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51 Automotive Industry Statistics to Highlight Latest Trends

G2

Modern companies are making strides toward reducing environmental impact through electric vehicles. However, unless the electricity comes from renewable sources, it doesn’t fully solve the environmental emission impact. Learn more about sustainability management and using software to effectively maintain sustainable operations.

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10 of the Most Memorable Marketing Campaigns of 2012

Hubspot

But it's not enough just to think about how our own campaigns performed; we should also think about what our fellow marketers did so we can apply their lessons to our future campaigns, too. And let me tell you: The year 2012 brought us some of the most exciting and memorable marketing campaigns. Could newsjacking be one of them?

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This day in search marketing history: February 25

Search Engine Land

Chinese Scientists Say It’s Like Going Blind, Life Without Electricity 2010: 84% of Chinese scientists surveyed said that losing Google would “somewhat or significantly” hamper their research; 78% said that international collaborations would be impacted in the same way. Losing Google?

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How market types shape marketing and SEO success

Search Engine Land

An example of businesses operating in a perfect competition market are online book retailers. What this means for SEO and marketing strategy Here’s what I learned when working for businesses operating in this market type: Like the perfect competition market type, brand awareness campaigns are very important.

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The 21 Most Innovative & Creative Ads of the Past Year

Hubspot

London-based communications agency adam&eveDDB mashed-up real security cam footage of shoplifters at Harvey Nichols stores with delightfully devious cartoon characters to create this extended spot for the retailer's freebie rewards app. Life is Electric. Tokyo's campaign for Panasonic poses the question: Can you see electricity?

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Data Does It: 4 Leaders’ Data Success With Products, Services, and Innovation

Salesforce

Some of Hinds’s most successful marketing campaigns for OneUnited stem from positive affirmations and practical financial advice – such as how to prioritize bills when you’re strapped for cash. To function, Xcel has to do a lot of things well: retail, customer service, R&D, and even the physical work of operating plants.

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59 Female Marketing and Growth Experts You Should be Following

Hubspot

Her clients include Fortune 500 companies like Microsoft, Berkshire Hathaway, and General Electric. She has also worked in-house with a startup, Fortune 1000, and multi-channel retailer. Amanda is the founder of Happii , and a marketing consultant who specializes in product launch campaigns for new and emerging brands.

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