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Questions to ask about conversion optimization platforms

Martech

Finally, decide whether or not you need to engage in a formal RFI/RFP process. Will we have a dedicated account manager and technical support, especially with the initial migration? What’s the long-term product roadmap and launch dates? How easy was the set-up process and how long? Subscribe Processing.

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20 questions to ask during an email marketing platform demo

Martech

What does the onboarding process entail and how long will it take? Will we have a dedicated account manager and technical support? What’s the long-term roadmap and when are features expected to launch? What reporting do you provide that will document the ROI from our efforts? What kind of customer support is included?

Negotiate 117
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ChatGPT turns one: How generative AI is revolutionizing PPC

Search Engine Land

Hollywood writers negotiated new contracts to continue earning a living when genAI could use their ideas to create new plot twists. Looking back at ChatGPT’s debut ChatGPT launched on Nov. These early applications demonstrated the immense potential for ChatGPT in PPC account management and campaign optimization.

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What is marketing work management?

Martech

Additionally, marketing projects — whether they’re campaigns or websites or whitepapers or videos — regularly involve working with outside resources, whether it’s an agency or a contract designer or photographer. Some tools specifically support collaboration and approval processes geared toward marketing collateral.

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Customer Retention Playbooks 101: Building a Structured Approach to Keeping Customer Happy

Sales Hacker

Why is it that companies have a sales process they follow rigorously to win business, yet avoid the same discipline in managing those customers throughout the lifecycle of their contracts? Too often contract cancellation (or non-renewal) comes as a surprise, but it never should. Today we can start to change that.

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10 Sales Video Examples to Crush Quota from Call to Close

Sales Hacker

This post isn’t just a list of personalized video tips —it’s a strategy for using video throughout the sales process. E.g. “Hey we just launched this new feature and it addresses that one thing your operations team mentioned,” or “Here’s how this acquisition helps you.”. Explain the contract.

Quota 82
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The definitive guide to effective client onboarding

PandaDoc

A high-performing company has well-defined yet flexible client onboarding processes. In this guide, we’ll look at how to create effective client onboarding processes. Sign the Contract. However, you’d be amazed at how many companies rush to get started without waiting for a signed copy of the contract. This is a mistake.

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