Remove Assembly Line Remove Process Remove Prospecting
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Customer Post: How I Built an SDR Assembly Line with Outreach and Doubled my Team’s Output

Outreach

In the beginning of 2017, the SmartRecruiters SDR (sales development representative) program launched its first organized outbound prospecting initiative. Our approach to prospecting was to go a mile wide and an inch deep. The only way to scale an inefficient process is to “throw bodies at it”, meaning to hire more reps.

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Sales Role Specialization

Partners in Excellence

This assembly line process starts with a widget (let’s call them customers), being passed from person to person down the line until they come out closed or on the reject (loss) pile. The thinking is, “We will get our fair share of deals through this process.” But is that the answer?

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How Do Customers Prospect?

Partners in Excellence

It’s customers prospecting–looking for solutions to their problems. ” “We are expanding our factory capacity and need to add a new assembly line, can we talk about your products as a potential solution?” But customers have an analog to what we do in prospecting. Customers do prospect.

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Could AI be what finally aligns marketing and sales teams?

Martech

What’s required is a modernization of marketing and sales that places AI at the center of your people, processes and technology. Marketing teams spend countless hours building target account lists, researching prospects and personalizing messages. Redesign processes around signals, not stages.

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6 signs that you need to automate your RFP process

PandaDoc

The Request For Proposal (RFP) process is broken, flawed, and disorganized. When you’re down in the weeds, entangled in the messy process, it can be hard to figure out how to make improvements. If you were to time your RFP creation process, how much time gets sunk into each one? Luckily, technology is our saving grace.

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Why Process Strategy is Key for Sales Ops Success

Hubspot

It’s called “process strategy,” and every organization should have it on their books. Several processes could run on autopilot, removing the need for in-the-moment decisions, escalation to management, and — in some cases — human involvement altogether. Examples of Process Strategy. Is it by phone? Is it by email?

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“Why I’m So Interested In Selling,” Don Mulhern

Partners in Excellence

Rather, it requires process, structure, discipline and collaboration with customers to help them improve their business outcomes. You are on the front line, making things happen. I was fortunate to have a great mentor who embraced the notion that sales is work, and all work is a process. There is direct reward for your success.

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