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Email Marketing For Real Estate Agents – 8 Effective Strategies

ClickFunnels

The post Email Marketing For Real Estate Agents – 8 Effective Strategies appeared first on ClickFunnels. It’s been estimated that 87% of real estate agents don’t succeed at building a sustainable business out of their expertise. Should Real Estate Agents Use Email Marketing?

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9 Insanely Successful Real Estate Marketing Ideas from Top Agents

Hubspot

As a real estate professional, you want to grow your business, and marketing plays a large role in capturing the attention of potential clients. A 2018 study by the National Association of Realtors (NAR) found 87% of home buyers purchase their home through a real estate agent. Real Estate Marketing Ideas.

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How to create local business content that converts

Search Engine Land

This article covers strategies for creating localized business content that converts, such as: Providing transparent pricing details. Provide helpful information Cost and price info This is something that business owners tend to push back on, but Google loves data. Offering DIY tips and tutorials. Incorporating video marketing.

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How out-of-order ad promotion works on Google Search

Search Engine Land

How Google ranks ads in auctions Google uses second-price ad auctions to determine which ads show for a search query and how much advertisers pay for clicks. Advertisers bid on keywords, and their ad position is based on Quality Score , which, in highly simplified terms, is a combination of bid amount and predicted click-through rate.

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How to transform your Google Ads headlines with anti-audiences

Search Engine Land

Identify your target audience and anti-audience Target audience (SOM) : People actively seeking the specific benefits, price points and features your product offers. It’s a common misconception: “An ad’s only job is to get clicked. You want this audience to engage with your ads. It’s the landing page’s job to convert.”

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This day in search marketing history: January 19

Search Engine Land

According to Google: If you click on a website and the part of the website you see first either doesn’t have a lot of visible content above-the-fold or dedicates a large fraction of the site’s initial screen real estate to ads, that’s not a very good user experience. Such sites may not rank as highly going forward.

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Amazon advertising optimizations to crush Q4

Search Engine Land

If you’re selling cheese graters and want your brand to appear at or near the top of the page whenever a consumer searches for generic “cheese graters,” sponsored ads can get you that prime real estate. They’re still the bread and butter of Amazon’s most successful ad campaigns.