SaaStr

JUNE 19, 2025

See you at SaaStr Annual + AI Summit 2026 and SaaStr AI London in December 2025! Their expertise and solutions directly address the pain points our community faces daily. where you can connect with both teams and discover how they can accelerate your SaaS journey! Mark Your Calendars!

Government

Highspot

JULY 3, 2025

Gartner’s 2025 sales engagement survey revealed 61% of B2B buyers now prefer a sales-representative-free buying experience—but don’t let this statistic fool you into thinking sales reps are becoming obsolete. That said, the best approaches follow the same relative framework.

B2B

Martech

DECEMBER 30, 2024

Here are some areas where organizations will be adapting and leveraging AI tools and processes in 2025. I expect these initiatives and hires to proliferate in 2025, said Eric Williamson, CMO of conversation intelligence company CallMiner. The post AI transformation: 2025 predictions appeared first on MarTech. Processing.

Retail

Salesforce

JUNE 18, 2025

A solid customer relationship management (CRM) solution built for small businesses. If you’re just starting out or looking to level up, this session will give you practical insights to drive success in 2025. That’s why the first step to using AI isn’t just picking the right tool. And the easiest way to do that?

CRM

Martech

JUNE 4, 2025

More than 75% of HubSpot customers are already using ChatGPT, according to HubSpots Q1 2025 AI customer sentiment survey. HubSpot announced today the launch of a deep research connector with ChatGPT.

Pipeline

Highspot

JUNE 19, 2025

Customer engagement is the ongoing relationship management with your customers through direct interactions that help establish and maintain trust, spark interest in new products or services, and make them feel valued in every touchpoint with your business. What is customer engagement? Did you know?

GTM

Martech

JUNE 24, 2025

Consumers favor multichannel experiences The Klaviyo 2025 Online Shopping Report data supports the need to cater to consumers’ multichannel habits. Multi-Touch Attribution: This will provide real-time visibility into what’s driving revenue and will be generally available on June 30.

Campaign

Highspot

JULY 9, 2025

“When AI is everywhere, it’s the personalized, human moments that capture—and keep—a buyer’s attention,” the Highspot State of Sales Enablement Report 2025 explains. According to our State of Sales Enablement Report 2025 , teams that utilize AI in coaching programs are 20% more likely to achieve improved revenue outcomes. Did you know?

Manufacturing

Sales Hacker

JUNE 24, 2025

I’ll not say that, that’s a playbook to, to follow though, but, but I think in a similar vein, the chief of staff ideally could be someone to scale the Go-To-Market operations and if they can support the relationship management piece and really have executive presence, I think that’s a, that’s a nice to have.

GTM

Sales Hacker

JUNE 17, 2025

So when you look at technical and political as those two things which oversimplified, consider political, Go-To-Market and consider it relationship management and consider that relationship management, a mix of donuts. Every single public and private market investor is gonna do customer calls. Thank you for your time.

GTM

Salesforce

MARCH 20, 2025

Cloud-based customer relationship management (CRM) systems help sales teams manage customer data, track customer interactions, and collaborate with colleagues from anywhere with an active internet connection. Cloud platforms can help analyze your referral paths and search terms to identify the best leads.

Technology

Martech

JANUARY 15, 2025

In my previous article for MarTech, I offered advice for marketers looking to revamp their lead scoring strategy for 2025. In that article, I identified five best practices for ensuring an impactful and adaptable lead scoring model. Lets quickly review them before we dive into the martech itself.

CRM

Martech

MAY 21, 2025

With more than 100 product updates released in April 2025, HubSpot continues to double down on what matters most: reducing busywork, improving data accuracy and giving teams more flexibility to get things done their way. Let’s take a look at the April 2025 HubSpot updates we believe will drive the biggest results for your team.

Objectives and Key Results

Salesforce

APRIL 28, 2025

Create content with modern AI customer relationship management (CRM ) tools that can give you a major advantage. With over 2 billion monthly active users , its where trends start, communities grow, and businesses thrive. Salesforces Instagram is all about sharing success stories, industry tips, and behind-the-scenes moments.

Follow-up

Martech

MAY 23, 2025

Customer relationship management as a B2B business function was the province of account management until SFA (Salesforce Automation) software arrived and rebranded itself as CRM. Theory 1: It was all software hype Have you ever noticed how new strategies seem to take off only when software arrives to enable (and promote) them?

B2B

Salesforce

FEBRUARY 17, 2025

Leverage modern tools Start with the basics: tools like customer relationship management (CRM) systems, sales enablement platforms , and sales engagement platforms. Use them to identify bottlenecks in your pipeline, high-performing reps or products, and areas where deals are stalling. Think of it like testing and pivoting.

Territory

Martech

FEBRUARY 19, 2025

Salesforce uses TikTok to showcase the power of its customer relationship management (CRM tools, targeting sales managers or business owners. That delay ends on April 5, 2025. 18, 2025, the day before the ban took effect, the app briefly went dark. The ban went into effect on Jan. “Month-over-month U.S.

B2B

Salesforce

FEBRUARY 17, 2025

Organize everything in one place : Tools like Starter Suite , the customer relationship management (CRM) solution for small businesses, help keep everyone on the same page regarding project timelines and responsibilities. This transparency reduces confusion and enhances accountability.

Teamwork

Salesforce

FEBRUARY 27, 2025

SaaS is expected to account for 85% of all business software by 2025. More than 67% of SMBs use CRM tools , and the SaaS-driven CRM market is expected to grow to $60B by 2025. Salesforce CRM Salesforce is a household name when it comes to customer relationship management (CRM).

CRM

Salesforce

MARCH 31, 2025

They take center stage at National Small Business Week from May 4-10, 2025. The all-in-one customer relationship management (CRM) tool The good news is, you only need one tool. Small and medium-sized businesses (SMBs) are the backbone of our economy.

A/B testing

G2

JANUARY 31, 2025

Customer relationship management (CRM) software has become an indispensable tool for businesses looking to streamline their customer interactions and boost overall performance. At its core, CRM software serves as a centralized hub for managing customer data, tracking interactions, and optimizing various business processes.

Customer Relationship Management

Martech

FEBRUARY 29, 2024

” The customer relationship management company expects single-digit revenue growth for the 2025 fiscal year. Later, CFO Amy Weaver said Salesforce is “not factoring in material contribution from these products into our FY 25 revenue guidance at this time.” In your inbox.

Growth

G2

FEBRUARY 5, 2025

In today's data-driven marketing landscape, a robust Customer Relationship Management (CRM) system is essential for businesses looking to maximize their marketing efforts and drive growth.

CRM

InsightSquared

FEBRUARY 11, 2020

The Customer Relationship Management (CRM) market is massive—expected to reach more than $80 billion in revenues by 2025 [1]. Unlike in the movie Field of Dreams, when it comes to CRM, year after year, users have proven, “if you build it, they won’t necessarily come.”.

CRM

Hubspot

JANUARY 3, 2020

Did you know a customer relationship management system (CRM) is the fastest-growing software on the market today? And, by 2025, revenues in the industry are expected to reach more than $80 billion? A CRM is a central location where you can organize the details related to your customers, across all departments at your company.

CRM

InsightSquared

FEBRUARY 11, 2020

The Customer Relationship Management (CRM) market is massive—expected to reach more than $80 billion in revenues by 2025 [1]. Unlike in the movie Field of Dreams, when it comes to CRM, year after year, users have proven, “if you build it, they won’t necessarily come.”.

CRM

Hubspot

OCTOBER 1, 2021

In recent years, the CRM (Customer Relationship Management system) has evolved far beyond being just a tool for contact management. From smart home devices to wearable health monitors and cybersecurity scanners, there are expected to be more than 64 billion IoT devices worldwide by 2025, says TechJury.

CRM

Hubspot

NOVEMBER 4, 2019

For sales reps, a client management software or customer relationship management system ( CRM ) can do the trick. CRM is a software that manages all your relationships with clients and potential customers. Below, you'll learn about the top client management software that can help your sales reps.

Clients

Hubspot

FEBRUARY 8, 2023

Forrester also predicts that the market for AI-powered platforms will grow to $37 billion by 2025. HubSpot Sales Hub Hubspot’s Sales Hub is a robust customer relationship management (CRM) tool for salespeople and sales teams. AI can assist with a number of sales functions, including: Adapting quickly to buyer needs.

Pipeline

Cience

DECEMBER 1, 2020

These strategies include optimizing onboarding, quality customer service, using customer feedback, effective change management, and more. There are so many ways to drive and improve customer retention, and a lot of them revolve around a robust customer relationship management system , more commonly known as CRM. Email Campaigns.

CRM

Highspot

NOVEMBER 9, 2023

Integration with CRM Systems The integration of digital sales rooms with sales tools like Customer Relationship Management (CRM) systems ensures that all interactions with prospects and customers are tracked, providing a 360-degree view of customer relationships.

Objectives and Key Results

Sales Hacker

SEPTEMBER 10, 2020

Millennials will make up around 45% of the global workforce by 2025 , and these people have an exceedingly digital focus. Companies have been reliant on customer relationship management tools and sales engagement tools for years. And it’s not just COVID that caused this switch either.

B2B

Salesforce

APRIL 11, 2022

The customer relationship management (CRM) database has come a long way from its place as a digital Rolodex. claims and policy management. For example, an industries-specific customer relationship manager (CRM) can help you: Serve up life event reminders. That’s a big jump.

CRM

InsightSquared

JULY 1, 2021

In fact, according to Gartner , by 2025, 75% of the highest growth companies in the world will deploy a revenue operations (RevOps) model. Customer Relationship Management (CRM) System. A technology used by sales departments to track all the relationships and opportunities they have with current and potential customers.

Cross-sell

Salesmate

MARCH 24, 2021

Every business thrives on the relationships they build with their customers. But how do you build long-lasting relationships with your customers when you are juggling between multiple tasks every day? Customer Relationship Management software are especially designed to overcome this issue that every business faces every single day.

Launch

Lead Fuze

OCTOBER 20, 2023

A whopping 46% of businesses use AI for customer relationship management according to the same Forbes survey mentioned earlier – meaning nearly half of all companies rely on these smart devices every day. This Forbes Advisor survey found 46% businesses use NLP for customer relationship management.

Customer Relationship Management

Martech

FEBRUARY 4, 2025

Earlier this month, the company released a version of Agentforce designed for retail, with a library of pre-built agent skills including order management, appointment scheduling, guided shopping and loyalty promotion management. That suggests these job cuts are more about shifting priorities than money issues.

Appointment