Sales Hacker

APRIL 16, 2024

8:35 – Secrets behind PreSales Collective’s rapid growth and successful exit. 13:35 – The future of B2B software demos and TestBox’s innovative approach. 18:35 – The untapped potential of presales in driving revenue growth. 21:05 – Balancing product-led growth with customer-centricity.

GTM 77

GTM Pipeline B2B Growth 77

SaaStr

MAY 28, 2024

If you’ve read SaaStr or have been around for the last decade, you might be familiar with some of the repeated GTM mistakes founders tend to make, but the world of hiring, people, scaling, and workplace expectations are significantly different today than they were before March 2020. But never step out of sales. Jason asks.

GTM 75

GTM Pipeline Growth Quota 75

Sales Hacker

FEBRUARY 13, 2024

The critical role that data plays in tailoring sales approaches, and how certain companies have successfully implemented these strategies to achieve remarkable growth. Wiza offers an accuracy-obsessed B2B contact database with 99% coverage of LinkedIn profiles as well as a powerful Chrome extension that works on LinkedIn and with Sales Nav.

GTM 87

GTM Go To Market Sales Pipeline 87

Sales Hacker

FEBRUARY 5, 2024

He’s been a B2B leader in businesses from pre-revenue to $600MM. Andy co-Chairs the CMO group for Pavilion (6000+ GTM leaders) and is active in several marketing communities. Currently, he operates his own consultancy helping leaders with marketing strategy and AI in GTM. He’s also a proud alum of Michigan and Northwestern.

GTM 87

GTM Finance CRM Consult 87

Heinz Marketing

MAY 20, 2024

It’s certainly not an ideal B2B customer experience. Below, we’ll cover four steps to crafting your ideal B2B customer experience. Step 1: Define Your B2B Customer Experience The foundation of a cohesive journey lies in a clear understanding of the customer experience. It’s not ideal.

B2B 119

B2B Cross-sell Customers GTM 119

Sales Hacker

MARCH 26, 2024

By focusing on human first community building, content marketing, live events and creative activations, they developed a new playbook for B2B marketing that built the Gainsight brand and fueled the company’s growth from $0 to $100M+ ARR, and eventual acquisition by Vista Equity at a $1.1B

GTM 88

GTM Pipeline B2B Go To Market 88

Martech

SEPTEMBER 14, 2023

Continuing to navigate the “next normal” world, marketing and GTM teams have been under new pressures due to inflation, talent shortages, slowing economic conditions, possible renewed COVID restrictions, and the digital transformation hangover. Price and product are only two of many operational GTM levers.

GTM 111

GTM Market share Growth Technology 111

Sales Hacker

MARCH 6, 2024

Stephen Hakami is the Founder and CEO of Wiza – the most accurate way to find verified contact information for B2B prospects. The smartest companies are embracing Ecosystem-Led Growth, or ELG. A highly curated group of 200 GTM leaders, 85% director level and above across Sales, Marketing, and Partnerships.

GTM 91

GTM Consult Growth Price 91

Sales Hacker

NOVEMBER 14, 2023

Over the last few years he has advised and invested in many B2B SaaS companies, particularly focused on helping with Go-To-Market. In 2022 Sean made the switch from operator to investor, currently serving as Managing Partner at Perkins Cove Partners.

GTM 91

GTM Growth Referrals Contract 91

Sales Hacker

JANUARY 19, 2024

The noisier it gets, the more challenging organic growth becomes. There are tons of ‘hacks’ you can do for social growth, but we always look longterm. 3 Things from Sam’s Playbook for LinkedIn Growth Sam McKenna , Founder at #samsales shares 3 aspects of her playbook 1. Play longterm games with longterm people”.

Growth 95

Growth GTM CRM Launch 95

SaaStr

MAY 25, 2024

Lesson #1: Invest In Customer Support Early Cloudinary strongly believes that customer success and support are enablers of PLG growth and aren’t just a cost center. They’ll be a great asset as you model GTM motions. Lesson #5: Understanding Early-Stage vs. Mature GTM Motions This was one of the biggest mistakes Cloudinary made.

Growth 97

Growth GTM Product Consult 97

Veloxy

FEBRUARY 15, 2024

Key Takeaways Sales podcasts offer valuable insights for sales professionals of all levels, featuring content ranging from beginner-friendly tips to expert interviews and advanced strategies for B2B sales, sales engagement, and various industry-specific sales topics.

Gaming 233

Gaming Sell GTM Technique 233

Martech

JANUARY 4, 2023

B2B marketing is as direct and personalized as it gets. Here’s our list of the top B2B marketers to follow. A consultant who helps businesses with brand building and marketing strategy, Dave’s passion project is Exit Five, a private, online community for B2B marketers with more than 3,000 members. That’s not easy to do. .

B2B 118

B2B GTM Pipeline Consult 118

SaaStr

SEPTEMBER 29, 2022

Product-led growth (PLG) is the consumerization of software—a strategy B2B software companies can learn from growth teams at successful consumer tech companies. . Stage 2 Capital’s Co-Founder and Managing Director, Mark Roberge, breaks down what a consumer tech growth team looks like and how they operate. Monetization.

GTM 92

GTM Price Quota Growth 92

Force Management

JANUARY 11, 2022

Product-led growth (PLG) is leading many B2B companies to drive rapid revenue success. If your company is aiming to scale revenue, your cross-functional team may already be considering shifts to go-to-market (GTM) distribution efforts and strategies.

Growth 121

Growth Product GTM B2B 121

Martech

JUNE 28, 2022

This is no small task, especially when B2B buyers, barraged by untimely automated messages, random cold calls and lackluster outreach from both sales and marketing, are opting out of vendor conversations. B2B marketing expert Tony Zambito calls this the “ Great Buyer Resignation.” A reality check. We know the facts.

B2B 100

B2B GTM Cross-sell High impact 100

Sales Hacker

AUGUST 18, 2023

The Sales Hacker Newsletter has now merged with The GTM Newsletter to make one of the largest newsletters in the space. Thanks for reading The GTM Newsletter! You can’t ctrl-c / ctrl-v a GTM motion). It’s official. Anyway, let’s get into it. Subscribe for free to receive new posts and support my work.

GTM 68

GTM Up-sell Price Start-ups 68

G2

AUGUST 31, 2023

Even B2B software. On this episode of GTM Innovators, Latané Conant drops by to talk how to combat it and fuel growth. Inflation is impacting everything.

GTM 59

GTM B2B Growth Sales 59

Sales Hacker

AUGUST 24, 2023

38:00) Operational excellence will set your team up for success every time Quotes Demand efficiency as a definition, is the evaluation of all of the different micro surfaces and growth levers throughout the buyers journey and how they all stack up together. And…monthly bonus podcast episodes dropping the first Thursday of every month.

GTM 52

GTM Start-ups Up-sell Sell 52

Sales Hacker

AUGUST 22, 2023

38:00) Operational excellence will set your team up for success every time Quotes Demand efficiency as a definition, is the evaluation of all of the different micro surfaces and growth levers throughout the buyers journey and how they all stack up together. And…monthly bonus podcast episodes dropping the first Thursday of every month.

GTM 52

GTM Start-ups Up-sell Sell 52

SaaStr

OCTOBER 3, 2023

PST, Bo Borland, founder, and CEO of playbuilt, shares four steps for creating repeatable success at every stage of growth, specifically in B2B Enterprise. Let’s look at Borland’s approach to aligning and executing B2B team selling motions for a rinse-and-repeat process for growth. Why is teaming the new selling?

B2B 86

B2B GTM Objectives and Key Results X-functional 86

SaaStr

MARCH 6, 2023

B2B founders and sales agents feel pressured to keep up with the rapidly evolving market. Mary Shea, Global Innovation Evangelist at Outreach, shares her vision for the future of B2B sales and provides actionable advice for leaders to thrive in today’s dynamic marketplace. You can see all of Mary’s slides for this session HERE.

B2B 87

B2B Growth GTM CRM 87

SaaStr

JANUARY 22, 2021

What does it mean to make your product the star in your SaaS growth strategy? Ciara Peter (Gainsight VP of Product & Design) and Mickey Alon (CTO & Founder of Gainsight PX) share their practical tips for product leaders looking to achieve business growth. Product-Led Growth: The Disruptive GTM Strategy.

Growth 103

Growth Product GTM User Experience 103

Sales Hacker

JUNE 14, 2021

They take their eyes off the end goal, which should be revenue growth. This is why: Sales and marketing teams are getting account-based awareness vs. account-based revenue growth. Change Sephora’s buying behavior, increase margin growth, and penetrate the C-suite. But then things change.

GTM 81

GTM E-commerce B2B Profit margin 81

SaaStr

FEBRUARY 27, 2024

Go-to-market (GTM) design and efficiency are sometimes overlooked, but they’re a critical driver of any SaaS business. Magic Number is your growth in ARR over a quarter divided by the sales and marketing spend in the prior quarter. This goes to show that efficiency is what gives you the ability to double your growth.

Go To Market 84

Go To Market GTM Non-Profits Quota 84

Martech

DECEMBER 26, 2023

After that, Dror names the number two and three essential focus areas as a robust partner portal, filled with market-tested content and templates, and an MDF program that operates on pre-agreed metrics, like leads, revenue, growth, number of seats and other success drivers. But businesses are recognizing afresh the value of partnerships.

B2B 106

B2B Cross-sell Hospitality GTM 106

Heinz Marketing

JUNE 23, 2023

COMPLEXITY “Don’t be afraid of AI, it will help you jump higher, run faster, and lift more.” – Kerry Desberg How do you work through the complexity of doing B2B GTM well? As we begin to focus on data and technology to orchestrate growth, technologies like AI help us, the real humans, brains, and doers, drive better results.

B2B 79

B2B GTM Cross-sell Trust 79

SaaStr

FEBRUARY 2, 2022

Product-led growth has built a name for itself through its deep toolbox of effective tactics, from free trials to low prices to an inherent vitality — all of which can build a strong foundation for a versatile company. There’s no harm, of course, in celebrating big numbers — but not at the cost of neglecting a go-to-market (GTM) strategy.

Growth 87

Growth Product GTM X-functional 87

Sales Hacker

FEBRUARY 23, 2024

Hello and welcome to The GTM Newsletter – read by over 50,000 revenue professionals weekly to scale their companies and careers. Wiza is the only B2B contact database that sources and verifies contact data in real-time, the moment it’s requested, using LinkedIn as its source of truth. So, Wiza was built.

GTM 91

GTM Sell Finance Launch 91

ConversionXL

SEPTEMBER 20, 2018

Three out of every four B2B buyers would rather self-educate than learn about a product from a sales representative, according to Forrester. A go-to-market (GtM) strategy is an action plan that specifies how a company will reach target customers and achieve a competitive advantage. The sales-led GtM strategy. Tidal Waves.

Go To Market 289

Go To Market GTM Profit margin Education 289

Sales Hacker

DECEMBER 15, 2023

The adoption of an ecosystem-led approach to growth is integrating into the go-to-market environment as an entire motion. Today, we’ll look at how ecosystem-led growth specifically manifests in marketing. Ecosystem-led growth is on the rise in 2024, opening up exciting opportunities for marketing. All aboard! Let’s get into it.

GTM 92

GTM Growth Campaign B2B 92

Sales Hacker

FEBRUARY 9, 2024

Wiza is the only B2B contact database that sources and verifies contact data in real-time, the moment it’s requested, using LinkedIn as its source of truth. But the perspective of realizing just how much you don’t know and how there are different ways of doing things is what will enable company growth to flourish. #3

GTM 67

GTM Real Estate Launch B2B 67

Sales Hacker

MARCH 1, 2024

Hello and welcome to The GTM Newsletter – read by over 50,000 revenue professionals weekly to scale their companies and careers. The B2B playbook is changing. This entire newsletter highlights key changes – from ecosystem-led growth, to the featured live events, to owned media. Sponsor love: The ELG Conference.

GTM 72

GTM Launch B2B Growth 72

Sales Hacker

SEPTEMBER 29, 2023

75% percent of CMOs are facing increased pressure to do more with less and to deliver profitable growth in 2023. Thanks for reading The GTM Newsletter! Kathleen Booth (SVP of Marketing & Growth, Pavilion) notes “event-led growth” as a key growth motion for Pavilion. There is no one-size-fits-all!

GTM 101

GTM Growth B2C Territory 101

Sales Hacker

FEBRUARY 7, 2018

In this blueprint, we provide insight into where growth comes from and how to structure your sales approach to capture that growth. Traditional Sales Growth vs SaaS Sales Growth. Historically, growth of a sales team was based on the revenue starting with $0M on day 1 of the year. SaaS Growth Rate.

Growth 87

Growth GTM SQL Strategic partnership 87

Sales Hacker

NOVEMBER 10, 2023

Wes Yee (Head of Growth at Flex ) provides examples: If they mention a recent trip to NYC – send them Levain cookies. This is something that strong operators such as Farlan Dowell (GTM / Sales Coach / Advisor) suggest. Hottest GTM jobs of the week: Senior Director, Enterprise Sales at CaptivateIQ – more details here.

GTM 94

GTM Intrinsic Customers Contract 94

SaaStr

JANUARY 12, 2024

The Seven Things all Founders Should Know About Sales. The Seven Things all Founders Should Know About Sales. Tunguz, MongoDB, Nick Mehta, Bessemer and More!! appeared first on SaaStr.

GTM 91

GTM B2B Up-sell Growth 91