Martech

AUGUST 11, 2021

Likewise, your tools should leave you with a holistic outlook on your product innovation and launch. Stories give your brand another angle to social media and maximize impact. It’s a niche tool, but one that complements your marketing intel gleaned from your main social media monitoring tools, so you know the right direction to go.

Angle 135

Angle Drivers/motivators Niche Gaming 135

Hubspot

JULY 23, 2020

Since then, we have launched our first Facebook Group, Marketer to Marketer … because nobody knows marketing like marketers do. We put together a brief that compiled all the research and best practices we learned in order to map out the launch of this Facebook Group. Since launching the Group in March 2020, it’s been successful.

Angle 100

Angle Launch Promote Niche 100

Hubspot

JUNE 27, 2013

This type of story has a singular angle: something happened, and let me tell you about it. You can see we did this type of newsjack a few weeks ago when Facebook launched hashtags. Instead of trying to hop on a story within a few hours, you sometimes can wait days, or even weeks to jump on the trend if you have the right angle.

Angle 78

Angle Niche Launch Follow-up 78

ConversionXL

AUGUST 24, 2021

As you can see, there are many names for marketing managers and many niches for marketing managers. Marketers can be involved in product development to ensure the product aligns with the customers’ needs, in communicating price points, in finding the best angles to keep customers coming back, and so on. Others get creative.

Promote 141

Promote Pitch Campaign Niche 141

Hubspot

NOVEMBER 17, 2020

Learning the tech and launching a podcast requires time and money, and companies with small marketing teams and budgets can question the ROI. To make your blog stand out you have to go deeper, approach topics from a unique angle, and share must-know expert advice. The Cons of Podcasting. Podcast tech can be intimidating.

Entertainment 101

Entertainment Angle Niche Customer Relationship Management 101

ConversionXL

MAY 27, 2022

Because we’ve helped them every step of the way—whether they’re launching startups, building sales teams, or chasing down sales goals—they know exactly who to trust when they’re ready for an inside sales CRM.” – Steli Efti [via Close.io ]. So you want to have a different angle, a new angle, something that you’re about.”.

Referrals 115

Referrals Drivers/motivators Angle Promote 115

Hubspot

JUNE 26, 2020

Aside from optimizing your content by filling in descriptions, you can also customize your video or channel by assigning keywords related to your niche or industry. Tracking: As you launch your videos, be sure to look at everything from the Analytics tab to the video comments to learn what audiences like and don't like about your videos.

Angle 101

Angle Promote Niche Engineering 101

Search Engine Land

AUGUST 15, 2023

You’ll either get your angle validated or get surprising insights that help you produce distinctive content that connects in a way your competitors aren’t. That piece ranks high in the SERP among giants a couple of weeks after launch, and the client is thrilled. Take the findings of your research to them and ask what they think.

Angle 88

Angle CRM Niche Clients 88

Hubspot

MARCH 26, 2015

It started with a few tweets here and there asking me to start a podcast (“I don’t have time to read all your blog posts!”), a couple of guest appearances on hangouts and other marketing podcasts, and next thing I know, for Inbound Marketing Week this year, I launched The Superheroes of Marketing podcast. Commit to quality in sound.

Angle 78

Angle Niche Networking Start-ups 78

ConversionXL

JUNE 14, 2021

Because that’s the audience they’ve dedicated to serving, which happens to be a segment of the market that nobody else was directly talking to when they first launched. Finding your niche will attract more of those ideal customers than appealing to the broader market ever could.

Sell 158

Sell Objectives and Key Results Up-sell Drivers/motivators 158

Hubspot

JANUARY 9, 2012

If an older piece of content, say a blog post, was very popular upon its first launch, continue to update it as new information becomes available. If the angle with which you approached a particular topic was very popular, take advantage of the fact that not everyone consumes content in the same way. Update Your Most Popular Content.

Angle 67

Angle Niche Lead generation Networking 67

Hubspot

JULY 10, 2018

Lending to the ad a newsworthy, topical angle. Facebook launched this service in 2015, after their analytics showed users found it difficult to signal to businesses their intent on Facebook mobile. Blogging also establishes niche authority and places prospects within your sphere of influence. Facebook Lead Ads.

Campaign 101

Campaign B2B Lead generation CTR 101

Hubspot

DECEMBER 31, 2015

And a question that we were forced to ask ourselves in preparation for the upcoming launch of a startup that we are working on. Fortunately for us, men wearing leggings had actually been covered by a number of popular sites -- The Telegraph , Fashionista , etc. -- prior to the launch of our company. Great question.

Pitch 53

Pitch Drivers/motivators Launch Angle 53

Lead Fuze

JANUARY 2, 2024

Imagine finding out that while most users are okay with current solutions on the market, they would jump at a chance for something tailored more closely to their desires—a niche waiting eagerly for someone who dares enough to tap into it. Similarly, launching your business without a robust blueprint is like heading into battle unarmed.

Strategic planning 52

Strategic planning Real Estate Non-Profits Launch 52

ConversionXL

NOVEMBER 28, 2022

For example, to promote the launch of its new milk product, Indomilk teamed with animated series Tobot to create a Branded Effect that allowed users to virtually dress up as different characters. Videos that feature different angles and settings get 40.6% One in four top-performing videos has a duration of between 21 and 34 seconds.

Customers 102

Customers Objectives and Key Results Entertainment Click Through Rate 102

SaaStr

SEPTEMBER 13, 2020

It’s really just a launching point for the next thing. It might just be the camera angle. Jason Lemkin: Might just be the camera angle, yeah. This one is niche, but it’s interesting, not doing mergers and acquisitions sooner. Whose idea was it to IPO in the middle of a pandemic, anyways? Is that fair to say?

Non-Profits 92

Non-Profits Strategize Trust Growth 92

ConversionXL

SEPTEMBER 24, 2012

It was then when I launched (along with my girlfriend) my first web project, called it Dreaminder. I made $10,000 the day I launched the product. Fitness market is very competitive, so we were looking for a niche that had enough people in it, but not that much competition. My first project. That was 2008. Most people did.

Real Estate 124

Real Estate Non-Profits Launch Niche 124

ConversionXL

JUNE 30, 2021

ConvertKit provides email marketing tools for independent creators, a segment of the target market only they honed in on when they launched. It’s a strong USP driven by purpose and niche. Fabletics isn’t a unique brand, but it’s found a unique angle. It also shows that not every USP has to be a headline. “We Conclusion.

E-commerce 149

E-commerce Sell Angle Up-sell 149

ConversionXL

MARCH 14, 2013

The first thing you need to do is pick out one of your competitors, pick one of the bigger names in your niche simply because they’ll have a higher volume of reviews due to the sheer number of customers they handle on a day to day basis. Mumsnet is also a highly active community if you’re in the baby and parenting type niche.

Conversion 103

Conversion Retail Manufacturing Niche 103

Hubspot

OCTOBER 18, 2013

At the end of the day, reporters live for a great story they can share, and that starts with a unique perspective, a new angle on an old story, or a scoop no one else has.”. I asked him what a marketer should consider if he or she doesn’t have a new rocketship to launch or a CEO with the personality of Elon Musk.

Angle 78

Angle Launch Pitch Start-ups 78

Hubspot

JUNE 27, 2017

Launched in 2012, Pottermore is the global digital publisher of J.K. To the delight of many fans, the site additionally posts sanctioned articles on all things Harry Potter that dive into niche topics and plot points. Rowling’s Wizarding World, “dedicated to unlocking the power of imagination.”.

Angle 78

Angle Niche Launch Retail 78

SaaStr

JULY 9, 2019

I think if we had focused on solving a niche problem, the market’s simply not big enough to scale. The first thing we did was really pulled the unemployment angle quite aggressively. We saw an opportunity to use mobile, and the ubiquity of mobile, as a tool to solve the fact that people struggled to get access to opportunities.

Electricity 89

Electricity Education Start-ups Trust 89

Search Engine Land

OCTOBER 25, 2022

We can look at our campaigns from different angles and develop innovative ways to improve them. For one of our niche clients in social media marketing, we tried everything from choosing different audiences to coming out with short, lengthy videos. But, the moment we launched our first reel, it went viral.

Clients 86

Clients Campaign Consult Angle 86

SaaStr

JULY 20, 2021

When I set out to build this company, I fell into this niche that became our market and so forth. ” There’s probably a variety of different angles, some of which are true, some of which might not be true. It’s your edge, your angle. It’s so much easier. They sell their time. The Internet was shitty.

Angle 98

Angle Meeting Start-ups Drivers/motivators 98

Heinz Marketing

JANUARY 29, 2018

Lauren is a graduate of the University of Georgia’s Grady College of Journalism & Mass Communication, she discovered her passion for niche marketing during her time as editor of UGA’s newspaper, The Red & Black. So, I launched my first blog Pretty Southern with the help of my husband Kevin, who’s a Tech Grad.

Pipeline 75

Pipeline Sales B2B X-functional 75

Salesforce

JUNE 24, 2025

Two years ago, “AI literacy” was a niche C-suite term. From delegating to doing: How executives use AI Executives at the vanguard of AI adoption are using the technology for high-stakes market analysis, to stress-test business ideas before launch, and to anticipate challenges before they arise.

Angle 78

Angle Strategize Trust Technology 78