Salesforce
JANUARY 27, 2023
They photographed cars from all interior angles (with suitcases, kayaks, drywall, mannequins, and more) to illustrate cargo and passenger capacity. The answer: they need to envision themselves, and their lives, in the car without actually being in the car. The digital merchandising team set about creating an immersive experience.
Veloxy
FEBRUARY 15, 2024
On the other hand, The Modern Selling Podcast and Sales Babble take a unique angle by addressing the human aspects, such as emotional dynamics and simplifying complex strategies, making the information more approachable for sales reps.
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Gong.io
OCTOBER 6, 2021
But we never mention these roots in our marketing. Instead, we opted for a radically different, more human-centered go-to-market strategy four years prior: help business professionals everywhere become sales superstars. . This was the natural next step for Gong in its quest for global recognition. .
ConversionXL
NOVEMBER 4, 2021
Product marketers work to understand the market and what motivates customers. They choose the market segments to target. They design an effective go-to-market plan along with the required positioning and messaging. With gathered data, they can create genuine stories that propel the product marketing function.
ConversionXL
AUGUST 24, 2021
In this article, you’ll learn what you can expect in the role, how you can demonstrate your worthiness to become a marketing manager (at your current place or in greener pastures), and how to present your case for a promotion. Everything you need to know about the marketing manager role. Source: Zippia. Source: Nanigans.
Cience
APRIL 27, 2020
Nearly all B2B marketers use email to distribute content ( 93% to be exact ). With shelter-in-place, there are now fewer Go To Market channels and smaller budgets (influencer marketing may never rebound either), so email and phone channels will be more critical to sustaining business and angling for growth through the next couple of years.
Heinz Marketing
APRIL 11, 2022
Tune in to hear more about navigating marketing experiences in a crypto world, while learning about: The differences and implications between B2B Marketing in Web2 vs. Web3. How blockchain technology affects digital advertising and go-to-market standpoints. The other is really from a go-to-market standpoint.
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