Martech

NOVEMBER 11, 2022

We’ll also take a look at the ecommerce giant Amazon, one of the titans of B2C digital marketing, and what made it an industry leader. . Retail storefronts, ecommerce companies and even online streaming platforms such as Netflix all accomplish their sales via B2C transactions. blog posts, articles, videos, etc.),

B2C 114

B2C Retail B2B Campaign 114

criteria for success

APRIL 12, 2021

Happy Monday, Let's Talk Sales listeners! Charles has over 20 years of experience in direct sales, sales management, recruiting and training. Distinguishing leadership from management. The concept of a Sales Growth Team and shared accountability. Subscribe to our blog ! The nuances of leadership.

Negotiate 91

Negotiate Growth Follow-up Up-sell 91

Gong.io

FEBRUARY 14, 2022

Chris Orlob, John Barrows, and Mark Roberge know a thing or two about how to create this unfair advantage and dominate sales. Chris was an early Gong guy (Nov ‘16 start date) where he’s served as the Senior Director of Product Marketing followed by the Head of Sales for Existing Accounts. Cold emailing (SPAM) to blogging.

Cold Call 121

Cold Call Objectives and Key Results Sales Pitch 121

Heinz Marketing

MARCH 17, 2023

Like most consumers, I value personal recommendations the most, and then usually use supplementary recommendations through public reviews or from influencers and thought leaders I respect. Where: Weekly podcast listeners tend to listen at home more than in their car, but car-listening is slowly increasing (~60% vs 20%).

B2B 102

B2B Entertainment Transportation Pipeline 102

SaaStr

DECEMBER 14, 2023

In the latest installment of SaaStr’s What’s New series – where we sit down with the leaders in SaaS and Cloud for the inside scoop on what’s top of mind and what’s new, SaaStr CEO and Jason Lemkin chats with the CMO of Google Cloud, Alison Wagonfeld.

GTM 98

GTM Cross-sell Territory Retail 98

ConversionXL

MAY 27, 2022

Demand generation vs. lead generation: Critical differences. Typically, they use gated content to capture the prospect’s contact information so the sales team can nurture and convert them. It positions them as an authoritative market leader that provides helpful, actionable advice, fueling future demand for their product.

Lead generation 107

Lead generation Growth Strategize Cold Call 107

ClickFunnels

NOVEMBER 24, 2022

This includes activities such as SEO (search engine optimization), content creation, email campaigns, social media management, pay-per-click advertising, and more. Research popular keywords related to your industry, and use them in your descriptions, titles, and blog posts. Craft Sales Funnel Experiences. Test, Test, Test.

A/B testing 130

A/B testing Campaign Objectives and Key Results CRM 130

SaaStr

AUGUST 29, 2022

10.000 SaaS CEOs, Founders, Revenue Leaders, and VCs will join us for 3 days of tactical content, networking, and epic evening events when the Cloud comes to San Mateo. Find out how the steps they took not only helped nurture a company’s success, but also allowed its leaders to retain a growth mindset long after they hit the $1B milestone.

GTM 100

GTM Growth B2B Territory 100

ConversionXL

NOVEMBER 23, 2022

Daniel Layfield, Growth Product Manager at Codecademy. Dave Gerhardt: “Lessons I wish I knew as a first time B2B marketing leader” With his experience as a marketing manager first and a CMO now, Dave Gerhardt knows that being a marketing leader requires both marketing expertise and a set of marketing skills.

B2B 94

B2B Objectives and Key Results Relationship building Growth 94

APACSMA

DECEMBER 4, 2023

In today’s fast-paced business landscape, a potent sales strategy is the key to staying competitive and reaching your revenue objectives. In this blog post, we will guide you through the steps to build a robust sales strategy that drives results and propels you toward success. Book a free session with us.

Objectives and Key Results 52

Objectives and Key Results GTM Objection handling Sales 52

ConversionXL

JULY 21, 2022

Its study of B2B buyers shows an even split in how decision-makers interact with sales reps traditionally, remotely, and self-served digitally: Of the B2B leaders that use omnichannel marketing, 83% say it’s a more successful way to prospect and secure new business than traditional “face-to-face only” selling.

Customers 118

Customers Non-Profits E-commerce Objectives and Key Results 118

Sales Hacker

APRIL 18, 2023

Table of contents Joel’s background: 80% interview rate, 0 sales experience Burn your resume! Here’s why Statistics: Video pitches vs. resumes How to make a video pitch Video pitch + follow-up cadence Real success stories Hone your mindset My story: How I landed an 80% interview rate with 0 sales experience It was early 2020.

Pitch 78

Pitch Follow-up Sales Start-ups 78

Lead Fuze

AUGUST 12, 2021

The Best Sales Podcasts for You This 2021. The ability to listen to an almost inexhaustible supply of training, case studies, and applicable tips via sales podcasts shouldn’t be taken for granted. From individual sales reps to Founders, there are so many great “shows” to help you become better at your job.

Drivers/motivators 98

Drivers/motivators Sales Inside sales Up-sell 98

PandaDoc

APRIL 24, 2023

You’re probably here because you want to build a successful sales enablement strategy for your business. Read on to discover how to create effective sales strategies through the power of enablement and turn your team into an all-star performance machine. What is a sales enablement strategy? You’ve come to the right place!

Objectives and Key Results 52

Objectives and Key Results Sales Cross-sell CRM 52

Hubspot

FEBRUARY 23, 2021

Now, with the rise of video and podcasts, it's blogging's turn to feel the heat. I reached out to marketers with backgrounds in product marketing, SEO, YouTube, podcasting, and more and asked them, " Are Blogs dead? In all fairness, this question surrounding blogs is not without reason. Blogs vs. Other Marketing Channels.

Angle 101

Angle Promote Lead generation Strategic planning 101

InsightSquared

AUGUST 28, 2019

Startups are built from the ground up and one of the major stepping stones is promoting an environment of accountability among your sales reps to properly input data and to follow sales best practices. How can sales operations report effectively? This opens up a whole other can of worms, how can you forecast accurately?

Pipeline 87

Pipeline CRM Follow-up Process 87

Sales Hacker

FEBRUARY 2, 2021

Before we dive into sales cycle management, let’s first focus on what a sales cycle is and the sales cycle steps. What Is a Sales Cycle? A sales cycle is a term used to describe the sales process steps, beginning when a sales rep identifies a potential customer to follow up after closing the sale.

Sales 105

Sales Cross-sell Pipeline Negotiate 105

Sales Hacker

MAY 22, 2020

It’s heavily inspired by SP3V, a sales discovery call framework we learned from the Winning By Design team, who we highly recommend. I loved your recent blog post on how the solar eclipse was actually a hoax perpetrated by big pharma to sell more vitamin D. Introducing the New Sales Prospecting Email Template: SP3O.

Prospecting 109

Prospecting Sales Drivers/motivators Follow-up 109

PandaDoc

APRIL 14, 2022

Managing a sales team requires many complex skills. When dealing with such situations, it is best to save time by using a document management software application. Still, due to its pricing, DocSend may not be the best option for your sales enablement program. Who is at fault? Who is at fault? 13 DocSend alternatives.

Contract 52

Contract Price Sales Represent 52

Sales Hacker

FEBRUARY 15, 2018

15, 2018 – Sales Hacker, the leading resource for sales innovation, acceleration, and the future of sales, is set to host The Revenue Summit , on March 1st, 2018 in San Francisco, California. Jaimie Buss – VP of Sales (Americas), Zendesk. of Sales & Customer Ops, Zendesk. Ran Xiao – Dir.

Cold Call 66

Cold Call Customers Objection handling Education 66

ConversionXL

MARCH 31, 2021

Being mentioned by an industry thought leader can put your brand or business on the map for example. Instead of arguing over rankings vs. shares, we ought to be arguing for a more holistic and inclusive way of evaluating content performance. “I’d say “Leads” if not “Sales”. Other than that, it’s got to be a mix.

Objectives and Key Results 163

Objectives and Key Results Real Estate Teamwork Gaming 163

SalesHandy

MARCH 30, 2020

There is always an untold story about the effectiveness of any sales strategy in an organization. The Salespersons are the ones who design the sales strategy of searching their prospects, connecting with them and close deals for their organizations. But how would they start creating a sales strategy? What is Inbound Sale?

Cold Call 72

Cold Call Technique CRM Sales 72

Score More Sales

FEBRUARY 9, 2015

Want to know some of the top time hacks that sales reps can use to get more done? I recently did a webinar on being more productive in sales with Velocify. The recording , geared toward sales leaders but helpful for anyone in selling will give you even more ideas than what I’m listing here. I learned from the best.

Sell 95

Sell Inside sales Sales B2B 95

PandaDoc

JUNE 21, 2021

Like it or not, your business needs a lead generation strategy and a sales prospecting process. You’ll also know why you need a strong sales prospecting process and exactly how that will benefit your business. It’s not so much knowing about sales prospecting vs lead generation, as knowing how and when to prioritize one or the other.

Lead generation 98

Lead generation Prospecting Cold Call Sales 98

InsightSquared

AUGUST 28, 2019

Startups are built from the ground up and one of the major stepping stones is promoting an environment of accountability among your sales reps to properly input data and to follow sales best practices. How can sales operations report effectively? This opens up a whole other can of worms, how can you forecast accurately?

Pipeline 54

Pipeline CRM Follow-up Process 54

Hubspot

OCTOBER 22, 2020

Marketing automation refers to any marketing efforts, campaigns, and tasks that are managed, executed, and measured with software versus manually. This is especially true for B2C — unlike B2B, the B2C sales cycle is much shorter and the customer journey much more personalized. B2B vs. B2C Marketing Automation. Amazing, right?

B2C 100

B2C E-commerce Price B2B 100

InsightSquared

APRIL 14, 2021

CROs, and sales leaders alike, often walk into their new role blind. They work tirelessly to assess the funnel quality, sales process adherence, and the overall go-to-market strategy. The key is identifying the sales metrics that matter most and getting ahead of pitfalls with actions like managing dashboards correctly. .

Contract 62

Contract Territory Cross-sell Pipeline 62

Search Engine Land

OCTOBER 25, 2022

This can lead to more sales, customers, and success for the business overall. I interviewed a lot of SEOs (seniors and managers) in the past three months, and no one has tried anything there. What if the email campaign for Christmas won’t surpass the last year’s sales? What if the tech implementation doesn’t boost sales?

Campaign 92

Campaign Clients Consult Angle 92

Score More Sales

JUNE 27, 2014

This week, LinkedIn shared some statistics in its study women in sales. They searched for female vs. male names and parsed the data to see how many LinkedIn members were female and in sales vs. male and in sales by industry. A future post will contain an interview with some of the top women in sales at IBM.

Sales 92

Sales Inside sales Represent B2B 92

Pointclear

OCTOBER 19, 2017

Tastes great, less filling—that’s not only one of the greatest campaigns ever ( AdAge says it’s 8 th on the list), it has a corollary in the sales lead generation space. Marketing and sales leaders often don’t account for all the expenses involved in building and maintaining an inside team. How can this be? We’ve done the math.

Lead generation 49

Lead generation Inside sales Commission Drivers/motivators 49

Gong.io

JUNE 25, 2021

Hard-hitting sales stats. ” Our product gives sales leaders data-backed insights into their sales team. And our Gong Labs team pores through stats from millions of sales interactions to uncover actionable sales tips. Sales Stats for Prospecting. Sales Stat #1: DON’T use ROI in cold emails.

Cold Call 93

Cold Call Sell Objectives and Key Results Negotiate 93

Openview

MAY 22, 2018

The world of sales is full of dangerous villains – time-consuming administrative tasks , inefficient internal processes, lack of proper tools and resources, etc. And to top it all off, there is an even greater foe – the leaking of your valuable sales knowledge. Sales Knowledge Management to the rescue! Efficiency.

Sales 71

Sales Technology Technology Up-sell 71

Hubspot

JULY 10, 2019

B2B vs B2C Marketing. A marketing software company that sells social media management tools, lead generation software, and other marketing tools to businesses and organizations (like HubSpot !). Customers like (if not prefer) to work with account managers and salespeople. Purchase Process. People Involved in Purchase.

B2B 101

B2B B2C E-commerce Drivers/motivators 101

Score More Sales

DECEMBER 3, 2012

Many sales leaders and smaller company CEOs are discussing sales tam planning for next year. Good leaders ask tough questions. This is something we work on routinely with technology and distribution companies for inside and outside sales teams – don’t hesitate to ask us if you have a question or two.

Territory 88

Territory Outside Sales Sales Consult 88

Hubspot

JUNE 8, 2020

As a sales leader, you've probably wondered what impacts your prospects and potential customers. By creating and equipping your sales team with sales collateral content and materials. Not only does this enrich your prospect’s experience with your company, but it makes your sales reps’ jobs easier. It’s a win-win.

Sales 71

Sales B2B Price Prospecting 71

Hubspot

DECEMBER 12, 2019

Sometimes, business owners and leaders need a new set of eyes when approaching an issue; as a consultant, you can provide that unbiased perspective. Consultant vs. Contractor. For example, let’s say you were hired to assess a sales team’s performance. Upon initial assessment, you recommend a new sales strategy and training plan.

Consult 78

Consult Healthcare Niche Management Consulting 78

Hubspot

AUGUST 23, 2019

When you hear the word “blog”, what do you think of? Blogs are powerful business tools. In this guide, we’ll review the different types of blogs there are and examples of each. Before we dive in, what is a blog ? Speaking of the benefits of a blog, we mentioned some of them above. Benefits of Blogging.

Gambling 78

Gambling Real Estate Healthcare Education 78