Sales Hacker

MARCH 2, 2020

And for leveling up your sales skills, nothing beats a good sales book. So what are the best sales books for helping you reach peak performance? Have been recommended by sales professionals. Here’s how you can find the sales books that are most relevant to you. Here they are… The 97 Best Sales Books in 2020.

Sales 141

Sales Technique Objectives and Key Results Non-Profits 141

Hubspot

OCTOBER 3, 2019

Have you ever talked about the importance of professional development at work, then become so busy that six months and then a year go by without any of that development actually happening? Social media is another vital public relations tactic that's always changing. You're not alone. PRSA North Pacific District Conference.

Cross-sell 14

Cross-sell Networking B2B Strategize 14

ConversionXL

JUNE 26, 2017

A/B testing is a great way to see that sometimes the changes you think will work don’t work at all. The bigger the change – the higher the likelihood that something will happen. Bigger changes are more likely to change user behavior. Test big things, create real change. Situation changes.

UX 85

UX Cross-sell A/B testing Government 85

ConversionXL

OCTOBER 23, 2019

This is especially true in digital marketing, and conversion optimization is no exception. ’ These blog posts are written by publishers who want more traffic and click bait, which is why most of them are titled something like ‘The 1 tip that increases revenues by 780% every single time.'” Some changes will work.

Conversion 81

Conversion A/B testing Objectives and Key Results Non-Profits 81

Hubspot

APRIL 28, 2014

Turns out, they actually alter our brains, and can even change the way we think and act. This is called pareidolia , or “the imagined perception of a pattern or meaning where it does not actually exist.” Storytelling is a community act that involves sharing knowledge and values. The Psychology of Stories.

Electricity 78

Electricity Entertainment Service Presentation 78

Hubspot

DECEMBER 16, 2013

Marcus Sheridan, founder of The Sales Lion and someone who built a million-dollar business (during the economic crisis, no less), once said that "great content is the best sales tool in the world.". If this is true, then content really must be king. More simply, content turns brands into thought leaders.

Entertainment 71

Entertainment Campaign B2C Technology 71

Hubspot

AUGUST 21, 2018

Marketing moves at the speed of light … er, at least it feels that way when you’re brainstorming a new campaign or strategy, and all of a sudden, a new statistic or technology release changes everything. But keeping up with the changes isn’t quite enough. Let’s change up the algorithm of the search results page for fun.”.

Follow-up 101

Follow-up Legal Niche Represent 101

ConversionXL

APRIL 3, 2019

Go beyond standard sources of voice of customer data ; better options are: Interview founders (the original “customers”); Thank-you page surveys; Usertesting.com; Mine sales calls; Mine support tickets; Mine Facebook comments ; Mine online reviews. CXL Live is an experience. Els Aerts: “The Lost Art of Asking Questions”.

A/B testing 114

A/B testing Objectives and Key Results Referrals Niche 114

ConversionXL

JUNE 19, 2019

There were 167 spots available for Digital Elite Camp this year. Occurs when your business achieves $100k+ in revenue monthly. Decline stage: product sales start to shrink. Shapes the curve of your business. Filling them wasn’t hard given the location and the lineup. Here’s what went down inside the presentation hall.

A/B testing 90

A/B testing Objectives and Key Results UX Retail 90