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How TikTok is transforming brand advertising

Martech

As companies embrace TikTok’s unique blend of storytelling, targeted ads and interactive features, they’re discovering a powerful path to growth that seamlessly integrates brand visibility, audience engagement and increased sales. billion by 2026. With over 1.9 TikTok generated an estimated $16.1

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Urban digital transformation: Insights for marketers from global smart cities

Martech

Between 2019 and 2023, Austin’s VC-backed tech startups experienced a 23% growth in their workforces, while big tech firms grew their teams by 44%. The National Archives and Records Administration (NARA) aims to digitize 500 million pages of records by September 30, 2026. In the United States, similar efforts are underway.

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AI-powered martech news and releases: September 12

Martech

Some interesting AI data points in the news: AI marketing assistant is the fastest-growing job in marketing with 21% projected job growth, according to a Linkee.ai AI is expected to produce 48% of social media marketing content by 2026, according to a Capterra study.

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How to Turn $100K Into $2.7M of Pipeline: Become a SaaStr Sponsor

SaaStr

120 industry average) Multi-touch campaigns : 80% higher close rates than single-channel approaches S-Tier Lead Quality Indicators: 40% higher lead scores compared to other B2B channels Diamond sponsors : 850-1,750+ qualified leads annually Exclusive summit access : Direct networking with billion-dollar company executives SaaStr is BACK! .”

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Top Small Business Trends For 2026: Smart Tech You Need to Know

Salesforce

What we’ll cover: The future of small business is looking bright in 2026 Top 5 trends contributing to small business success Get more small business trends The future of small business is looking bright in 2026 Our research shows that small businesses are thriving, not just surviving.

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AI for Small Business: How to Choose Your Tech Stack

Salesforce

Start here Why small businesses should embrace AI With the growth of AI, consider it a bonus for your small business. This helps SMBs craft personalized advertising and sales campaigns. According to Gartner, companies will go “all in” on AI-enabled PCs by 2026. It will only get easier for you, from here on out.

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How tariffs impact retail sales and ad spending, and why 2025 might be different

Martech

retail spending in 2025 were generally aligned around mid-single-digit growth despite the impact of tariffs. annual sales growth of $5.29 annual sales growth of $5.29 The NRF says this year’s forecast aligns with the 10-year pre-pandemic average yearly sales growth of 3.6%. Before today, predictions for U.S.

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