Sales Hacker

OCTOBER 11, 2024

Over the last decade, he has worked with countless sales organizations to help them scale from startup to high-growth machines. Previously, Eli led the SEO team at SurveyMonkey, growing organic search from nearly zero to one of the largest growth channels at the company. We just wrapped up our annual GTMfund retreat in San Diego.

GTM 112

GTM X-functional Pipeline Construction 112

The 5% Institute

AUGUST 15, 2023

In the fast-paced world of business, establishing and nurturing strong client relationships is crucial for sustained growth and success. In this article, we will delve into the depths of strategic account management, exploring its key concepts, benefits, implementation strategies, and how it contributes to the overall success of businesses.

Account management 52

Account management Strategize Objectives and Key Results Cross-sell 52

Martech

MAY 23, 2025

I also knew that we marketers needed to move off our maniacal obsession with new-account lead gen and invest in adding value across the entire customer relationship. Key accounts have been the source of most B2B profits forever, but they have traditionally been sales’ province. That famously happened with CRM decades ago.

B2B 99

B2B CRM Strategize Account management 99

SaaStr

FEBRUARY 7, 2025

Ron explains: “Wehire mostly technical backgrounds, but as our customers get larger and larger, you start to get global account managers, and they’re going to have much more business strategic account management experience. Leveraging Investors for Growth Another underutilized growth channel?

Technical Sales 67

Technical Sales Inside sales Cross-sell Account management 67

Search Engine Land

AUGUST 2, 2024

It shows that you’re not just interested in short-term wins but are dedicated to helping them achieve sustainable growth. This stability fosters trust and allows for more comprehensive, strategic planning. Dig deeper: Mastering SEO account management: The recipe for success

Clients 82

Clients Strategic planning Trust Presentation 82

Sales Hacker

JANUARY 24, 2025

GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. But sustainable growth requires a cohesive approach, where every decision about the product is made with its market fit, buyer journey, and expansion potential in mind. If not, a product-led growth (PLG) strategy may not be the right fit.

GTM 95

GTM Cross-sell Finance Price 95

Sales Hacker

APRIL 8, 2025

Prior to Carta, Jeff led SMB Sales at DocuSign, and started his career at Oracle, where he rose from Strategic Account Manager to VP of Sales over a decade. 28:34 Scaling revenue from $20M to $450M: Advice for CROs entering growth-stage companies. The post GTM 141: Timeless Growth Tips From a $7.4B

GTM 65

GTM Growth Cross-sell Account management 65

SBI

JULY 1, 2020

5 Ways to Uncover Strategic Account Revenue. Revenue growth in B2B enterprise accounts has always been challenging. Uncovering untapped revenue demands that organizations rethink outdated methodologies, processes, and technologies that don’t focus specifically on optimizing revenue in strategic accounts.

Strategize 72

Strategize Cross-sell Strategic partnership Growth 72

The 5% Institute

AUGUST 15, 2023

In today’s dynamic business landscape, various account management roles plays a pivotal part in maintaining customer satisfaction, driving revenue growth, and fostering lasting business relationships. Account management roles encompass a range of responsibilities that require a unique blend of skills and expertise.

Account management 52

Account management Negotiate Clients Strategize 52

Salesforce

SEPTEMBER 10, 2024

This is essential for companies to improve their overall profitability and achieve sustainable growth. the growth over those that don’t. Agents should have the same holistic view of customer interactions , via your customer relationship management (CRM) platform, as the sales, marketing, and account management teams.

Service 69

Service Customers Cross-sell Contact 69

PandaDoc

APRIL 21, 2023

Before attempting to develop a key account management strategy, you must know how to identify these key accounts. Accurate identification will help you avoid rashly categorizing tail accounts as having strategic value. Let’s examine what strategic account management is and the best ways to approach it.

Account management 52

Account management Objectives and Key Results Strategize Legal 52

Sales Hacker

AUGUST 7, 2020

Sales Growth. Manager Strategic Partner Development for the Americas. Vice President of Strategic Sales, Quip. Vice President of Sales & Strategic Partnerships. Senior Vice President, Strategic Sales & Revenue. Senior Manager, Mid-Market Sales. Strategic Team Lead. Account Executive.

Territory 130

Territory Presentation Strategic partnership Inside sales 130

Partners in Excellence

APRIL 18, 2014

They have goals, translated both to financial (revenue, earnings, growth), and strategic (share, market visibility, brand reputation, etc.) Yes, our companies give us quotas and goals, but like great entrepreneurs, we really want to maximize our penetration, share, growth in the territory. Entrepreneurs run their own businesses.

Territory 123

Territory Account management Quota Strategize 123

Partners in Excellence

AUGUST 25, 2014

Generally, we wrap a lot of nice words around the reasons we do account planning: Develop deep and trusted relationships in the account. Grow the account. Become a strategic partner. I believe it’s my God-given right to 100% share of the account! That means we have to find $1M of business in the account.

Territory 122

Territory Cross-sell Strategize Account management 122

Partners in Excellence

JUNE 30, 2022

Leveraging the power of our incumbency has, traditionally been a fundamental part of our account management strategies. As we rethink our account growth strategies, we have to reflect back on how we developed the relationship originally. Related Posts: What's The Purpose Of Account Planning?

Growth 71

Growth Cross-sell Strategize Account management 71

Salesforce

MAY 9, 2024

In today’s highly competitive consumer goods (CG) industry, success often hinges on the strength of your relationships with key accounts. Effective key account management isn’t just a tactic, it’s a vital strategy for achieving profitable growth. But what sets your key account managers (KAMs) apart from your competitors’?

Account management 52

Account management Finance Promote Cross-sell 52

Partners in Excellence

OCTOBER 12, 2021

But as we dove into the numbers they were really failing to achieve the overall corporate growth goals. When we looked at new customer acquisition and expansion within accounts, there was virtually none. Yet the future growth of the company was based on success with sales of new product lines and new markets they were targeting.

Territory 140

Territory Quota Growth Account management 140

Salesforce

APRIL 7, 2025

Heres how she delivers value across four key areas: Accelerated revenue growth: With full access to historical sales data and client behavior patterns, Fallon identifies revenue-generation opportunities, along with strategies to ensure those opportunities are pursued as efficiently and profitably as possible.

Clients 84

Clients Account management Drivers/motivators Finance 84

Sales Hacker

MAY 6, 2021

With growth being the top priority of so many companies today, there are a lot of titles that come up in any LinkedIn search that may not be familiar to us. Recruiting and interviewing strategic candidates and attending case-study interviews for individual contributors. Big picture revenue growth and retention.

B2C 117

B2C Pipeline SQL Strategize 117

Partners in Excellence

OCTOBER 25, 2016

Much of this thinking drives an “account maintenance” philosophy, as a result, we tend to look towards “farmers” or relationship builders as our account managers. This thinking causes us to miss huge growth opportunities, and short changes the account of the value we might create with them!

Territory 103

Territory Account management Cross-sell Retail 103

PandaDoc

MAY 2, 2025

Bundle strategically to increase deal size and deliver more value Bundling is a high-ROI tactic that helps increase average deal size while enhancing the buyer experience. Its one of the most strategic ways to drive incremental revenue, especially when youre selling solutions that directly improve efficiency, profitability, or scalability.

Price 52

Price Drivers/motivators Legal Strategize 52

Partners in Excellence

AUGUST 30, 2022

The reality is there really isn’t a whole lot of difference between account based territories and geographic/market based territories. Our jobs, as sellers, is to maximize our penetration and growth within those territories. They are the gateway to growth, either with them or through their referrals.

Sell 129

Sell Territory Cross-sell Referrals 129

Partners in Excellence

OCTOBER 27, 2013

We may want to increase customer satisfaction, both to drive retention–perhaps we have contracts we want to renew—and to drive growth. We may want to grow the relationship, moving from being an important vendor to a strategic partner. Account planning and account plans are important.

Account management 118

Account management Strategize Contract Contact 118

SBI

JANUARY 22, 2020

How Fujitsu Unlocks Strategic Account Intelligence to Drive Revenue Growth. Join Dale Mitchell, Head of Fujitsu Americas Sales Operations, Enablement and Digital Transformation, and Nancy Nardin to learn how Fujitsu America is shattering siloes to transform their Account Planning program. WHEN: THURSDAY, 2/13 AT 11AM PT.

Strategize 46

Strategize Growth Pipeline Engineering 46

SaaStr

APRIL 1, 2022

Mistake #3: Not Appreciating Go-to-Market as a Strategic Advantage. ZoomInfo, formerly DicoverOrg, has historically been a high-margin business, but they were hesitant to invest more in growth avenues since they had a well-oiled machine. So Schuck’s advice is to be more aggressive and invest in more ways to accelerate growth.

GTM 107

GTM Account management Growth Strategize 107

Salesforce

APRIL 17, 2025

Learn more about: Understanding agentic AI Agents for sales Agents for key account management Agents for retail execution Agents for customer service Are you ready to build agents for your consumer goods brand? Learn how to deliver profitable growth with limitless digital labor. Agentic AI can change all that. Back to top.)

Objectives and Key Results 82

Objectives and Key Results Negotiate Retail Promote 82

Heinz Marketing

JUNE 22, 2023

They are usually executives or managers who have a broad understanding of the company’s goals and objectives. They base their decisions on factors such as market trends, financial performance, strategic growth, and customer needs. TDMs make decisions related to technology.

Finance 111

Finance Account management Strategize Engineering 111

Partners in Excellence

NOVEMBER 27, 2014

They are the things our customers buy and implement to achieve their own strategic growth goals. So they are critical to thriving economies and company growth. So knowledge and experience become critical assets to our own success and growth. Organizationally, too often we have a mentality of churning through people.

Sell 121

Sell Growth Quota Account management 121

Hubspot

JUNE 6, 2019

The next step in your career growth is as senior sales analyst. National Account Manager. If you’re ready for a new challenge, you might make the eventual jump to national account manager. The average annual base pay for a national account manager increases to $78,045. Sales Operations Manager.

Finance 99

Finance SQL Strategize Account management 99

Highspot

DECEMBER 21, 2021

21, 2021 /PRNewswire/ — Highspot , the sales enablement platform that increases the performance of sales teams, today announced the expansion of its leadership team with four industry leaders across engineering, product, account management, revenue strategy and sales. SEATTLE, Dec. percent over the prior year.

Growth 52

Growth UX Strategize Account management 52

Sales Hacker

OCTOBER 4, 2024

Customer feedback is the lifeblood of startup growth. By analyzing their install base, Apollo’s team can identify prime candidates for growth and ensure human resources are leveraged where they add the most value. Sustained success demands a strategic approach backed by powerful technology.

GTM 104

GTM Launch Education Account management 104

Veloxy

JULY 19, 2023

Regularly review & update your plan to ensure maximum success and growth in your organization’s sales efforts! Master Key Sales Territory Management Principles Sales territory management is an important tool to help outside sales reps be effective and successful.

Territory 130

Territory Objectives and Key Results CRM Outside Sales 130

Salesforce

NOVEMBER 15, 2024

Despite these hurdles, SDRs are a driving force behind sales growth and revenue generation. Learn more 4 reasons every SDR manager needs a career progression strategy A career progression strategy is no longer a “nice-to-have” within an SDR team. However, the role of the SDR is often thankless. Here’s why.

Tradeshows 52

Tradeshows Drivers/motivators Territory Negotiate 52

Salesforce

MAY 12, 2025

Perhaps that’s why more are taking long-term strategic views a stance that resonates throughout their organizations. Companies that ace NRR are better positioned to face unexpected market challenges and sustain profitable growth. Growth within your customer base suggests a strong product-market fit.

Cross-sell 59

Cross-sell Territory Finance Contract 59

SaaStr

JANUARY 30, 2023

20X year 1⃣ 12X year 2⃣ 5X year 3⃣ #deelspeed @deel [link] — Shuooo (@shuoshuooshuooo) January 23, 2023 When we look at SaaS companies’ success stories, everything looks great on their growth maps. Learnings from the growth stage Measure what you can. Make strategic decisions and leverage your data.

Cross-sell 107

Cross-sell Account management Clients Growth 107

Martech

MARCH 1, 2024

As buying shifts online and marketing takes on some traditional sales roles, retaining existing customers is essential for driving growth and profits. But, at last, B2B marketers are beginning to grasp the importance of retention marketing for profit growth. Customer retention is becoming more of a priority for B2B marketers lately.

B2B 134

B2B Cross-sell Pharmaceutical Account management 134

SalesPop

MARCH 19, 2021

An extremely important aspect of account management is the strategic aspect, the plans of dealing with various accounts. I recently discovered through research just how much of an impact real account planning can have on company success. Account Planning Basics. Where Do I Stand? Planning Specifics.

Cross-sell 98

Cross-sell Objectives and Key Results Account management CRM 98