and lifecycle Selling SaaS products, your sales team blends strategic actions with tools to enhance engagement and retention.

Contract

PandaDoc

FEBRUARY 28, 2023

By the mid-2000s, legal ops shifted to work on more strategic topics. Strategic planning Those tasked with legal ops are responsible for setting long-term goals, aligning them to overall corporate strategy, and helping a team understand an organization’s big picture. This page is not intended to and does not provide legal advice.

Legal

Hubspot

AUGUST 30, 2023

11 AI Predictions in Sales for The Next Year Forrester predicts that AI-powered platforms will grow to $37 million by 2025. Instead, salespeople should look at AI as a way to supplement the most important part of their jobs: creating a delightful buying experience, fostering relationships, and acting as strategic consultants.

Cross-sell

SBI

JUNE 17, 2025

SERVICES SERVICES OUR SERVICES Go-to-Market Strategy Consulting Data-driven commercial value creation assessment, strategy and tailored execution plans to drive growth​. Schedule a Consultation Growth Isnt an Idea. Training Skills-based training and content licensing to improve the sales and customer success team productivity.

Growth

Lead Fuze

OCTOBER 20, 2023

Your response should include an analysis of their problem, which forms part of any good business consulting proposal template. Use these strategically throughout your proposed solutions section, painting a picture of success even before they decide to work with you. “Quality over quantity” , remember?

Objectives and Key Results

SaaStr

JUNE 5, 2025

Lemkin (@jasonlk) June 4, 2025 9. People Confess More to AI Than Humans The Psychology Revelation: Users shared their deepest business fears and personal struggles with the AI that they wouldn’t tell human advisors. "No one will create content without AI going forward" with @thesamparr + @ShaanVP with me on New!!

B2B

Sales Hacker

OCTOBER 21, 2019

Strategic Selling and it’s companion book, Conceptual Selling. My goal right now is to have 300,000 NAWSP members by 2025. I prefer to take conference calls on a hike, strategize with co-workers on a trail, and listen to podcasts when I’m hiking alone. Sales Leader, Sales Consultant. Speak at conferences.

Sales

Iannarino

JUNE 3, 2025

Learn how to turn strategic sales plans into real-world results with practical B2B sales tactics that boost your consultative approach and drive success.

Consult

Salesforce

DECEMBER 18, 2024

Imagine this: Its 2025, and youre sitting in your office, reviewing your latest quarterly results. AI is no longer just a tool; its your strategic partner, turning mountains of data into clear, actionable insights. It starts to become more consultative, says Kishan. A vision for the future Remember that 2025 scene we imaged?

Retail