The Perfect Combination: GenAI and Persuasion Strategies for Unbeatable A/B Tests
Martech
OCTOBER 9, 2023
You also can use GenAI in your A/B testing. However, be sure you are well-grounded in the principles behind persuasion and cognitive bias before you start using your AI tool. Qualities of the product (affordable, pretty, comfortable and stylish). If you can help them achieve their needs, they in turn will help you.
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