Hubspot

DECEMBER 26, 2023

With all the changes to X (formerly Twitter) over the last few years, you’re not alone if you’ve been looking for Twitter optimization tips so you can use it more effectively for social selling. So today, I’m showing you what you need to know about optimizing X to help you present a trustworthy and knowledgeable front to your audience.

X-functional 67

X-functional Referrals Sales Follow-up 67

ConversionXL

NOVEMBER 3, 2016

Conversion optimization is a little different if you’re in B2B. You’ll still need to do the same types of conversion research, persona building, and experimentation that is common across conversion optimization, but let’s talk a bit about how and why B2B is different. It’s called Optimizing for B2B.

B2B 110

B2B Conversion B2C SQL 110

ConversionXL

OCTOBER 22, 2018

Talk to any B2B marketer about attribution and they’ll either roll their eyes or rant about how it’s important but hard to get right—long lead cycles, multiple contacts from a single organization, etc. She might have gotten up to go to lunch. Some might stare blankly and ask what you mean. Attribution: Paid social).

B2B 131

B2B Process Campaign Contact 131

SaaStr

FEBRUARY 27, 2024

For example, say you have a mature B2B SaaS company doing $650M in GAAP revenue , (GAAP stipulates that revenues are recognized when realized and earned, not when received) and you’re growing 30% year-over-year, but you’re operating with a.4x x in this case, you would already be at break even. 4x magic number. What does this mean?

Go To Market 89

Go To Market GTM Non-Profits Quota 89

Heinz Marketing

MAY 16, 2022

The show is less than 30 minutes, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals. Talking about sales and marketing, B2B sales and marketing. Why did that bubble up as a topic for you? We’re doing this every Thursday at 11:30 Pacific, 2:30 Eastern.

Pipeline 93

Pipeline Referrals X-functional Cross-sell 93

ConversionXL

JULY 6, 2021

for B2B specifically. 72% of the Fortune 1000 are B2B companies. If you get your LinkedIn ad strategy right, you’ll be exposed to a top-tier B2B focused audience. Still, a LinkedIn ad strategy can pay back dividends if your products or services produce a high monthly recurring revenue or you sell high-ticket items.

CTR 129

CTR X-functional Campaign Price 129

Sales Hacker

JULY 21, 2021

That thing reps do where they call every lead every day until the customer finally picks up the phone? Let’s come up with a plan for some quick wins”. Account-based selling and marketing is a strategy that creates hyper-focus and personalized resources for your ideal customers. Account-based anything”. Not exactly.

X-functional 125

X-functional Sales Strategize Cold Call 125

Heinz Marketing

JUNE 7, 2021

The show is less than 30 minutes, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals. We talk to some of the best leaders in B2B sales and marketing every day. Matt: So, as we record this, we are coming up at the end of May. It’s a common noun in B2B.

Pipeline 123

Pipeline B2B Sales Cross-sell 123

Sales Hacker

APRIL 10, 2018

How to Segment B2B Your Customers. Distribution of B2B deals as a function of price (a product of discount and list price). B2B segments in focus: Enterprise/Company wide – selling a platform (CRM/ERP) using multi-year contracts. Selling a $5/month Chrome plugin to a Pro-user?

Go To Market 73

Go To Market GTM X-functional Territory 73

Highspot

MAY 16, 2019

There are various ways you can go about boosting sales productivity (for instance: setting up training sessions and getting your reps to read the best books on sales ), but the most effective thing you can do is invest in a sales productivity tool or sales effectiveness tool for your team. Social Selling Tools. Sales Enablement Tools.

Product 81

Product X-functional Lead generation Sales 81

CloserIQ

APRIL 29, 2019

It’s typical for B2B buyers to go through 70% of the decision-making process without ever speaking to a sales representative. Social selling has emerged as one of the most effective B2B lead generation techniques. LinkedIn’s search function is a great method for lead generation. Here are eight ways to generate leads.

Lead generation 86

Lead generation Referrals X-functional Technique 86

SalesLoft

SEPTEMBER 12, 2023

They need Conversation Intelligence (CI) to help them streamline their workflow, and get them selling more successfully than ever. The opportunities it can open up for your team are revolutionary — prioritizing your most actionable interactions so your sales team can capitalize on deals faster. But what’s the catch?

Conversion 52

Conversion Objectives and Key Results X-functional Technology 52

SalesLoft

SEPTEMBER 12, 2023

They need Conversation Intelligence (CI) to help them streamline their workflow, and get them selling more successfully than ever. The opportunities it can open up for your team are revolutionary — prioritizing your most actionable interactions so your sales team can capitalize on deals faster. But what’s the catch?

Conversion 52

Conversion Objectives and Key Results X-functional Technology 52

SalesHandy

MAY 15, 2020

All of this will naturally lead to making it easier for you to scale your sales function and increase revenues for your organization. In B2B sales, your ICP has to have the characteristics of an account or organization. Depending on what you’re selling, this list could be longer. How to Qualify Leads effectively. And so on.

X-functional 98

X-functional Pipeline Sales CRM 98

Hubspot

DECEMBER 23, 2022

When each stage of the prospecting process is automated (whether in part or fully), your tea can speed up the discovery, qualification, and outreach process. You can set up automated notifications to alert your team when high-priority prospects engage on your site. Prospect monitoring functionality. Automations. What Users Say.

Prospecting 76

Prospecting X-functional CRM Contact 76

Hubspot

DECEMBER 10, 2019

Honing in on the most valuable accounts and customer stakeholders has helped me accelerate B2B sales at each of these. In fact, the company I currently lead, Spotted Media, used these tactics below to acquire our first set of customers before we even had a fully functioning web site. Send a follow-up. Create a persona map.

Customers 74

Customers Manufacturing X-functional Strategic planning 74

PandaDoc

OCTOBER 3, 2023

Do you feel like your selling job is becoming harder and harder over time? As the same State of Sales 5th edition claims, salespeople, on average, sell only 28% of their working hours. So hurry up and learn how to stop wasting your time on inefficient routines and redirect your efforts to selling!

Process 52

Process Objectives and Key Results X-functional Sales 52

Sales Hacker

MARCH 2, 2020

And for leveling up your sales skills, nothing beats a good sales book. There are only about 10–15 books in each discipline, so you can easily read up on the books you’re likely to need or want. The New Solution Selling. The Little Red Book of Selling. Unbreakable Laws of Selling. The New Strategic Selling.

Sales 141

Sales Technique Objectives and Key Results Non-Profits 141

Lead Fuze

DECEMBER 1, 2021

The company offered me $X,000. LinkedIn is the best place to find up-to-date information. LinkedIn is the best platform for B2B products, but you need to have some activity on other platforms too. If you use a CRM like Hubspot or Salesforce, email functionality may already be built in. Contact made. Appointment scheduled.

Appointment 52

Appointment X-functional Sales CRM 52

Hubspot

AUGUST 17, 2020

Growing up for me, becoming an influencer wasn't a job someone could aspire to be. In fact, in 2019 22% of Gen Z, 20% of millennials, and 16% of Gen X have made a purchase inspired by an influencer post on social media. In fact, even a B2B company like HubSpot uses influencer marketing. You shouldn't use smaller accounts.

Niche 101

Niche X-functional Referrals Gaming 101

ConversionXL

NOVEMBER 5, 2020

Today, Grizzle is a full-service content marketing and SEO agency that provides B2B and SaaS companies end-to-end services. You’ll end up pivoting not only your service offering but the people you serve and your value proposition. When clients ask, “Do you do X?,” I knew we needed to change things up to survive.

UX 120

UX Clients Service Niche 120

PandaDoc

FEBRUARY 27, 2023

That process of negotiating with a prospect is one PandaDoc can help you streamline and speed up. Pre-built, customizable templates and real-time reporting and notifications on proposal activity free up your sales team to hone their craft. Do you need this functionality or that?

Closing 52

Closing Contract Technique Objectives and Key Results 52

Veloxy

SEPTEMBER 28, 2021

You spend 13 hours a week sending 180 emails to prospects, leads, and customers, and all you can drum up is 2 responses. Just be sure you print and bookmark this blog post so you can take it with you wherever you go, wherever you sell. You can read up on how to identify spam mail here. Sign me up. Table of Contents.

Objectives and Key Results 204

Objectives and Key Results Prospecting Contact Campaign 204

SaaStr

JULY 10, 2021

As part of the run up to 2021 SaaStr Annual in the SF Bay Area Sep 27-29, we’re taking a look back at some of our top sessions of all times. The way I understand this problem, briefly, just a set up a framework, is that there are a lot of interesting questions around it. Get best price tickets here!!! One thing is the timing.

Finance 101

Finance X-functional Start-ups Trust 101

Hubspot

FEBRUARY 24, 2012

But when you think about customer loyalty, it seems hard to apply many of the tried and true programs to B2B organizations. But really, customer loyalty is alive and well with B2B marketers; they simply must move away from the mindset that they should design specific customer loyalty programs , to a broader customer retention mindset.

B2B 62

B2B Customers Education X-functional 62

ConversionXL

JUNE 23, 2019

For example, your wife said Product X is good, or your friends said Service Y sucks. A twenty-something dude comes up to you. I’ll sell it to you for $20.” Will you rent it, share it, sell it, spam people? Many companies (not just B2B) don’t reveal their prices, and make people get in touch instead.

Trust 132

Trust X-functional User Experience Price 132

Heinz Marketing

SEPTEMBER 17, 2018

It’s just 30 minutes long, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals. We are fortunate to have a line up of awesome content and special guests! The show runs live every Thursday at 11:30 a.m. What is this thing you keep talking about?

Pipeline 57

Pipeline X-functional Sales CRM 57

SalesHandy

MAY 15, 2020

All of this will naturally lead to making it easier for you to scale your sales function and increase revenues for your organization. In B2B sales, your ICP has to have the characteristics of an account or organization. Depending on what you’re selling, this list could be longer. How to Qualify Leads effectively. And so on.

X-functional 52

X-functional Pipeline Sales Lead generation 52

Sales Hacker

SEPTEMBER 29, 2020

They sell that product to general councils, operations teams, and deal desks. They sell that product to general councils, operations teams, and deal desks. Regie uses AI to create inbound, outbound, and even follow-up sales campaigns faster using over a billion rows of performance data across 75 industries.

Contract 108

Contract X-functional Objectives and Key Results Legal 108

Sales Hacker

SEPTEMBER 21, 2021

When to use functional heads in lines of reporting. Sam Jacobs: You’re an expert in not just selling, but adapting sales and sales processes to cultural differences around the world. When I first expanded my career in the industry, I started as a global account manager, then regional sales manager then worked my way up to VP.

Territory 76

Territory Finance B2C X-functional 76

Lead Fuze

JULY 6, 2023

Whether you’re a sales rep trying to close more deals, or a small business owner looking to scale up, understanding these pain points can provide valuable insights into what your customers truly need. How do you identify customer pain points b2b? What is meant by customer pain points? But wait, there’s more.

Customers 52

Customers Clients Lead generation X-functional 52

PandaDoc

MARCH 7, 2023

Salespeople quickly adapt to consumer needs and switch up tactics whenever necessary. Sales workflows provide flexible and adaptable roadmaps that can be continually improved to keep up with evolving consumer needs and preferences. This visual aid gives every member of your sales team a big-picture view of the entire selling process.

Process 52

Process Objectives and Key Results Pitch Legal 52

Heinz Marketing

JULY 13, 2020

The show is less than 30 minutes, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals. ” I ask Joanne why she thinks it’s coming up more often now and how has her answer changed or evolved over time? Her other book is appropriately called Pick up the Damn Phone.

Pipeline 83

Pipeline Referrals Cold Call Sales 83

Heinz Marketing

FEBRUARY 24, 2020

The show is less than 30 minutes, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals. We continue to be very humbled by the listenership we get across the B2B sales and marketing world. We’re featuring every week some of the best and brightest minds in B2B.

Pipeline 62

Pipeline Sales Cross-sell Up-sell 62

SalesHandy

MAY 28, 2021

Or getting a call from a company that wants to partner up and work on a collaboration that could benefit you both. Cheaper calling and data costs have made it easier for everyone to pick up the phone, which has lowered the barriers for scrappy sales teams. Starting with the fundamentals, let’s explore what a cold call is.

Cold Call 98

Cold Call Closing Contact Follow-up 98

ConversionXL

APRIL 12, 2017

Last week, 400+ data-driven marketers from 20+ countries around the world met up in the outskirts of San Antonio, Texas for CXL Live 2017. It’s not which variant collects more email addresses, it’s which variant sells more books. Pay them upfront so they don’t try to say X to get the money. Copy either sells or it doesn’t.

Growth 86

Growth X-functional A/B testing Objectives and Key Results 86

Sales Hacker

JANUARY 12, 2021

The future of selling in a post-COVID world [24:48]. Guided selling with Revenue Grid allows you to guide reps step-by-step through every deal, reducing guesswork and increasing consistency so your teams have the best odds with every opportunity in the pipeline. Who is Mark Levinson and what is Bazaarvoice? [1:40]. Remote work?

Product 59

Product X-functional Retail Technology 59